#BudaWrestle2018

Gray Dominates 2017 Champ Adar to Capture 4th World Title

Wednesday, October 24, 2018 - 19:16 By Andrew Hipps

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BUDAPEST, Hungary (October 24) -- After not competing in 2017, Adeline GRAY (USA) left no doubt that she is back. 

A day after beating 2016 Olympic champion Erica WIEBE (CAN) to reach the gold-medal match, Gray claimed her fourth gold medal at the World Championships with a dominant 13-1 technical fall victory over 2017 world champion Yasemin ADAR (TUR) in the gold-medal match at 76kg on Wednesday night in Budapest, Hungary. 

Adar scored first off the shot clock to take a 1-0 lead. But Gray came back with a takedown late in the first period before locking up her leg lace and turning Adar five times for the technical fall.

"I feel great," Gray said after her finals victory. "I can't believe it. I did such a good job mentally today. I'm so proud of myself, proud of my body, proud of my team. I'm so proud of everything that happened. This has been a wonderful two days."

Gray's previous world titles came in 2015, 2014 and 2012. 

Wiebe came back to win a bronze medal at 76kg, beating Epp MAE (EST) 4-0. Hiroe MINAGAWA SUZUKI (JPN) took the other bronze medal by forfeit. 

Canada crowned a world champion as Justina DI STASIO topped Nasanburmaa OCHIRBAT (MGL) 4-2 in the gold-medal match 72kg. It comes a year after Di Stasio won her first world medal (bronze) in Paris at 75kg. She moved down a weight class to make room for Wiebe. 

Di Stasio never trailed in the gold-medal match. She scored a takedown in the first minute and added another in the second period to go up 4-0. Ochirbat responded with a takedown of her own but was unable to score again.

Di Stasio was overcome with emotion after the victory. 

"I have dreamed about this day so many times," Di Stasio said.

The bronze medals at 72kg went to Buse TOSUN (TUR) and Martina KUENZ (AUT). Tosun used a late takedown to defeat WANG Juan (CHN) 5-2. Kuenz, a 2011 cadet world bronze medalist, edged Samar Amer HAMZA (EGY) 2-1. 

In the gold-medal match at 65kg, Petra OLLI (FIN) held on to defeat Danielle LAPPAGE (CAN) 6-5 and claim her first world title after winning a bronze medal in 2015. Lappage, a 2010 junior world champion, looked strong early, scoring first off the shot clock and adding a takedown to go up 3-0. Olli inched closer with a takedown late in the first period and then grabbed the lead on criteria less than a minute into the second period after scoring a point off a caution. 

Olli extended her lead to 5-3 midway through the second period with a takedown off a duckunder. Trailing by two with 10 seconds left, Lappage shot a single leg and secured a last-second takedown to make the score 5-5. However, a finger caution broke the tie and gave Olli a 6-5 victory. 

Alla CHERKASOVA (UKR) came from behind in the final period to defeat Koumba LARROQUE (FRA) 15-10 in the gold-medal match at 68kg.

The 29-year-old Ukrainian adds a world gold to a bronze she won in 2010. Larroque was in search of her first senior world gold medal after winning world gold medals at the U23, junior and cadet championships. 

Cherkasova trailed 4-0 at the break after giving up two first-period takedowns. After a flurry early in the second, Larroque led 6-3. But Cherkasova locked up a leg lace and turned Larroque six times to take a commanding 15-6 lead. Larroque would mount a late comeback and cut the deficit to five points, but Cherkasova held on for the win.

The bronze medals at 65kg were won by Ayana GEMPEI (JPN) and Iryna NETREBA (AZE). Gempei, a junior and U23 world champion, defeated Ritu RITU (IND) for her first senior world medal. Netreba, a world fifth-place finisher in 2015, snuck past Forrest MOLINARI (USA) 1-1 by virtue of scoring the final point off the shot clock. 

Tamyra MENSAH (USA) earned her first world medal by defeating Olivia DI BACCO (CAN) 7-4 in a bronze-medal match at 68kg. She built a 6-0 and held on for the victory. The other bronze medal at 68kg was won by Feng ZHOU (CHN), who dominated Maryia MAMASHUK (BLR) 12-1. It's Zhou's second world medal and first since 2015. 

