#DigitalTransformation

Going inside United World Wrestling's digital transformation

By United World Wrestling Press

CORSIER-SUR-VEVEY, Switzerland (November 10) --- Going inside United World Wrestling’s (UWW) digital transformation and innovation journey, this case study takes a closer look at the numbers behind wrestling’s first year of mobile and data adoption, including:

  • A step-by-step guide to UWW’s digital transformation and innovation journey
  • How UWW’s mobile app and video hub performed at their debut World Championships
  • Customer data analysis and why UWW opted to create its own CRM platform
  • N3XT Sports’ role in assessing UWW’s digital maturity and implementing a digital roadmap

Since adopting mobile and a dedicated video streaming service into its content distribution strategy, the federation witnessed significant engagement growth via its digital assets and social media channels, which in turn is helping the team foster a robust fan/stakeholder database. UWW is now able to customize performance-marketing campaigns based on individual user data and to strengthen subscriber conversion and retention across its digital-product portfolio.

CASE STUDY: Going inside UWW's digital transformation - N3XT SPORTS

Batumi to host 2027 U23 Euros; 2026 Pan-Am calendar updated

By United World Wrestling Press

CORSIER-SUR-VEVEY, Switzerland (January 29) -- United World Wrestling has announced updates for its events calendar for both 2026 and 2027.

For 2027, Batumi, Georgia will host the U23 European Championships from March 8 to 14. With this, Georgia, a top wrestling country, marks a return to the UWW's events calendar after six years having hosted the 2019 Veteran World Championships.

The 2026 U15 Pan-American Championships were awarded to Mexico City, Mexico and the tournament will be from July 23 to 25. The U15 Pan-American Beach Wrestling Championships will also be conducted in Mexico City. The same will be held on July 26.

UWW also decided to shift the 2026 U23 Pan-American Championships to Lima, Peru from Caracas, Venezuela. The competition will be held June 11-13 in the Peruvian capital with competition being held over three days, with medal bouts of respective styles to be completed on the same day.

The Senior Beach Wrestling Pan-American Championships will also be held in Lima, Peru on June 14.

Updated 2026 Pan-American Championships calendar:

- U17 Pam-American Championships, April 2-4 (Panama City, Panama)
- Senior Pan-American Championships, May 7-10 (Coralville, United States)
- U23 Pan-American Championships, June 11-13 (Lima, Peru)
- U20 Pan-American Championships, July 9-11 (Niteroi, Brazil)
- U15 Pan-American Championships, July 23-25 (Mexico City, Mexico)

Updated 2026 Pan-Am Beach Wrestling Championships Calendar:

- U17 Beach Wrestling Pan-American Championships, April 5, (Panama City, Panama)
- Senior Beach Wrestling Pan-American Championships, June 14 (Lima, Peru)
- U20 Beach Wrestling Pan-American Championships, July 12 (Niteroi, Brazil)
- U15 Beach Wrestling Pan-American Championships, July 26 (Mexico City, Mexico)

UWW remains at the disposal of all National Federations for any query. For all events, refer to uww.org/events.