#WrestleBucharest

Bulgaria's Reigning World and Euro Champ Yusein Headlines Friday Night's Finals

By Eric Olanowski

BUCHAREST, Romania (April 10) - Taybe YUSEIN (BUL) was one of two reigning world and European champion that competed on the fourth day of wrestling at the European Championships, but the Bulgarian was the only double defending champion who made it to Friday night’s finals. The second, Petra OLLI (FIN), was upset in the semifinals and will compete for a bronze medal on Friday night. 

In the 62kg semifinals, top-ranked returning world and European champion Yusein stuck two-time European bronze medalist Tetiana OMELCHENKO (AZE) in just 43 seconds, locking up her second consecutive trip to the European finals. 

Yusein will wrestle Aurora CAMPAGNA (ITA), who's finals birth is a vast improvement on her ninth-place finish from a year ago. In her semifinals match, Campagna outlasted Sweden’s 2017 U23 world bronze medalist Moa NYGREN (SWE) in a nail biter, reaching the gold-medal bout with a 4-3 victory.


Tetyana KIT was one of three Ukrainian wrestlers who will compete on Friday night for a gold medal. (Photo: Gabro Martin)

Meanwhile, Ukraine, who sits in the lead after claiming three gold medals on Day 4 added three more finalists to their overall total, bringing the gold-medal participant total to six. 

Their three potential champions are Lilya HORISHNA, Tetyana KIT and Alina BEREZHNA STADNIK MAKHYNIA (UKR), who’ll wrestle for the gold medals at 53kg,  57kg, and 72kg respectively.

At 53kg, two-time U23 European champion Lilya Horshna halted Jessica BLASZKA (NED) from the becoming first-ever women’s wrestling European finalist from the Netherlands with a 6-1 victory. 

Horshna will wrestle Russia’s returning European champion Stalvira ORSHUSH (RUS), who defeated 2017 world champion and No. 17-ranked Vanesa KALADZINSKAYA (BLR) at the European championships. Last year, Orshush beat Valadzinskaya in the finals, and this year, it was in the semifinals, where she picked up the 2-2 criteria win. 

In the semifinals at 57kg, Kit was down 6-4 as time expired against Anastasia NICHITA (MDA), but a late successful Ukrainian challenge gave Kit the 6-6 win on criteria. 

She’ll wrestle Hungary’s fifth-ranked Emese BARKA (HUN). Barka came out on top of her semifinals match against reigning European silver medalist Mimi Nikolova HRISTOVA (BUL), 11-3.  The Holland wrestler ended the opening three minutes with a 5-0 lead, and tacked on six additional points, inserting herself into the continental finals with the eight-point win. 


Alina BEREZHNA STADNIK MAKHYNIA (UKR) will wrestle for a European gold medal for the fourth time in her career. She's walked away with a gold medal twice. (Photo: Martin Gabor) 

In the 72kg semifinals, two-time champion Alina Berezhna Stadnik glued returning European bronze medalist Alexandra Nicoleta ANGHEL (ROU) back to the mat for the fall and will wrestle for a gold medal in the European Championships for the fifth time in her career. 

The Ukranian wrestler will take on Anna Carmen SCHELL (GER), who was up 7-4 on No. 15 Tatiana KOLESNIKOVA MOROZOVA (RUS) when she picked up the fall. 

Elis MANOLOVA (AZE) pinned defending world and European champion Petra Maarit OLLI (FIN) to reach the finals. (Photo: Gabor Martin)

The last finals match up that was settled was at 65kg.

Romania’s Kriszta INCZE outlasted reigning two-time U23 European champion Mariia KUZNETSOVA (RUS), 3-2, and will take on Azerbaijan’s Elis MANOLOVA for the 65kg gold medal. Manolova stuck returning world and European champion Petra Maarit OLLI (FIN) in the semifinals and earned her second consecutive trip to the European finals. 

The Day 5 finals begin on Friday at 18:00 (local time) and can be followed at www.unitedworldwrestling.org.

