European Games

World No.1's Beleniuk, Semenov Among Greco Semifinalists at European Games

Saturday, June 29, 2019 - 11:21 By United World Wrestling Press

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MINSK, Belarus (June 29) - World No.1 Greco-Roman wrestlers Zhan BELENIUK (UKR) and Sergey SEMENOV (RUS) were among the dozen wrestlers to reach the semifinals of the European Games in Greco-Roman on Saturday at the Minsk Sports Palace. 

Beleniuk, a 2015 world champion and 2016 Olympic silver medalist, opened his tournament at 87kg with a tough test against 2017 world champion Maksim MANUKYAN (ARM). The Armenian scored first and led 1-0 at the break, but Beleniuk scored five unanswered points in the second period to win 5-1. He then claimed a 9-1 technical superiority over Arkadiusz KULYNYCZ (POL). Beleniuk will face world No.6 Radzik KULIYEU (BLR) in the semifinals.

Also at 87kg, two-time U23 world medalist Islam ABBASOV (AZE) topped two-time world bronze medalist Viktor LORINCZ (HUN) in the quarterfinals. His semifinal opponent will be Ivan HUKLEK (CRO), who advanced to the semifinals by beating Bekkhan OZDOEV (RUS). Ozdoev knocked off two-time returning world champion Metehan BASAR (TUR) 5-0 in a preliminary match, scoring all five of his points in the opening period.

Semenov, a returning world champion and 2016 Olympic bronze medalist, opened with a 2-0 victory over Jello KRAHMER (GER) before defeating U23 world silver medalist Osman YILDIRIM (TUR) 7-1 in the quarterfinals. He will now meet Kiryl HRYSHCHANKA (BLR), one of three semifinalists for Belarus. The other semifinal at 130kg pits world No.7 Oskar MARVIK (NOR) against European silver medalist Iakobi KAJAIA (GEO).

Artur ALEKSANYAN (ARM), a 2016 Olympic champion and three-time world champion, had to come from behind in each of his first two matches on Saturday to reach the semifinals at 97kg. In his first match, Aleksanyan gave up the first point against 2017 world bronze medalist Revazi NADAREISHVILI (GEO), but came back to win 2-1. In the quarterfinals, Daniel GASTL (AUT) took a 1-0 lead on Aleksanyan to the break. The 27-year-old Armenian came back with three unanswered points in the second period to win 3-1. His semifinal opponent will be two-time U23 world champion Aleksandr GOLOVIN (RUS). 

Olympic bronze medalist Cenk ILDEM (TUR) moved into the semifinals at 97kg with a 7-5 victory over world No.5 Mihail KAJALA (SRB). Ildem will face Aliaksandr HRABOVIK (BLR) in the semifinals.

Saturday's semifinal matches are scheduled to begin at 18:00 local time.

SEMIFINAL MATCHUPS

87kg
SEMIFINAL - Ivan HUKLEK (CRO) vs. Islam ABBASOV (AZE)
SEMIFINAL - Radzik KULIYEU (BLR) vs. Zhan BELENIUK (UKR)

97kg
SEMIFINAL - Aliaksandr HRABOVIK (BLR) vs. Cenk ILDEM (TUR)
SEMIFINAL - Aleksandr GOLOVIN (RUS) vs. Artur ALEKSANYAN (ARM)

130kg
SEMIFINAL - Kiryl HRYSHCHANKA (BLR) vs. Sergey SEMENOV (RUS)
SEMIFINAL - Iakobi KAJAIA (GEO) vs. Oskar MARVIK (NOR)
 

#UnitedWorldWrestling

Paris Olympics: Wrestling breaks new barriers, expands reach across continents

Thursday, August 22, 2024 - 14:05 By United World Wrestling Press

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CORSIER-SUR-VEVEY, Switzerland (August 22): More than half a million new fans in the digital community. An astounding 100 million engagements. And a remarkable 134 percent increase in social media impressions compared to Tokyo 2020.

At the Paris Olympics, it was a gold medal for wrestling.

UWW

On the mat, legends were born, records were set, and some moments would be remembered for ages. Off it, the sport broke new barriers, expanded its reach and engaged with a diverse audience as the United World Wrestling digital channels witnessed unprecedented growth during the Games.

The UWW’s online platforms recorded an impressive 11.2 percent increase in followers, adding over 508,000 new fans to its digital community. Compared to the growth in followers during the Tokyo Olympics, this figure represents a staggering 125 percent increase.

A large part of this surge was seen on Instagram, where the UWW gained 217,000 new followers. Facebook was a close second, adding 183,000 new followers while TikTok, the platform known for its short, engaging content, added 61,400 new followers. The growth across all platforms highlights the effectiveness of the UWW’s content strategy.

The inspiring clip of Greco-Roman star Mohammadhadi SARAVI (IRI), who won Iran’s first gold medal in the Paris Olympics drove the maximum engagement on Instagram. Saravi, who won a bronze medal in Tokyo, beat Artur ALEKSANYAN (ARM) 4-1 in the 97kg final.

Another Iranian, Rahman AMOUZAD, one of the most feared wrestlers in the 65 kg freestyle, went viral with a video in which he proclaimed himself the ‘king’. This post had the second-highest engagement while a slick clip of Frank CHAMIZO (ITA) was the third-most viewed, captivating the viewers and leading engagements as well as interactions.

These videos – and many others shared across UWW’s social media channels – resonated strongly with audiences, garnering record-breaking views. Overall, there were 330 million impressions, a remarkable rise of 134 percent compared to the Tokyo Olympics.

Moreover, the content also achieved 100 million engagements, and a 71 percent increase in reach compared to the previous Olympic Games. This surge in interaction underscores the high level of interest and excitement generated by UWW’s coverage of the Olympic wrestling events.

The video content drove UWW’s social media success. Across all platforms, UWW’s video content garnered over 156 million views, an extraordinary 205 percent increase compared to the Tokyo 2020 Olympics.

YouTube, in particular, saw significant traction with over 21 million views. This success was fueled by a mix of short and long-form videos apart from live streaming, with shorts emerging as the most popular content format.

With more than one million views, the YouTube video of AMAN (IND) getting his revenge over Zelimkhan ABAKAROV (ALB) with a win in the preliminary round. Aman, who won a bronze medal, had lost to Abakarov at the 2023 World Championships.

Chamizo’s video, Don't play with fire #WrestleParis, which went viral on Instagram was also a huge hit on YouTube with hundreds of thousands of viewers, making it the second-most watched video on the platform.

The Day Three highlights show which revisited one of the biggest upsets of the competition – Vinesh PHOGAT (IND) defeating Yui SUSAKI (JPN) in the women’s 50 kg first round – got the third-highest views on YouTube.

The UWW’s vibrant social media strategy was complemented by a robust email marketing campaign, which ran daily throughout the Olympic Games. The ongoing CRM campaigns helped boost engagement across Web, App and UWW+.