2021 Calendar

Update to Calendar and Events for 2021

By United World Wrestling Press

CORSIER-SUR-VEVEY, Switzerland (September 24) -- United World Wrestling has updated its event calendar for the 2021 season to reflect all recent adjustments made due to the impact of COVID-19 on a variety of international events.

The Continental Championships will be scheduled at the beginning of the year in order to add the Continental and World Qualifiers. Because the Senior Pan-American Continental Qualifiers were held last year, the Continental Championships will be held at the end of May.

The Continental Championships: 
January 29-31: Oceania Championships, Pago Pago, ASA
February 02-07: African Championships, Marrakech, MAR
February 08-14: European Championships, Katowice, POL
February 16-21: Asian Championships, Almaty, KAZ
May 27-30: Pan-Am Championships, Rio de Janeiro, BRA


The Continental Olympic Qualifiers:
March 12-14: Africa and Oceania Olympic Qualifier, El Jadidda, MAR
March 18-21: European Olympic Qualifier, Budapest, HUN
March 26-28: Asia Olympic Qualifier, Xi'an, CHN

World Olympic Games Qualifier
April 29-May 02: Sofia, BUL

The Cadet World Championships were moved to the end of July as to not interfere with the Olympic Games. There will not be one full month between the Cadet Continental Championships and the Cadet World Championships, but the deadline linked with the registrations remains the same.

The newly announced Junior Pan-American Games will be also organized in 2021. The qualification event for the Games will be the Cadet Pan-American Championships which will have to be organized earlier in order to allow enough time for the registration/accreditation process. It was also agreed that Argentina will host cadet and junior Pan-American Championships at the same time in order to reduce the cost of the Federations.

Due to a postponement of the 2022 Youth Olympic Games, the Cadet Continental Championships in 2022 will once again be held at the end of June.

You can find the updated calendar at https://unitedworldwrestling.org/events).

#WrestleBelgrade

Wrestling scores 443% engagement growth as UWW+ makes World C’ships debut

By United World Wrestling Press

CORSIER-SUR-VEVEY, Switzerland (October 18) –– United World Wrestling (UWW) trebled its year-on-year (YoY) digital viewership and recorded more than five times as many social engagements at this year’s UWW World Championships (WCH23) in Belgrade, Serbia, as the sport debuted an upgraded digital portfolio, including the new UWW+ over-the-top (OTT) service.

The multi-tiered, premium subscription streaming platform registered 4.36 million livestream views throughout the 2023 edition of UWW’s flagship event, held between September 16-24. The event also recorded 25 million social engagements (+443% over WCH22) and 155 million video views across its digital platforms (+203% over WCH22).

The impressive growth coincides with the redesign of the UWW website and the introduction of an enhanced fan-data ecosystem to help personalize and deliver an easy-to-navigate fan experience across web, social media, and UWW’s dedicated mobile app. Overall, WCH23 grew its digital reach by 63% to 296 million and attracted over 404,000 new followers.

Nenad LALOVIC, UWW President, said: “By diversifying the fan experience at this year’s World Championships, UWW has once again proven the power of digital transformation for driving engagement and expanding wrestling’s global audience. The latest numbers demonstrate the importance of digitalization and to lay the foundations for expanding the sport’s digital audience.”

Gordon Templeman, UWW’s Director of Commercial Operations and Communications, said: “UWW is establishing a digital portfolio which allows us to offer a personalized fan experience. To do this, we have diversified by investing in customer-facing digital products which enhances the digital experience for wrestling fans and enables UWW’s sponsors and commercial partners to build a direct relationship with our global audience.”

UWW
Key highlights from the WCH23 data analysis include: 

  • 25 million social media engagements (+443% over WCH22)
  • 155 million total video views (+203% over WCH22)
  • 404,000 new followers (+167% over WCH22)
  • 296 million digital reach (+63% over WCH22)
  • 4.36 million livestream views on UWW+

The UWW+ streaming platform is integrated within UWW’s website and mobile app, as part of the upgrades to UWW’s digital inventory and marks the latest phase of the International Federation’s collaboration with N3XT Sports, the end-to-end digital transformation consultancy. UWW has identified and prioritized digital transformation as one of the five pillars for its 2022-2026 Strategic Plan, which was presented and approved at the 2021 UWW Congress.

Motasem El Bawab, N3XT Sports’ Chief Information Officer (CIO), said: “Our team at N3XT Sports offers an end-to-end service plugged into UWW’s wider digital team. In addition to UWW+ and wrestling’s new, first-class streaming offering, our team also supported every aspect of UWW’s digital operation throughout WCH23, across digital marketing, customer relationship management (CRM), while optimizing the fan journey through data analytics and the assistance of artificial intelligence-driven software solutions.”

Click here to review the 2023 Senior World Championships case study.