Social Media

Wrestling Ranks Fourth on Social Media Among All International Federations

By Tim Foley

CORSIER-SUR-VEVEY, Switzerland (April 16) – United World Wrestling ranked fourth on social media among 35 international federations, according to an analysis performed and released by RedTorch, a social media tracking platform.

The analysis reviewed all recognized IFs rated their performance on Instagram, Facebook, Twitter and YouTube based on a variety of factors.

Wrestling placed fourth overall, jumping seven places from the 2016 analysis. The federation, which only launched many of its accounts in 2013, also boasted the second-ranked Instagram account and the third-ranked Facebook page.

Growth rates among wrestling’s social media platforms was also notable  in 2017 with the sport’s Twitter audience increasing 46-percent and its YouTube viewership increasing 92-percent. Both increases were ranked third among all IFs.

YouTube growth was attributed to the popularity of the 2017 Wrestling World Championships in Paris, while Facebook increases were pegged to specialty documentary coverage like “Sacrifice,” a short film providing fans as inside look at the training conditions and personal lives of wrestlers in Cuba.

Wrestling’s media department was also honored last week with the “New Media Specialists of the Year Award” as presented by the National Wrestling Media Association (NWMA). In giving the award, the NWMA cited United World Wrestling’s short documentary features, match coverage and highlight clips from competitions around the world.

You can follow United World Wrestling online at the following accounts:

Facebook: www.facebook.com/unitedworldwrestling
Twitter: www.twitter.com/wrestling
Instagram: www.instagram.com/unitedworldwrestling
YouTube: www.youtube.com/unitedworldwrestling

UWW Partners With Snow Leopard Foundation in Kyrgyzstan

By United World Wrestling Press

BISHKEK, Kyrgyzstan (April 2) -- The Asian Championships in Bishkek, Kyrgyzstan from April 6-12 will bear the logo with a snow leopard. Being the national symbol of Kyrgyzstan, the animal holds significant reference in the culture of the country.

Like in wrestling, success isn't just about strength, it’s about the combination of power, precision, and an unbreakable mind. Snow leopard in the high-altitude "arenas" of 12 countries in Central and South Asia, including Kyrgyzstan, lives by these same rules.

United World Wrestling is partnering with the Snow Leopard Foundation in Kyrgyzstan to promote the preservation of the animal of which around 300 adult individuals remain around the country.

With the Asian Championships in Bishkek, the tournament was the ideal opportunity to raise the awareness around the national symbol of Kyrgyzstan.

Snow Leopard Foundation is a non-profit organization registered in the Kyrgyz Republic in 2012. It conducts research across snow leopard habitats, implements community-based conservation programs, builds awareness and education, and assists government agencies in the Kyrgyz Republic in addressing policy issues pertaining to snow leopard conservation.

SLFK is the country partner of the International Snow Leopard Trust which was established in 1981 and is based in Seattle, US with the goal to protect the endangered snow leopard and its mountain ecosystem through a combination of advanced scientific research and community-based conservation programs.