#WrestleTallinn

Susaki Shines As Japan Puts Three into Thursday Night’s Finals

Wednesday, August 14, 2019 - 18:31 By Eric Olanowski

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Tallinn, ESTONIA (August 14) – Japan, led by reigning two-time senior-level world champion Yui SUSAKI (JPN), went 12-2 and inserted three wrestlers into Thursday night’s women’s wrestling finals. Susaki will be joined by teammates Sae NANJO (JPN) and Naruha MATSUYUKI (JPN), who’ll wrestle for gold at 59kg and 68kg, respectively. 

Last year, Susaki outscored her four junior world opponents 40-0 en route to her first junior world title and outscored her senior-level opponents 37-0 at the Budapest World Championships. Even with her fall in the opening round on Wednesday, she’s still managed to outscore her four opponents 36-0 and remains on pace to shutout her 2019 junior world opponents, 46-0. 

In the opening round, Susaki was up 4-0 before she picked up a fall against 2018 U23 world bronze medalist Stefania PRICEPUTU (ROU), then grabbed technical superiority victories over Mariia VYNNYK (UKR) and Neelam NEELAM (IND) – which setup a semifinals match with Lucia YEPEZ GUZMAN (ECU). 

In their semifinals match, Susaki was relentless in picking up her third consecutive opening period technical superiority win of the day. She inserted herself into the 50kg finals with another 10-0 victory,  where she’ll take on Daria KHVOSTOVA (RUS), who edged Natallia VARAKINA (BLR), 1-1 in the other semifinals match. 

Sae Nanjo was the second Japanese wrestler to lock up a spot in the finals. She nabbed a fall over Morena DE VITA (ITA) in the 59kg semifinals and arranged a rematch of last year’s junior world finals with Anastasia NICHITA (MDA). The Moldovan wrestler, who won the junior world title last year, took down Kateryna ZELENYKH (UKR) via fall in her semifinals match. 

The final Japanese wrestler who’ll wrestle for gold on Thursday night is Naruha MATSUYUKI (JPN). She mauled Ewelina CIUNEK (POL), 13-2 in the semifinals and will wrestle Meerim ZHUMANAZAROVA (KGZ) in the 68kg gold-medal match. Zhumanazarova thumped Jayden Leigh LAURENT (USA), 11-1 to make the finals, but that wasn’t her most impressive win of the day. In the second round, Zhumanazarova defeated four-time age-group world champion Khanum VELIEVA (RUS), 1-1.

Meanwhile, Ekaterina VERBINA (RUS) avenged her 2018 junior world loss against Saki IGARASHI (JPN) by scoring a 4-3 win in then 55kg semifinals. In the finals, Verbina, who’ll be wrestling in her first world title match, will take on Patrycja GIL (POL). The Polish wrestler defeated Anastasia BLAYVAS (GER), 8-4 to make the finals.

The remaining gold medal bout will take place at 76kg between Hui Tsz CHANG (TPE) and Milaimys MARIN POTRILLE (CUB). Chang became Chinese Taipei's first-ever junior world finalist with her fall over Bernadett NAGY (HUN) in the semifinals, while Marin Portille has a shot at becoming Cuba's first-ever women's wrestling junior world champion with a win on Thursday night.

The day four women’s wrestling finals begin at 18:00 local time and can be followed live on www.unitedworldwrestling.org.

RESULTS
50kg 
GOLD - Yui SUSAKI (JPN) vs. Daria KHVOSTOVA (RUS)
Yui SUSAKI (JPN) df. Lucia Yamileth YEPEZ GUZMAN (ECU), 10-0
Daria KHVOSTOVA (RUS) df. Natallia VARAKINA (BLR), 1-1

55kg
GOLD - Ekaterina VERBINA (RUS) vs. Patrycja GIL (POL)
Ekaterina VERBINA (RUS) df. Saki IGARASHI (JPN), 4-3 
Patrycja GIL (POL) df. Anastasia BLAYVAS (GER), 8

59kg
GOLD - Anastasia NICHITA (MDA) vs. Sae NANJO (JPN)
Anastasia NICHITA (MDA)  df. Kateryna ZELENYKH (UKR), via fall 
Sae NANJO (JPN) df. Morena DE VITA (ITA), via fall 

