#WrestleBudapest19

Four Junior World Champions Seek Second World Gold of the Season at #WrestleBudapest

By Taylor Miller

Photo of Haruna OKUNO (JPN) by Kadir Caliskan.

BUDAPEST, HungaryThe second group of women’s freestyle finals are set with seven countries represented and four 2019 Junior World champions in the mix in Budapest, Hungary, at the 2019 U23 World Championships.

Those seeking their second World titles for the 2019 season are Haruna OKUNO (JPN), Sae NANJO (JPN), Yuzuka INAGAKI (JPN) and Milaimys MARIN POTRILLE (CUB).

Okuno advanced to the 53 kg finals, where she will face 2017 Junior Asian champion Pooja GEHLOT (IND).

Okuno looks to win her sixth overall World championship. In addition to her Junior World title from earlier this year, Okuno has two Senior World gold medals from 2017 and 2018, a U23 World gold from 2017 and a Cadet World gold from 2016.

Wrestling for the title at 57 kg, Nanjo will take on Alina AKOBIIA (UKR) in a rematch of the 2019 Junior World finals. This will be the third time Nanjo and Akobiia have met up in a World tournament.

The last time they wrestled, Nanjo won with a 9-0 decision to pick up her second Junior World gold medal. Nanjo also owns a 7-0 win over Akobiia in the 2017 U23 World quarterfinals. Nanjo went on to win gold at the tournament, and Akobiia scored a bronze medal.

Photo of Milaimys MARIN POTRILLE (CUB) by Kadir Caliskan.

At 62 kg, Inagaki looks to add to her successful year with another World finals bid.

Looking to challenge her is Kayla MIRACLE (USA), who avenged a loss from last year’s U23 World Championships to Ilona PROKOPEVNIUK (UKR) in the semifinals on Thursday.

The other 2019 Junior World champion in the U23 World finals is Milaimys MARIN POTRILLE (CUB), who pinned her way into the gold-medal match.

For the title Marin Potrille will face 2019 Senior World bronze medalist and 2018 U23 World bronze medalist Xiaoqian WANG (CHN).

The other final on Friday night will feature 2019 U23 Asian champion Purevsuren ULZIISAIKHAN (MGL) and 2019 Ivan Yariguin silver medalist Misuzu ENOMOTO (JPN) battling for the gold medal at 65 kg.

The finals will take place Friday at 6 p.m. local time live on unitedworldwrestling.

Semifinals results
53 kg
Haruna OKUNO (JPN) df. Anudari NANDINTSETSEG (MGL), 4-0
Pooja GEHLOT (IND) df. Zeynep YETGIL (TUR), 8-4

57 kg
Alina AKOBIIA (UKR) df. Marina SIMONYAN (RUS), fall
Sae NANJO (JPN) df. Hannah TAYLOR (CAN), 14-4

62 kg
Kayla MIRACLE (USA) df. Ilona PROKOPEVNIUK (UKR), fall
Yuzuka INAGAKI (JPN) df. Irina RINGACI (MDA), 13-2

65 kg
Purevsuren ULZIISAIKHAN (MGL) df. Madina BAKBERGENOVA (KAZ), 7-0
Misuzu ENOMOTO (JPN) df. Kriszta Tunde INCZE (ROU), 4-0

72 kg
Milaimys MARIN POTRILLE (CUB) df. Zhamila BAKBERGENOVA (KAZ), fall
Xiaoqian WANG (CHN) df. Mei SHINDO (JPN), 5-2

Finals matchups
53 kg: Haruna OKUNO (JPN) vs. Pooja GEHLOT (IND)
57 kg: Alina AKOBIIA (UKR) vs. Sae NANJO (JPN)
62 kg: Kayla MIRACLE (USA) vs. Yuzuka INAGAKI (JPN)
65 kg: Purevsuren ULZIISAIKHAN (MGL) vs. Misuzu ENOMOTO (JPN)
72 kg: Milaimys MARIN POTRILLE (CUB) vs. Xiaoqian WANG (CHN)

#WrestleBelgrade

Wrestling scores 443% engagement growth as UWW+ makes World C’ships debut

By United World Wrestling Press

CORSIER-SUR-VEVEY, Switzerland (October 18) –– United World Wrestling (UWW) trebled its year-on-year (YoY) digital viewership and recorded more than five times as many social engagements at this year’s UWW World Championships (WCH23) in Belgrade, Serbia, as the sport debuted an upgraded digital portfolio, including the new UWW+ over-the-top (OTT) service.

The multi-tiered, premium subscription streaming platform registered 4.36 million livestream views throughout the 2023 edition of UWW’s flagship event, held between September 16-24. The event also recorded 25 million social engagements (+443% over WCH22) and 155 million video views across its digital platforms (+203% over WCH22).

The impressive growth coincides with the redesign of the UWW website and the introduction of an enhanced fan-data ecosystem to help personalize and deliver an easy-to-navigate fan experience across web, social media, and UWW’s dedicated mobile app. Overall, WCH23 grew its digital reach by 63% to 296 million and attracted over 404,000 new followers.

Nenad LALOVIC, UWW President, said: “By diversifying the fan experience at this year’s World Championships, UWW has once again proven the power of digital transformation for driving engagement and expanding wrestling’s global audience. The latest numbers demonstrate the importance of digitalization and to lay the foundations for expanding the sport’s digital audience.”

Gordon Templeman, UWW’s Director of Commercial Operations and Communications, said: “UWW is establishing a digital portfolio which allows us to offer a personalized fan experience. To do this, we have diversified by investing in customer-facing digital products which enhances the digital experience for wrestling fans and enables UWW’s sponsors and commercial partners to build a direct relationship with our global audience.”

UWW
Key highlights from the WCH23 data analysis include: 

  • 25 million social media engagements (+443% over WCH22)
  • 155 million total video views (+203% over WCH22)
  • 404,000 new followers (+167% over WCH22)
  • 296 million digital reach (+63% over WCH22)
  • 4.36 million livestream views on UWW+

The UWW+ streaming platform is integrated within UWW’s website and mobile app, as part of the upgrades to UWW’s digital inventory and marks the latest phase of the International Federation’s collaboration with N3XT Sports, the end-to-end digital transformation consultancy. UWW has identified and prioritized digital transformation as one of the five pillars for its 2022-2026 Strategic Plan, which was presented and approved at the 2021 UWW Congress.

Motasem El Bawab, N3XT Sports’ Chief Information Officer (CIO), said: “Our team at N3XT Sports offers an end-to-end service plugged into UWW’s wider digital team. In addition to UWW+ and wrestling’s new, first-class streaming offering, our team also supported every aspect of UWW’s digital operation throughout WCH23, across digital marketing, customer relationship management (CRM), while optimizing the fan journey through data analytics and the assistance of artificial intelligence-driven software solutions.”

Click here to review the 2023 Senior World Championships case study.