#kaspeuro2018

Lalovic Visits Kapiisk, Home of the 2018 Euro C'Ships

Monday, March 5, 2018 - 15:19 By Artyom Pozdeyev

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KAPIISK, Russia (March 3) – United World Wrestling president Nenad LALOVIC has examined the readiness of Kaspiisk City as it prepares to host the 2018 Senior European Championships from April 30th to May 6th.

The visit started from a wreath laying ceremony to the monument of five-time world champion, Ali Aliev and an inspection of the Sport Palace bearing his name. 

“An Ali Aliev statue is also on display in the UWW headquarters and respect for the wrestling traditions of Dagestan was one of the factors to choose Kaspiisk City as the place to organization of European Championships,” said United World Wrestling president Nenad Lalovic. “The Palace of Sport meets all requirements and it is ready already to host the tournament. There are are also and plans to create a fun zone with a big screen.”

Lalovic also visited hotels, reviewed transport logistics and looked through an assortment of regulatory issues.

“The main outcome of the visit to Dagestan is confidence that the European Championships will be organized on a high level. I am under the impression that all Republic is involved in the preparation,” said Vladimir Vasiliev, head of Dagestan's Organizing Committee on organization of European Championships.  

“Wrestling is the pride of Dagestan. As the story goes there is no such place in the world where one can find so many broken ears on one square meter.  Me are thankful for the confidence and we’ll definitely meet the expectations given by the United World Wrestling,” said Vsilev.

The inspection visit was also attended by Mr. Tzeno Tzenov, UWW-Europe President, Mr. Mikhail Mamiashvili, Wrestling Federation of Russia President, UWW Vice-President and Mr. Georgy Bryusov, UWW-Europe Executive Committee member. 

The decision to organize the European Championships in Kaspiisk City was taken at the UWW Bureau meeting during the World Championships in Paris in August 2017. The championships will be the largest event ever hosted in Dagestan, with the most recent Russian tournaments being the 2010 World Championships and 2006 European Championships held in Moscow.

#WrestleBelgrade

Wrestling scores 443% engagement growth as UWW+ makes World C’ships debut

Monday, October 30, 2023 - 11:43 By United World Wrestling Press

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CORSIER-SUR-VEVEY, Switzerland (October 18) –– United World Wrestling (UWW) trebled its year-on-year (YoY) digital viewership and recorded more than five times as many social engagements at this year’s UWW World Championships (WCH23) in Belgrade, Serbia, as the sport debuted an upgraded digital portfolio, including the new UWW+ over-the-top (OTT) service.

The multi-tiered, premium subscription streaming platform registered 4.36 million livestream views throughout the 2023 edition of UWW’s flagship event, held between September 16-24. The event also recorded 25 million social engagements (+443% over WCH22) and 155 million video views across its digital platforms (+203% over WCH22).

The impressive growth coincides with the redesign of the UWW website and the introduction of an enhanced fan-data ecosystem to help personalize and deliver an easy-to-navigate fan experience across web, social media, and UWW’s dedicated mobile app. Overall, WCH23 grew its digital reach by 63% to 296 million and attracted over 404,000 new followers.

Nenad LALOVIC, UWW President, said: “By diversifying the fan experience at this year’s World Championships, UWW has once again proven the power of digital transformation for driving engagement and expanding wrestling’s global audience. The latest numbers demonstrate the importance of digitalization and to lay the foundations for expanding the sport’s digital audience.”

Gordon Templeman, UWW’s Director of Commercial Operations and Communications, said: “UWW is establishing a digital portfolio which allows us to offer a personalized fan experience. To do this, we have diversified by investing in customer-facing digital products which enhances the digital experience for wrestling fans and enables UWW’s sponsors and commercial partners to build a direct relationship with our global audience.”

UWW
Key highlights from the WCH23 data analysis include: 

  • 25 million social media engagements (+443% over WCH22)
  • 155 million total video views (+203% over WCH22)
  • 404,000 new followers (+167% over WCH22)
  • 296 million digital reach (+63% over WCH22)
  • 4.36 million livestream views on UWW+

The UWW+ streaming platform is integrated within UWW’s website and mobile app, as part of the upgrades to UWW’s digital inventory and marks the latest phase of the International Federation’s collaboration with N3XT Sports, the end-to-end digital transformation consultancy. UWW has identified and prioritized digital transformation as one of the five pillars for its 2022-2026 Strategic Plan, which was presented and approved at the 2021 UWW Congress.

Motasem El Bawab, N3XT Sports’ Chief Information Officer (CIO), said: “Our team at N3XT Sports offers an end-to-end service plugged into UWW’s wider digital team. In addition to UWW+ and wrestling’s new, first-class streaming offering, our team also supported every aspect of UWW’s digital operation throughout WCH23, across digital marketing, customer relationship management (CRM), while optimizing the fan journey through data analytics and the assistance of artificial intelligence-driven software solutions.”

Click here to review the 2023 Senior World Championships case study.