#Trnava2018

Betschart Ready to Rewrite Swiss Record Books

By Eric Olanowski

TRNAVA, Slovakia (September 18) - Ramon BETSCHART (SUI) will take the mat Tuesday night with an opportunity to rewrite the Swiss Greco-Roman wrestling books when he competes for his country’s first junior world gold medal. 

His historic Trnava run comes a year after Betschart left Tampere, Finland with a 15th place finish at the 2017 World Championships. “I don’t regret anything from those championships, and not much has changed in my life over the past year. I attribute this year’s success to the recent rules changes. Particularly the par terre rule changes.” 

Prior to his Monday semifinal win, Switzerland's highest Greco-Roman finish came from Thomas ROETHISBERGER at the 1992 World Championships when he finished in fourth place.

“I didn’t know the history behind my semifinals match,” said Betschart. “Walking to the mat, I wasn’t thinking about making history, only concentrating on my match. I was just focused on the match and nothing else. But if it was me or another Swiss wrestler, I would have been happy.”

After his semifinals win, flanked by his Swiss teammates, Betschart said “This is an amazing feeling. It’s pure happiness. I really have no word for how I feel. I just hope I get the gold medal tomorrow.” 

Waking up Tuesday morning, nothing is going to change for Betchart. “Preparation-wise, I’m not going to change anything. Normal preparation and focusing on my warmup is going to be key.”  

Betschart will take on the 2018 Asian junior champion Mohammadhadi SARAVI (IRI) in the 87kg gold-medal bout. 

 “I know I will wrestle Mohammadhadi Saravi in tomorrow’s finals. But I don’t think much about my opponent. I have my way, the Swiss way, and that’s all I think about.”

If Betschart scores the gold medal on Tuesday night, he’ll join his uncle Hugo DIETSCHE (SUI) in rewriting the Swiss Greco-Roman record books. Dietsche won Switzerland’s first Olympic medal in 36 years when he finished with the bronze medal at the 1984 Los Angles Olympic Games. That 1984 bronze medal still stands as Switzerland’s last Greco-Roman Olympic medal. 

#DigitalTransformation

United World Wrestling together with N3XT Sports begins the digital transformation process

By United World Wrestling Press

COSIER-SUR-VEVEY, Switzerland and BARCELONA, Spain - United World Wrestling (UWW) and N3XT Sports today announced a new partnership under which N3XT Sports will support UWW to accelerate its digital transformation by creating a digital-first approach in the organization and transform the sport using digital tools.

UWW has already prioritized digital transformation as one of five strategic pillars for the governing body’s 2022-2026 Strategic Plan, which was presented and approved at the UWW Congress in 2021.

UWW aims to create new value for its ecosystem, grow the sport itself, and modernize and digitize its processes and operations. By embarking on this journey, UWW will future-proof the organization, optimize internal processes, generate sustainable financial revenues, provide support to all the national federations and the entire wrestling ecosystem. 

The partnership between UWW and N3XT Sports aims to accelerate this transformation process and ensure maximum efficiency and benefit through a multi-year investment. N3XT Sports has been supporting UWW since early 2021 as UWW recognized the need to create new sources of value to the sport. As such, UWW’s digital transformation journey, with the support of N3XT Sports, touches on both revenue maximization and cost optimization, increasing efficiency and providing shared services within its national federations and event organizers.

Nenad Lalovic, UWW President, said: One of the key areas of the 2022-2026 Strategic Plan, built together with our National Federations, is to embrace and foster digital transformation in order to modernize and digitize our organization. In order to achieve this, we have partnered with N3XT Sports, a leading digital transformation agency in the sport industry, that is guiding us to continuously create value for fans, wrestlers, and the global wrestling ecosystem, to ensure a sustainable and independent UWW through digital, data and innovation.”

UWW has modernized as an International Federation ever since rejoining the Olympic Program in 2013. The next stage of transformation for the federation is aimed at increasing the focus on a direct-to-consumer (D2C) strategy that delivers excellence in digital content and data to fans, media and marketing partners, as well as best-in-class shared digital, innovation and data tools to the National Federations (NF), local organizing committees, coaches, and wrestlers in order to ensure sustainable financial growth.

As part of the agreement, N3XT Sports will help design and develop the project through its digital arm, N3XT Labs. This will support on the creation and monetization of best-in-class data analytics tools and digital assets, as part of a reimagined UWW commercial portfolio, including a new UWW mobile application for fans and internal stakeholders, and Customer Data Platform (CDP) aimed at collecting and engaging data from all UWW digital audience touchpoints.

In addition, drawing on N3XT Labs’ digital expertise in sports and cloud architecture, the creation of a robust project governance structure will support the digital monetization of the UWW’s wider business strategy, whilst also developing new D2C revenue streams across the federation and its entire ecosystem.

Hisham Shehabi, COO of N3XT Sports, said: “We are thrilled to work with UWW and guide the federation through its digital transformation. To make this new digital strategy possible, UWW is committed to developing and launching various digital and data products to reach fans directly, without intermediaries, thus gaining a better understanding of their tastes and habits, and fundamentally, building the global home of wrestling and wrestlers. Our focus at N3XT Sports is to accelerate the construction and operation of this digital and data ecosystem that caters to UWW fans, internal stakeholders, national federations, and athletes.”

ABOUT United World Wrestling

United World Wrestling (UWW) is the international governing body for the sport of wrestling; its duties include overseeing wrestling at the Olympics. It presides over international competitions for various forms of wrestling, including Greco-Roman wrestling, freestyle wrestling for men and women, as well as others.

ABOUT N3XT Sports

N3XT Sports is an end-to-end digital transformation agency that works with international sporting organizations in football, basketball, and the Olympic Movement, to identify and address their most critical challenges, enabling them to achieve sustainable competitive advantage within the rapidly changing sports landscape. 

N3XT Sports was born in the world’s epicenter of innovation in Silicon Valley, has its operational HQ in Barcelona and its team is spread in different countries in Europe such as France, Italy, England, Spain, and Switzerland as well as in the United States, Morocco and Canada. 

Contact information

N3XT Sports - bea@n3xtsports.com
United World Wrestling - Eric.olanowski@uww.org