#ANOCWorldBeachGames

Four Different Nations Close out ANOC World Beach Games With Gold Medals

Tuesday, October 15, 2019 - 20:58 By United World Wrestling Press

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DOHA, Qatar (October 16) -- The medals continued to diversify at the ANOC World Beach Games as beach wrestlers from Georgia, Iran, Italy and Nigeria closed out the final day wrestling in Qatar with shiny gold medals draped around their necks. 

The first men's wrestler who impressed the energetic crowd on Katara Beach was Davit KHUTSISHVILI (GEO). The Georgian, with his pearly white smile that matched his tights, circled the sand with his nation's flag after downing Ibrahim YUSUBOV (AZE), 5-1, in the opening period of the 80kg finals. 

Pouya RAHMANI (IRI), the 90kg champion, is joined by the weight's other two medalists, Ufuk YILMAZ (TUR) and Mamuka KORDZAIA (GEO) (Photo: Theo Lowenstein) 

The second male gold medal of the day went to Iran’s Pouya RAHMANI (IRI), who cruised to a 3-0 win over Ufuk YILMAZ (TUR) in the 90kg gold-medal match. His finals blanking of Yilmaz was the tattooed Iranian's fifth shutout win of the day. In group action, Rahmani outscored his four opponents 13-1, then earned his finals berth with a 3-0 shutout win over Oyan NAZARIANI (AZE). In total, Rahmani outscored his six ANOC World Beach Games opponents by an impressive 19-1 margin.

Blessing ONYEBUCH (NGR) celebrates after defeating Zsanett NEMETH (HUN) in the over 70kg finals. (Photo: Theo Lowenstein) 

On the women's side of the competition, Nigeria's Blessing ONYEBUCH scored an emotional 3-2 over fellow Nur-Sultan World Championships competitor, Zsanett NEMETH (HUN), in the over 70kg finals. The final women's wrestling champion was Francesca INDELICATO (ITA), who stood above second and third-place finishers, respectively, Mehlik OZTURK (TUR) and Shauna KEMP (USA), on the 60kg podium. 

The ANOC World Beach Games closed out the beach wrestling calendar year, but fans can continue to join the discussion around the rapidly growing sport by following @uwwbeachwrestling on Instagram and @uwwbeach on Twitter.

RESULTS

Men's Beach Wrestling
80kg 
GOLD - Davit KHUTSISHVILI (GEO) df. Ibrahim YUSUBOV (AZE), 5-1 
BRONZE – Vasyl MYKHAILOV (UKR) df. Sami UNAL (TUR), 3-0 

+90kg 
GOLD – Pouya RAHMANI (IRI) df. Ufuk YILMAZ (TUR), 3-0 
BRONZE - Mamuka KORDZAIA (GEO) df. Oyan NAZARIANI (AZE), 1-1

Women's Beach Wrestling
60kg
GOLD - Francesca INDELICATO (ITA) df. Mehlik OZTURK (TUR)
BRONZE - Shauna KEMP (USA) df. Kateryna ZHYDACHECSKA (ROU)

+70kg 
GOLD - Blessing ONYEBUCH (NGR) df. Zsanett NEMETH (HUN), 3-2 
BRONZE - Iryna PASICHNYK (UKR) df. Cataline AXENTE (ROU), 3-1 

#WrestleBelgrade

Wrestling scores 443% engagement growth as UWW+ makes World C’ships debut

Monday, October 30, 2023 - 11:43 By United World Wrestling Press

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CORSIER-SUR-VEVEY, Switzerland (October 18) –– United World Wrestling (UWW) trebled its year-on-year (YoY) digital viewership and recorded more than five times as many social engagements at this year’s UWW World Championships (WCH23) in Belgrade, Serbia, as the sport debuted an upgraded digital portfolio, including the new UWW+ over-the-top (OTT) service.

The multi-tiered, premium subscription streaming platform registered 4.36 million livestream views throughout the 2023 edition of UWW’s flagship event, held between September 16-24. The event also recorded 25 million social engagements (+443% over WCH22) and 155 million video views across its digital platforms (+203% over WCH22).

The impressive growth coincides with the redesign of the UWW website and the introduction of an enhanced fan-data ecosystem to help personalize and deliver an easy-to-navigate fan experience across web, social media, and UWW’s dedicated mobile app. Overall, WCH23 grew its digital reach by 63% to 296 million and attracted over 404,000 new followers.

Nenad LALOVIC, UWW President, said: “By diversifying the fan experience at this year’s World Championships, UWW has once again proven the power of digital transformation for driving engagement and expanding wrestling’s global audience. The latest numbers demonstrate the importance of digitalization and to lay the foundations for expanding the sport’s digital audience.”

Gordon Templeman, UWW’s Director of Commercial Operations and Communications, said: “UWW is establishing a digital portfolio which allows us to offer a personalized fan experience. To do this, we have diversified by investing in customer-facing digital products which enhances the digital experience for wrestling fans and enables UWW’s sponsors and commercial partners to build a direct relationship with our global audience.”

UWW
Key highlights from the WCH23 data analysis include: 

  • 25 million social media engagements (+443% over WCH22)
  • 155 million total video views (+203% over WCH22)
  • 404,000 new followers (+167% over WCH22)
  • 296 million digital reach (+63% over WCH22)
  • 4.36 million livestream views on UWW+

The UWW+ streaming platform is integrated within UWW’s website and mobile app, as part of the upgrades to UWW’s digital inventory and marks the latest phase of the International Federation’s collaboration with N3XT Sports, the end-to-end digital transformation consultancy. UWW has identified and prioritized digital transformation as one of the five pillars for its 2022-2026 Strategic Plan, which was presented and approved at the 2021 UWW Congress.

Motasem El Bawab, N3XT Sports’ Chief Information Officer (CIO), said: “Our team at N3XT Sports offers an end-to-end service plugged into UWW’s wider digital team. In addition to UWW+ and wrestling’s new, first-class streaming offering, our team also supported every aspect of UWW’s digital operation throughout WCH23, across digital marketing, customer relationship management (CRM), while optimizing the fan journey through data analytics and the assistance of artificial intelligence-driven software solutions.”

Click here to review the 2023 Senior World Championships case study.