#UnitedWorldWrestling

Lee Lopez re-elected as ACODEPA president

Friday, June 2, 2023 - 05:22 By

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LIMA, Peru (May 20) -- Francisco Lee LOPEZ was re-elected as the President of the Pan-American Association of Sports Confederations (ACODEPA) on Saturday for a new four-year term.

Lee Lopez will also be on the Executive Committee of Panam Sports which is the leading sports organization in the Americas, promoting and protecting the values of sports and the rights of athletes across the continent. Lee López's presence on the executive committee of this organization is a demonstration of his commitment to sports and athletes in the region.

"Thank you very much for your trust and support, without which I would not be in this important position in sports in America. As always, Yuri Maier's work has been fundamental to the success of my administration," said Lee López.

In addition, Yuri MAIER, currently United World Wrestling's Sports & Development Officer, has been appointed as Sports Director for ACODEPA and a Panam Sports Technical Commission Member for the term 2023-2027.

#DigitalTransformation

Going inside United World Wrestling's digital transformation

Thursday, November 10, 2022 - 15:42 By United World Wrestling Press

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CORSIER-SUR-VEVEY, Switzerland (November 10) --- Going inside United World Wrestling’s (UWW) digital transformation and innovation journey, this case study takes a closer look at the numbers behind wrestling’s first year of mobile and data adoption, including:

  • A step-by-step guide to UWW’s digital transformation and innovation journey
  • How UWW’s mobile app and video hub performed at their debut World Championships
  • Customer data analysis and why UWW opted to create its own CRM platform
  • N3XT Sports’ role in assessing UWW’s digital maturity and implementing a digital roadmap

Since adopting mobile and a dedicated video streaming service into its content distribution strategy, the federation witnessed significant engagement growth via its digital assets and social media channels, which in turn is helping the team foster a robust fan/stakeholder database. UWW is now able to customize performance-marketing campaigns based on individual user data and to strengthen subscriber conversion and retention across its digital-product portfolio.

CASE STUDY: Going inside UWW's digital transformation - N3XT SPORTS