RESULTS
53kg
GOLD -Stalvira ORSHUSH (RUS) vs. Lilya HORISHNA (UKR)
SEMIFINAL - Stalvira ORSHUSH (RUS) df. Vanesa KALADZINSKAYA (BLR), 2-2 
SEMIFINAL - Lilya HORISHNA (UKR) df. Jessica Cornelia Francisca BLASZKA (NED), 6-1

57kg 
GOLD - Tetyana KIT (UKR) vs. Emese BARKA (HUN)
SEMIFINAL - Tetyana KIT (UKR) df. Anastasia NICHITA (MDA), 6-6
SEMIFINAL - Emese BARKA (HUN) df. Mimi Nikolova HRISTOVA (BUL), 11-3 

62kg
GOLD - Aurora CAMPAGNA (ITA) vs. Taybe Mustafa YUSEIN (BUL)
SEMIFINAL - Aurora CAMPAGNA (ITA) df. Moa Lena Maria NYGREN (SWE) 
SEMIFINAL - Taybe Mustafa YUSEIN (BUL) df. Tetiana OMELCHENKO (AZE), via fall 

65kg
GOLD - Kriszta Tunde INCZE (ROU) vs. Elis MANOLOVA (AZE)
SEMIFINAL - Kriszta Tunde INCZE (ROU) df. Mariia KUZNETSOVA (RUS), 4-3 
SEMIFINAL - Elis MANOLOVA (AZE) df. Petra Maarit OLLI (FIN), via fall 

72kg
GOLD - Anna Carmen SCHELL (GER) vs. Alina BEREZHNA STADNIK MAKHYNIA (UKR)
SEMIFINAL - Anna Carmen SCHELL (GER) df. Tatiana KOLESNIKOVA MOROZOVA (RUS) 
SEMIFINAL - Alina BEREZHNA STADNIK MAKHYNIA (UKR) df. Alexandra Nicoleta ANGHEL (ROU)

#UnitedWorldWrestling

Paris Olympics: Wrestling breaks new barriers, expands reach across continents

By United World Wrestling Press

CORSIER-SUR-VEVEY, Switzerland (August 22): More than half a million new fans in the digital community. An astounding 100 million engagements. And a remarkable 134 percent increase in social media impressions compared to Tokyo 2020.

At the Paris Olympics, it was a gold medal for wrestling.

UWW

On the mat, legends were born, records were set, and some moments would be remembered for ages. Off it, the sport broke new barriers, expanded its reach and engaged with a diverse audience as the United World Wrestling digital channels witnessed unprecedented growth during the Games.

The UWW’s online platforms recorded an impressive 11.2 percent increase in followers, adding over 508,000 new fans to its digital community. Compared to the growth in followers during the Tokyo Olympics, this figure represents a staggering 125 percent increase.

A large part of this surge was seen on Instagram, where the UWW gained 217,000 new followers. Facebook was a close second, adding 183,000 new followers while TikTok, the platform known for its short, engaging content, added 61,400 new followers. The growth across all platforms highlights the effectiveness of the UWW’s content strategy.

The inspiring clip of Greco-Roman star Mohammadhadi SARAVI (IRI), who won Iran’s first gold medal in the Paris Olympics drove the maximum engagement on Instagram. Saravi, who won a bronze medal in Tokyo, beat Artur ALEKSANYAN (ARM) 4-1 in the 97kg final.

Another Iranian, Rahman AMOUZAD, one of the most feared wrestlers in the 65 kg freestyle, went viral with a video in which he proclaimed himself the ‘king’. This post had the second-highest engagement while a slick clip of Frank CHAMIZO (ITA) was the third-most viewed, captivating the viewers and leading engagements as well as interactions.

These videos – and many others shared across UWW’s social media channels – resonated strongly with audiences, garnering record-breaking views. Overall, there were 330 million impressions, a remarkable rise of 134 percent compared to the Tokyo Olympics.

Moreover, the content also achieved 100 million engagements, and a 71 percent increase in reach compared to the previous Olympic Games. This surge in interaction underscores the high level of interest and excitement generated by UWW’s coverage of the Olympic wrestling events.

The video content drove UWW’s social media success. Across all platforms, UWW’s video content garnered over 156 million views, an extraordinary 205 percent increase compared to the Tokyo 2020 Olympics.

YouTube, in particular, saw significant traction with over 21 million views. This success was fueled by a mix of short and long-form videos apart from live streaming, with shorts emerging as the most popular content format.

With more than one million views, the YouTube video of AMAN (IND) getting his revenge over Zelimkhan ABAKAROV (ALB) with a win in the preliminary round. Aman, who won a bronze medal, had lost to Abakarov at the 2023 World Championships.

Chamizo’s video, Don't play with fire #WrestleParis, which went viral on Instagram was also a huge hit on YouTube with hundreds of thousands of viewers, making it the second-most watched video on the platform.

The Day Three highlights show which revisited one of the biggest upsets of the competition – Vinesh PHOGAT (IND) defeating Yui SUSAKI (JPN) in the women’s 50 kg first round – got the third-highest views on YouTube.

The UWW’s vibrant social media strategy was complemented by a robust email marketing campaign, which ran daily throughout the Olympic Games. The ongoing CRM campaigns helped boost engagement across Web, App and UWW+.