#WrestleBelgrade

Akobiia Powers Ukraine to Historic Team Title at #WrestleBelgrade

By Vinay Siwach

BELGRADE, Serbia (November 5) – Alina AKOBIIA (UKR) has made four trips to the U23 World Championships but never returned with a gold medal.

She won a bronze in 2017, failed to medal in 2018 and reached the final in 2019 but Sae NANJO (JPN) proved too strong as Akobiia finished with a silver medal.

But the wait for gold finally ended Friday as the U23 European champion won the 57kg weight class at the U23 Worlds in Belgrade, Serbia. Not only it was a personal achievement but her gold added to Ukraine's stunning campaign which saw them win the team title for the first time at any World Championships.

“I finally won the gold medal,” Akobiia said. “It’s the first world title in my sporting career. I am very happy and thankful.”

Born in a small village in Poltava, Ukraine, Akobiia made evident the gulf of class between her and others in Belgrade, reaching the final after pinning every opponent.

A day later, the script had a slight change as she failed to pin Kristina MIKHNEVA (RUS) but the end result was the same. Akobiia was held scoreless in the first period, but a pair of takedowns with less than 40 seconds left in the bout pushed her past the Russian for a 5-1 win.

Heading into the final session, Ukraine sat in third place and trailed Russia by 14 points. Akobiia’s gold-medal win helped Ukraine leap the United States for second place and by the time the last final -- 72kg -- ended, they stole the title from Russia, 161 points to 140. The USA finished third with 102 points, two more than India. Turkey took fifth place in the race.

Anastasiia LAVRENCHUK (UKR) and Anastasiya ALPYEYEVA (UKR) won the two other gold medals for Ukraine at 65kg and 72kg respectively while Ana GODINEZ GONZALEZ (CAN) stopped them from winning a fourth as she denied Kateryna ZELENYKH (UKR) with a 10-7 win in the 62kg final, giving Canada its first gold medal of the tournament.

Lucia YepezLucia YEPEZ GUZMAN (ECU) became her country's first-ever female world champion. (Photo: Kadir Caliskan)

Lucia YEPEZ GUZMAN (ECU) created history when she won the 53kg gold medal, becoming the first-ever female world champion from her country.

The Tokyo Olympian faced U23 European champion Ekaterina VERBINA (RUS) in the final but unfazed by her opponent, she only used 70 seconds of the six minutes in the finals to pick up the fall. She became the fourth women’s wrestler of the #WrestleBelgrade competition to win their country's first-ever U23 world title.

A teary-eyed Yepez Guzman was filled with emotions as she talked to her family over the phone after the gold medal bout.

“It's a historic medal for Ecuador,” Yepez Guzman said. “I have been training for this for 10 years and I had studied the Russian wrestler. I am happy to win this.”

Alina AKOBIA Alina AKOBIIA (UKR) won a U23 World gold medal in her fourth attempt. (Photo: UWW / Kadir Caliskan)

Akobiia's medal got Ukraine going for the night as the team title hung in balance between Russia and Ukraine in the absence of women's wrestling powerhouses Japan and China.

The former junior world silver has had an exceptional year winning a bronze medal at the European Championships, qualifying Ukraine for the Tokyo Olympics and winning the U23 gold at the continental level.

“The Euros gold was also very important to me,” she said. “It’s a great feeling when you run around with the Ukrainian flag. I’ve been a European champion four times, but I have never been the world champion before, that’s why I am so happy.”

But two weeks before the Olympics she injured her elbow, forcing her to miss the Games but the gold Friday eased some of the pain she felt in August.

“The injury didn’t let me compete at the Olympics,” she said. “At the beginning when I was just injured, I didn’t realize what happened, I was shocked. Now when the Olympics have finished, I realized that I lost my opportunity. But I didn’t give up, a few months later, I came here and became a world champion.”

The 22-year-old is now ready to win a medal at the senior World Championships and is already focused on the 2024 Olympics.

“I haven’t competed at the senior worlds yet, but I hope I will win a medal as soon as I go there,” she said. “It’s the new Olympic cycle, it’s time to get ready.”

LavrenchukAnastasiia LAVRENCHUK (UKR) won the 65kg gold medal for Ukraine. (Photo: UWW / Kadir Caliskan)

At 65kg, Lavrenchuk secured a fall over Dinara KUDAEVA SALIKHOVA (RUS) and jumped around to celebrate her world title. She only needed 88 seconds for the pin.

