marketing

RUDIS launches UWW x RUDIS apparel collection

By United World Wrestling Press

CORSIER-SUR-VEVEY, Switzerland (May 1) -- United World Wrestling and RUDIS have announced the launch of official UWW x RUDIS apparel.

Taking a major step in their partnership, UWW and RUDIS have launched a UWW themed store on the RUDIS website. The UWW x RUDIS collection is officially launched Thursday and available to shop here -- UWW x RUDIS.

The store fulfills the apparel needs of wrestlers and fans alike. The orders can be shipped internationally after an easy checkout process.

In January, UWW and RUDIS announced an eight-year partnership beginning 2025. The collaboration marked a pivotal moment for the global wrestling community, uniting two forces with a shared vision of celebrating the sport’s rich legacy while shaping its future.

RUDIS, founded in Ohio in 2013, RUDIS has rapidly grown into the leading brand in wrestling apparel, renowned for its innovation, athlete-focused designs, and dedication to the wrestling community.

Central to their collaboration is the concept of “Unified Strength,” symbolizing their united effort to elevate wrestling to new heights on a global scale.

The partnership exemplifies the mutual commitment of UWW, the global governing body of wrestling, and RUDIS to honor the sport and serve its athletes, fans, and communities worldwide.

UWW and Iran sign MoU to bring Chouke under Associated Styles

By United World Wrestling Press

CORSIER-SUR-VEVEY, Switzerland (April 20) — United World Wrestling and the Iran Wrestling Federation took a significant step to promote Choukhe, signing a four-year Memorandum of Understanding.

The MoU will enable both organizations to work together to promote and protect Chouke, a traditional form of wrestling, under the UWW Associated Styles.

Both UWW and the Iranian federation will also work to develop Chouke under their umbrella. This agreement's objective is to facilitate the protection, development, and promotion of Chouke. As per the agreement, both parties will hold regular meetings to exchange ideas and share knowledge.

Chouke is a traditional form of wrestling in Iran with wrestlers performing on mud in a marked circular ring. Each bout is of five minutes with more than one bout conducted at the same time. In case of a tie with a one-minute break, three minutes of extra time are added. Within three minutes, the wrestler who earns the first point will be the winner.

This style of wrestling does not allow the wrestler to touch his opponent's legs. The bout can only be fought with grips above the waist. There are different ways to score points in Chouke.

One point is awarded for a takedown, two points are awarded if a throw is completed outside the ring, and one if completed inside. Most other moves award only one point. A fall occurs when even one shoulder touches the ground.

Both wrestlers have to wear the official clothes to compete in Chouke. A t-shirt, a special jacket and a short are considered to be official outfit. The shirt must be long enough to go below the waist and the sleeves be long till the elbow. A strong cloth belt must be tied around the waist of the wrestlers and is fixed at the back and the wrestlers compete barefoot.

The old form of wrestling has a special place in Iranian history, and the agreement will help with its growth and development in Iran. UWW's commitment to work closely with the Iran federation for Chouke is in line with its vision to grow and promote all the traditional forms of the oldest form of the sport.