68kg
GOLD - Meerim ZHUMANAZAROVA (KGZ) vs. Naruha MATSUYUKI (JPN)
Meerim ZHUMANAZAROVA (KGZ) df. Jayden Leigh LAURENT (USA), 11-1 
Naruha MATSUYUKI (JPN) df. Ewelina Weronika CIUNEK (POL), 14-3 

76kg
GOLD - Milaimys de la Caridad MARIN POTRILLE (CUB) vs. Hui Tsz CHANG (TPE)
Milaimys de la Caridad MARIN POTRILLE (CUB) df. Qian JIANG (CHN), 4-0
Hui Tsz CHANG (TPE) df. Bernadett NAGY (HUN), via fall 

#UnitedWorldWrestling

Paris Olympics: Wrestling breaks new barriers, expands reach across continents

Thursday, August 22, 2024 - 14:05 By United World Wrestling Press

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CORSIER-SUR-VEVEY, Switzerland (August 22): More than half a million new fans in the digital community. An astounding 100 million engagements. And a remarkable 134 percent increase in social media impressions compared to Tokyo 2020.

At the Paris Olympics, it was a gold medal for wrestling.

UWW

On the mat, legends were born, records were set, and some moments would be remembered for ages. Off it, the sport broke new barriers, expanded its reach and engaged with a diverse audience as the United World Wrestling digital channels witnessed unprecedented growth during the Games.

The UWW’s online platforms recorded an impressive 11.2 percent increase in followers, adding over 508,000 new fans to its digital community. Compared to the growth in followers during the Tokyo Olympics, this figure represents a staggering 125 percent increase.

A large part of this surge was seen on Instagram, where the UWW gained 217,000 new followers. Facebook was a close second, adding 183,000 new followers while TikTok, the platform known for its short, engaging content, added 61,400 new followers. The growth across all platforms highlights the effectiveness of the UWW’s content strategy.

The inspiring clip of Greco-Roman star Mohammadhadi SARAVI (IRI), who won Iran’s first gold medal in the Paris Olympics drove the maximum engagement on Instagram. Saravi, who won a bronze medal in Tokyo, beat Artur ALEKSANYAN (ARM) 4-1 in the 97kg final.

Another Iranian, Rahman AMOUZAD, one of the most feared wrestlers in the 65 kg freestyle, went viral with a video in which he proclaimed himself the ‘king’. This post had the second-highest engagement while a slick clip of Frank CHAMIZO (ITA) was the third-most viewed, captivating the viewers and leading engagements as well as interactions.

These videos – and many others shared across UWW’s social media channels – resonated strongly with audiences, garnering record-breaking views. Overall, there were 330 million impressions, a remarkable rise of 134 percent compared to the Tokyo Olympics.

Moreover, the content also achieved 100 million engagements, and a 71 percent increase in reach compared to the previous Olympic Games. This surge in interaction underscores the high level of interest and excitement generated by UWW’s coverage of the Olympic wrestling events.

The video content drove UWW’s social media success. Across all platforms, UWW’s video content garnered over 156 million views, an extraordinary 205 percent increase compared to the Tokyo 2020 Olympics.

YouTube, in particular, saw significant traction with over 21 million views. This success was fueled by a mix of short and long-form videos apart from live streaming, with shorts emerging as the most popular content format.

With more than one million views, the YouTube video of AMAN (IND) getting his revenge over Zelimkhan ABAKAROV (ALB) with a win in the preliminary round. Aman, who won a bronze medal, had lost to Abakarov at the 2023 World Championships.

Chamizo’s video, Don't play with fire #WrestleParis, which went viral on Instagram was also a huge hit on YouTube with hundreds of thousands of viewers, making it the second-most watched video on the platform.

The Day Three highlights show which revisited one of the biggest upsets of the competition – Vinesh PHOGAT (IND) defeating Yui SUSAKI (JPN) in the women’s 50 kg first round – got the third-highest views on YouTube.

The UWW’s vibrant social media strategy was complemented by a robust email marketing campaign, which ran daily throughout the Olympic Games. The ongoing CRM campaigns helped boost engagement across Web, App and UWW+.