“I’ve been trying to win the gold for so long,” Lavrenchuk said. “I had many injuries but I was ready to do anything to win.”

Lavrenchuk was in Oslo as well but at 68kg and lost 0-8 against Tamyra MENSAH STOCK (USA) after winning her opening round via fall. That experience helped her prepare for Belgrade.

“After the senior worlds in Oslo, I believed in myself to make it. The competition is tough in my category in Ukraine,” she said.

Talking about the team title win, she said that Ukraine deserves it because they have been training hard even during COVID-19.

“Even in the two years of coronavirus we kept training,” she said. “Our coaches are the best as they organize the training camps, prepare the schedule of the competitions.”

Anastasiya ALPYEYEVAAnastasiya ALPYEYEVA (UKR) won the 72kg world title. (Photo: UWW / Kadir Caliskan)

Part of that team and another gold medalist was Alpyeyeva who overcame a tough challenge in Kendra DACHER (FRA) in the 72kg final. She trailed 0-1 going into the second period but scored a takedown to lead 2-1.

She held Dacher in danger position which the mat chairman called neutral but Ukraine challenged it and won, giving her two more points. Dacher, who was looking to win a second world gold for France, failed to add any more points.

“I can’t believe I won it,” she said adding that it was even more important to prove that their team is the best in the world.

“Our team is very friendly and our coaches raise the team spirit in us,” she said. “We proved long ago that our team is the best at the European level and it was important to prove the same thing on the world level.

Ana GODINEZAna GODINEZ GONZALEZ (CAN) won the gold medal at 62kg in Belgrade. (Photo: UWW / Kadir Caliskan)

Ukraine could have won another gold but Godinez Gonzalez had other ideas. As the 62kg final began, Zelenykh caught Godinez Gonzalez on her heels with a double leg and put the first two points on the board. She added a step out from a single-leg attempt and led 3-0. The Ukrainian tacked on a second takedown and extended her lead to 5-0 after the opening three minutes.

Zenykh scored the third takedown after her Canadian opponent snapped her right into a double leg. But the match quickly turned in favor of the Canadian.

Zenykh dove in on a shot and surrendered a spin behind, cutting her lead to, 7-2. The Canadian scored four additional takedowns in the second period to steal the U23 world title.

“I feel like crying,” Godinez said. “I have been working very hard and to come back after losing a month ago at the senior Worlds in Oslo [lost to Ilona PROKOPEVNIUK (UKR) in the quarterfinals].”

But Godinez has spent the last one year traveling around Europe to get more experience as she aims to be successful at the senior level.

“The European style is different from North America,” she said. “I am trying to get more and more international experience and come to camps in Europe and I want to win senior worlds.”

The camps in Tallin, Estonia and Spala, Poland helped improve her wrestling. With an added advantage of superior conditioning, the Langely, British Colombia wrestler found it easier to wrestle six minutes than her opponent.

“After a couple of minutes I noticed that she was slowing down,” she said. “I worked really hard on my conditioning and I could see on her face that she was broken. I wrestled well and followed my game plan. It did not go accordingly in the final but a win is a win.”

UkraineUkraine won the women's team title at the U23 World Championships in Belgrade. (Photo: UWW / Belgrade)

RESULTS

53kg
GOLD: Lucia YEPEZ GUZMAN (ECU) df Ekaterina VERBINA (RUS), via fall

BRONZE: Mariia VYNNYK (UKR) df Mariana DRAGUTAN (MDA), 9-6
BRONZE: Zeynep YETGIL (TUR) df Munkhgerel MUNKHBAT (MGL), 8-3

57kg
GOLD: Alina AKOBIIA (UKR) df Kristina MIKHNEVA (RUS), 5-1

BRONZE: Esther KOLAWOLE (NGR) df Patrycja GIL (POL), 9-8
BRONZE: Hannah TAYLOR (CAN) df Othelie HOEIE (NOR), 12-8

62kg
GOLD: Ana GODINEZ GONZALEZ (CAN) df Kateryna ZELENYKH (UKR), 10-7

BRONZE: RADHIKA (IND) df Aurora CAMPAGNA (ITA), 6-4
BRONZE: Anastasiia PAROKHINA (RUS) df Anna FABIAN (SRB), 8-1

65kg
GOLD: Anastasiia LAVRENCHUK (UKR) df Dinara KUDAEVA SALIKHOVA (RUS), via fall

