#WrestleBelgrade

Japan puts four in World Championships finals

Tuesday, September 19, 2023 - 19:21 By Vinay Siwach

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BELGRADE, Serbia (September 19) -- A few legends of the sport have fallen at this World Championships in Belgrade and Adeline GRAY (USA) joined that unwanted list as Yuka KAGAMI (JPN) defeated her in the quarterfinals at 76kg.

Gray, coming back to wrestling after giving birth to twins, was looking to become a seven-time world champion which would have made her the United States' most successful wrestler. But Kagami ruined that plan by etching a 4-1 win after two takedowns against Gray's one point in the activity period.

Kagami then return to beat Milaimys MARIN (CUB) 5-1 and confirm her ticket to Paris Olympics as Japan will be sending the medalist from the World Championships directly to the 2024 Games.

"I was very excited and nervous for the Gray bout," Kagami said. "But I think I came prepared to win the match."

Kagami will take on Aiperi MEDET KYZY (KGZ) for the gold medal as the Kyrgyzstan wrestler defeated Tatiana RENTERIA (COL), another Pan-Am star, via fall in the other semifinal.

Yui SUSAKI (JPN)Yui SUSAKI (JPN) managed to win 4-2 against Ziqi FENG (CHN). (Photo: UWW / Kadir Caliskan)

While she did not lose, Yui SUSAKI (JPN) had a rare off day on the mat as her opponents managed to score three points on her in two bouts. The first was Alisson CARDOZO (ECU) who scored a stepout before Susaki punished her with a leg lace. Susaki pinned Emilia VUC (ROU) in the quarterfinals.

Ziqi FENG (CHN) pushed Susaki to the limits, even scoring exposure over Susaki, but the Tokyo Olympic champion hung on for a 4-2 win and an automatic ticket to Paris where she will look to defend her title.

Susaki, who failed to hold her tears back in an interview, said that it was a tough bout but she was prepared.

"The Chinese wrestler was strong in defense and power," Susaki said. "Before this tournament, I was in a difficult situation which I will talk about only after gold medal tournament."

In a repeat of last year's final, Susaki will take on Otgonjargal DOLGORJAV (MGL) who now has a 2-1 head-to-head record over Sarah HILDEBRANDT (USA).

Dolgorjav defeated Hildebrandt 7-5 in a rematch of last year's semifinal also won by Dolgorjav. Hildebrandt had won by technical superiority when the two met in the Ranking Series in Budapest.

Hildebrandt's loss also means that Mariya STADNIK (AZE), who lost to the USA wrestler, will have to travel to another Olympic Qualifiers to secure a trip to  Paris.

Tsugumi SAKURAI (JPN)Tsugumi SAKURAI (JPN) beat Helen MAROULIS (USA) for the second straight year. (Photo: Amirreza Aliasgari)

In the third Olympic weight class of the day, Tsugumi SAKURAI (JPN) also confirmed her ticket to Paris after beating (and also spoiled her birthday) Rio Olympic champion Helen MAROULIS (USA) 6-0 in the semifinal. This was her second win over the American as Sakurai won the final last year over Maroulis.

But a tought test awaits her in the final as 59kg world champion Anastasia NICHITA (MDA) dropped to the Olympic weight and dominated her opponents.

She opened with a win over Olympic bronze medalist Evlina NIKOLOVA (BUL) and then went on to beat Odunayo ADEKUROYE (NGR) 10-0 in the quarterfinals. Elvira KAMALOGLU (TUR) was no match as Nichita once again won 10-0.

Nonoka OZAKI (JPN)Nonoka OZAKI (JPN) reached the 65kg final at the World Championships. (Photo: UWW / Amirreza Aliasgari)

In the only non-Olympic weight class in action on Tuesday, 62kg world champion Nonoka OZAKI (JPN) returned to the world finals, this year at 65kg. She beat Tatsiana PAULAVA 10-0 in what was her third win of the day, all without giving up a point.

Macey KILTY (USA) will try to stop her from winning the gold for a second straight year.

#UnitedWorldWrestling

Paris Olympics: Wrestling breaks new barriers, expands reach across continents

Thursday, August 22, 2024 - 14:05 By United World Wrestling Press

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CORSIER-SUR-VEVEY, Switzerland (August 22): More than half a million new fans in the digital community. An astounding 100 million engagements. And a remarkable 134 percent increase in social media impressions compared to Tokyo 2020.

At the Paris Olympics, it was a gold medal for wrestling.

UWW

On the mat, legends were born, records were set, and some moments would be remembered for ages. Off it, the sport broke new barriers, expanded its reach and engaged with a diverse audience as the United World Wrestling digital channels witnessed unprecedented growth during the Games.

The UWW’s online platforms recorded an impressive 11.2 percent increase in followers, adding over 508,000 new fans to its digital community. Compared to the growth in followers during the Tokyo Olympics, this figure represents a staggering 125 percent increase.

A large part of this surge was seen on Instagram, where the UWW gained 217,000 new followers. Facebook was a close second, adding 183,000 new followers while TikTok, the platform known for its short, engaging content, added 61,400 new followers. The growth across all platforms highlights the effectiveness of the UWW’s content strategy.

The inspiring clip of Greco-Roman star Mohammadhadi SARAVI (IRI), who won Iran’s first gold medal in the Paris Olympics drove the maximum engagement on Instagram. Saravi, who won a bronze medal in Tokyo, beat Artur ALEKSANYAN (ARM) 4-1 in the 97kg final.

Another Iranian, Rahman AMOUZAD, one of the most feared wrestlers in the 65 kg freestyle, went viral with a video in which he proclaimed himself the ‘king’. This post had the second-highest engagement while a slick clip of Frank CHAMIZO (ITA) was the third-most viewed, captivating the viewers and leading engagements as well as interactions.

These videos – and many others shared across UWW’s social media channels – resonated strongly with audiences, garnering record-breaking views. Overall, there were 330 million impressions, a remarkable rise of 134 percent compared to the Tokyo Olympics.

Moreover, the content also achieved 100 million engagements, and a 71 percent increase in reach compared to the previous Olympic Games. This surge in interaction underscores the high level of interest and excitement generated by UWW’s coverage of the Olympic wrestling events.

The video content drove UWW’s social media success. Across all platforms, UWW’s video content garnered over 156 million views, an extraordinary 205 percent increase compared to the Tokyo 2020 Olympics.

YouTube, in particular, saw significant traction with over 21 million views. This success was fueled by a mix of short and long-form videos apart from live streaming, with shorts emerging as the most popular content format.

With more than one million views, the YouTube video of AMAN (IND) getting his revenge over Zelimkhan ABAKAROV (ALB) with a win in the preliminary round. Aman, who won a bronze medal, had lost to Abakarov at the 2023 World Championships.

Chamizo’s video, Don't play with fire #WrestleParis, which went viral on Instagram was also a huge hit on YouTube with hundreds of thousands of viewers, making it the second-most watched video on the platform.

The Day Three highlights show which revisited one of the biggest upsets of the competition – Vinesh PHOGAT (IND) defeating Yui SUSAKI (JPN) in the women’s 50 kg first round – got the third-highest views on YouTube.

The UWW’s vibrant social media strategy was complemented by a robust email marketing campaign, which ran daily throughout the Olympic Games. The ongoing CRM campaigns helped boost engagement across Web, App and UWW+.