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UWW and RUDIS: Historic partnership to unite and elevate wrestling worldwide

Wednesday, January 15, 2025 - 10:39 By United World Wrestling Press

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CORSIER-SUR-VEVEY, Switzerland (January 15) -- United World Wrestling (UWW) and RUDIS, a premier U.S.-based wrestling apparel brand renowned for its high-quality gear and deep connections to the wrestling community, have announced a groundbreaking eight-year partnership, set to begin in 2025. The collaboration marks a pivotal moment for the global wrestling community, uniting two forces with a shared vision of celebrating the sport’s rich legacy while shaping its future.

The partnership exemplifies the mutual commitment of UWW, the global governing body of wrestling, and RUDIS to honor the sport and serve its athletes, fans, and communities worldwide.

Central to their collaboration is the concept of “Unified Strength,” symbolizing their united effort to elevate wrestling to new heights on a global scale.

United World Wrestling President Nenad LALOVIC hailed this historic partnership as a significant step forward for the sport.

“UWW has taken unimaginable steps to promote wrestling since 2014, and this is another one of those,” Lalovic said. “Uniting with RUDIS aligns with our mission to promote and develop wrestling worldwide.”

usaKyle SNYDER's (USA) signature Rudis during the World Championships. (Photo: United World Wrestling)

Founded in Ohio in 2013, RUDIS has rapidly grown into the leading brand in wrestling apparel, renowned for its innovation, athlete-focused designs, and dedication to the wrestling community.

“This partnership is a profound honor and fills us with deep gratitude for the opportunity to serve the sport that has given so much to us all,” said Jesse Leng, co-founder and CEO of RUDIS. “With humility, deep love, and appreciation for everyone connected to and through wrestling, we embrace this duty to support the sport worldwide, uplift its athletes, and contribute to the enduring legacy of this incredible community.”

UWW has always focused on its wrestlers and the partnership with RUDIS will empower wrestlers across the globe. This partnership is a testament to their shared commitment to ensuring the sport’s enduring legacy.

RUDIS Partner and Global Wrestling Advocate Nancy Schultz emphasized the broader significance of the collaboration.

“Wrestling connects us to something far greater than ourselves,” said Schultz. “This partnership allows us to continue uplifting the sport and honoring its global impact and legacy.”

Gordon Templeman, Director of Commercial Operations and Communications, shed more light on the partnership and its goal.

“Through this partnership, we aim to inspire and engage the global wrestling community, elevating the sport to new heights.”

usaKyle SNYDER (USA) has wrestled un the Rudis umbrella for nearly his entire career, collecting nine combined world and Olympic medals. (Photo: United World Wrestling) 

Olympic gold medalist Kyle SNYDER reflected on the significance of this partnership for the future of wrestling. He praised the partnership as a reflection of the wrestling community’s humility and dedication.

“Wrestling is the greatest sport in the world," Snyder said. "This is a great day for wrestling. I believe RUDIS and UWW will tremendously grow the sport.”

Paris 2024 champion Hildebrandt shared her enthusiasm for the collaboration and the impact it will have on women's wrestling.

“I’m so excited for this partnership and how it will elevate wrestling, aid tremendously in the growth of women’s wrestling, and truly open new doors within the sport,” she said.

For media inquiries, contact: Gordon Templeman (gordon.templeman@uww.org), Director, Commercial Operations & Communications or Eric Olanowski (eric.olanowski@uww.org), Head of Communications)

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Development in 2024: UWW's rapid strides off and on mat activities

Wednesday, December 11, 2024 - 12:16 By United World Wrestling Press

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CORSIER-SUR-VEVEY, Switzerland (December 10) -- Launching education programs that laid the foundation for future generations of sports administrators, a historic step taken towards gender parity, adding the first online beach wrestling course, providing unfettered access to coaches, wrestlers and spectators to an interactive site that analyses data from all major United World Wrestling tournaments and conducting workshops on the role of Artificial Intelligence (AI) in coaching.

The year 2024 will go down as a watershed year in wrestling not just because of the spectacular action on the biggest stage of all, the Olympics. The year will also be seen as critical because, through various developmental initiatives, the UWW did important groundwork to support the future generations of wrestlers.

One of the landmark moments of the year was the election of seven women to the UWW Bureau, the sport’s supreme body, during the Congress in Tirana, Albania, on October 27. This marked a big step in women’s wrestling leadership and made it the highest registered female candidate for the Bureau in UWW’s history.

“From Tokyo to Paris, we made great strides to promote gender equality within our wrestling community. We have to pave the way for our future generations for equal opportunities, no matter the gender, the religious beliefs, ethnicity, etc.,” UWW President Nenad LALOVIC said.

This was also the year when wrestling took another step in opening its platforms to wrestlers, coaches and fans from the world over. By making the site accessible to all, the data and metrics for each style at every major competition from 2020 to the present can be on the UWW Academy page under the ‘Analytics’ tab. This is a great way to see how points are being scored for each style, weight category, medal matches, teams, among other things.

One of the benefits of making all the data available is it could help improve training decisions (technical and tactical) and overall general knowledge of the sport.

Another great addition to the UWW Academy portal was the first-ever online beach wrestling course. This course is designed to provide an overview of beach wrestling, the fastest-growing style. Topics include the benefits of beach wrestling, basic rules and scoring, differences between beach wrestling and the Olympic styles, how competitions are organized, how bouts are organized and conducted, and the Beach Wrestling World Series.

Soon, there will be new referee and rules courses coming to the UWW Academy.

Apart from the wide array of online courses, the UWW also held on-ground sessions in different parts of the world.T

he More than Medals camps grew stronger this year, with sessions in Jordan, the Dominican Republic and for U17 wrestlers in Serbia.

A significant milestone was achieved by conducting the South-East Asia & Oceania Education Week in Perth from September 30 to October 4.

Representatives from seven Oceania nations — Australia, New Zealand, Samoa, Solomon Islands, Nauru, Tahiti, and the Marshall Islands — and a participant from Singapore gathered with the hope of enhancing wrestling expertise across the region. For many, the session was their first UWW certification in years, adding even more impact to the event and underlining the UWW’s efforts to grow the sport.

Argentina became the first country in the Americas to host a Level 3 Coaches Course. This was also the first-ever Level 3 course conducted in Spanish globally. Bulgaria successfully hosted a Level 2 Coaches Course while India was the destination for the Level 1 course.

A total of approximately 150 coaches benefitted from these sessions, marking a significant step in their education.

Tunisia, Senegal, Guatemala, Croatia, Bahrain and Saudi Arabia are some other countries where crucial UWW developmental programs were hosted.

Cambodia marked a significant milestone in terms of growth of wrestling in the country by conducting the Development of the National Sports System from July 18 to November 30, 2024.

Another important program was on using AI and other new technologies in coaching during the ASOIF Sports Development and Education Group (ASDEG) Workshop in Lausanne.

UWW Development Director and ASDEG Chair Deqa NIAMKEY, who was also elected as a Board Member of the International Council for Coaching Excellence (ICCE) in February 2024, underlined the transformative potential of AI.

The annual meeting, which attracted 60 experts representing over 30 International Federations (IFs), agreed to implement a range of initiatives over the next 12 months. It included supporting the IFs in increasing the representation of Women Technical Officials and Coaches to meet International Olympic Committee targets, establishing regular communication to facilitate cross-sport collaboration and knowledge-sharing and equipping IFs with incorporating technology in development programs and resources for education.