Finals Results

Women's Wrestling

65kg
GOLD: Petra OLLI (FIN) df. Danielle LAPPAGE (CAN) by VPO1, 6-5
BRONZE: Iryna NETREBA (AZE) df. Forrest MOLINARI (USA) by VPO1, 1-1
BRONZE: Ayana GEMPEI (JPN) df. Ritu RITU (IND) by VPO1, 7-3

68kg
GOLD: Alla CHERKASOVA (UKR) df. Koumba LARROQUE (FRA) by VPO1, 15-10
BRONZE: Tamyra MENSAH (USA) df. Olivia DI BACCO (CAN) by VPO1, 7-4
BRONZE: Feng ZHOU (CHN) df. Maryia MAMASHUK (BLR) by VSU1, 12-1

72kg
GOLD: Justina DI STASIO (CAN) df. Nasanburmaa OCHIRBAT (MGL) by VPO1, 4-2
BRONZE: Buse TOSUN (TUR) df. Juan WANG (CHN) by VPO1, 5-2
BRONZE: Martina KUENZ (AUT) df. Samar HAMZA (EGY) by VPO1, 2-1

76kg
GOLD: Adeline GRAY (USA) df. Yasemin ADAR (TUR) by VSU1, 13-1
BRONZE: Epp MAE (EST) df. Erica WIEBE (CAN) by VPO, 4-0
BRONZE: Hiroe MINAGAWA SUZUKI (JPN) df. Zsanett NEMETH (HUN) by VIN, 0-0
 

#UnitedWorldWrestling

Paris Olympics: Wrestling breaks new barriers, expands reach across continents

Thursday, August 22, 2024 - 14:05 By United World Wrestling Press

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CORSIER-SUR-VEVEY, Switzerland (August 22): More than half a million new fans in the digital community. An astounding 100 million engagements. And a remarkable 134 percent increase in social media impressions compared to Tokyo 2020.

At the Paris Olympics, it was a gold medal for wrestling.

UWW

On the mat, legends were born, records were set, and some moments would be remembered for ages. Off it, the sport broke new barriers, expanded its reach and engaged with a diverse audience as the United World Wrestling digital channels witnessed unprecedented growth during the Games.

The UWW’s online platforms recorded an impressive 11.2 percent increase in followers, adding over 508,000 new fans to its digital community. Compared to the growth in followers during the Tokyo Olympics, this figure represents a staggering 125 percent increase.

A large part of this surge was seen on Instagram, where the UWW gained 217,000 new followers. Facebook was a close second, adding 183,000 new followers while TikTok, the platform known for its short, engaging content, added 61,400 new followers. The growth across all platforms highlights the effectiveness of the UWW’s content strategy.

The inspiring clip of Greco-Roman star Mohammadhadi SARAVI (IRI), who won Iran’s first gold medal in the Paris Olympics drove the maximum engagement on Instagram. Saravi, who won a bronze medal in Tokyo, beat Artur ALEKSANYAN (ARM) 4-1 in the 97kg final.

Another Iranian, Rahman AMOUZAD, one of the most feared wrestlers in the 65 kg freestyle, went viral with a video in which he proclaimed himself the ‘king’. This post had the second-highest engagement while a slick clip of Frank CHAMIZO (ITA) was the third-most viewed, captivating the viewers and leading engagements as well as interactions.

These videos – and many others shared across UWW’s social media channels – resonated strongly with audiences, garnering record-breaking views. Overall, there were 330 million impressions, a remarkable rise of 134 percent compared to the Tokyo Olympics.

Moreover, the content also achieved 100 million engagements, and a 71 percent increase in reach compared to the previous Olympic Games. This surge in interaction underscores the high level of interest and excitement generated by UWW’s coverage of the Olympic wrestling events.

The video content drove UWW’s social media success. Across all platforms, UWW’s video content garnered over 156 million views, an extraordinary 205 percent increase compared to the Tokyo 2020 Olympics.

YouTube, in particular, saw significant traction with over 21 million views. This success was fueled by a mix of short and long-form videos apart from live streaming, with shorts emerging as the most popular content format.

With more than one million views, the YouTube video of AMAN (IND) getting his revenge over Zelimkhan ABAKAROV (ALB) with a win in the preliminary round. Aman, who won a bronze medal, had lost to Abakarov at the 2023 World Championships.

Chamizo’s video, Don't play with fire #WrestleParis, which went viral on Instagram was also a huge hit on YouTube with hundreds of thousands of viewers, making it the second-most watched video on the platform.

The Day Three highlights show which revisited one of the biggest upsets of the competition – Vinesh PHOGAT (IND) defeating Yui SUSAKI (JPN) in the women’s 50 kg first round – got the third-highest views on YouTube.

The UWW’s vibrant social media strategy was complemented by a robust email marketing campaign, which ran daily throughout the Olympic Games. The ongoing CRM campaigns helped boost engagement across Web, App and UWW+.