BRONZE: Nisha DAHIYA (IND) df Elma ZEIDLERE (LAT), 10-0
BRONZE: Asli DEMIR (TUR) df Elena ESPOSITO (ITA), 3-2

72kg
GOLD: Anastasiya ALPYEYEVA (UKR) df Kendra DACHER (FRA), 4-1

BRONZE: Eleni PJOLLAJ (ITA) df Anastasiya ZIMIANKOVA (BLR), via fall
BRONZE: Divya KAKRAN (IND) df Kayla MARANO (USA), via fall

#WrestleBelgrade

Wrestling scores big at World C'ships with 706 percent jump in engagements

By United World Wrestling Press

CORSIER-SUR-VEVEY, Switzerland (October 4) -- Wrestling scored big both on and off the mat during this year’s UWW World Championships in Belgrade, Serbia, recording a staggering growth in viewership and engagement numbers digitally. Fans watched twenty-seven million minutes, close to 10 million page views on the mobile app, and a massive 706 percent jump in social media engagements in the last year.

The 2022 edition of the UWW’s flagship event, held September 10-18 was the first digitally-focussed World Championships. Special emphasis was laid on providing a high-quality fan experience that was easy to navigate and, at the same time, engaging to follow on the website, app, and various social media platforms. And the athleticism of the wrestlers drove the digital consumption, with wrestling recording impressive numbers across all platforms.

"The latest numbers from the World Championships show the importance of digitalization and with the current times, UWW is moving into the digital era," Nenad LALOVIC, UWW President, said. "The growth is reflected by the increased engagement across UWW’s new digital platforms and social media channels. This year's World Championships and the millions of fans who watched, interacted, or helped us grow, have laid the foundation for expanding the federation's digital potential."

Be it the UWW website, mobile app, the new streaming hub, or social media platforms such as TikTok, Facebook, Twitter, and Instagram, wrestling showed impressive year-on-year growth compared to last year’s World Championship on different metrics, such as social media growth, total views, total minutes and time spent on the web.

“We made the digital jump during these World Championships and the results validated our initial projections that now was the time more than ever to invest into a more robust digital experience across UWW platforms,” Gordon Templeman, UWW Commercial and Communications Director said. “There was tremendous benefit from a consolidation of tools that are more interconnected than ever before. We made an initial push in a short period of time and are optimistic for continued growth.”

Key highlights from the data analysis are:

* 27 million minutes were watched during the World Championship on the new video streaming hub, which gave the fans control of the viewing experience due to its multi-view option;

* The new UWW mobile app received 9.77 million page views and an average of 13 minutes and 46 seconds per session were spent, which is roughly equivalent to one bout. The high numbers meant the app topped the sports categories in app stores in key UWW markets;

* The total social media engagements surpassed 6.2 million in September, up by 706 percent since the 2021 World Championships.

Apart from these, the average time spent on the website grew by 41 percent to seven minutes, and the total page views across the website and mobile app were recorded at close to 19 million.

"Data is key to delivering digital experiences that fans want," Hisham Shehabi, COO, N3XT Sports, said. "Therefore, a diverse digital ecosystem helps augment fan intelligence capability. With 500 social media posts, millions in streaming viewership, and increased overall engagement, UWW's ability to customize the user experience has grown."

The massive growth is a direct consequence of the path-breaking steps taken by the UWW in the last few years under the leadership of President Lalovic. The UWW has identified and prioritized digital transformation as one of the five pillars for its 2022-2026 Strategic Plan, which was presented and approved at the 2021 UWW Congress.

UWW has taken several steps aimed at improving the fan experience and increasing the value to its partners to become future-proof and modernize further. A new mobile app was launched along with a video hub, which offered features like the multi-functionality view during the live streaming. This is one of the best examples of fan-led design and development as this was in direct response to the fans’ behavior while streaming.

“We focused our efforts on digital tools that would improve the competition for our fans and those at the competition. Launching an App, developing a video hub and putting in motion an audience database was a challenge, but the World Championships were too big of an opportunity not to start in this new digital direction,” said Sebastien Guenat, UWW Director of IT.

The 2022 World Championships also helped the UWW to establish itself as a true media and entertainment content house, creating more than 500 posts during the World Championships for use across its channels.

All these initiatives have helped the UWW establish a direct relationship with the fans and expand the digital footprint, as evident from the latest figures.