#GC2018

Vinesh Gives India Fifth Commonwealth Games Gold

By Eric Olanowski

GOLD COAST, Australia (April 13) - Vinesh VINESH (IND) gave India their fifth gold medal of the 2018 Commonwealth Games. Although four of India's five golds came in freestyle, Vinesh captured the lone, yet much needed top spot in women’s wrestling. 

In her fourth and final bout of the day, the defending champion had hopes of taking out 2012 world champion Jessica Anne Marie MACDONALD (CAN). The No. 2 ranked wrestler in the world struck first with a feet to back double leg for four points, facing MacDonald with her first deficit of the tournament. 

The Indian sat on a comfortable 8-0 lead after a second aggressive four-point double leg. The African runner-up used a MacDonald double leg attack to get her hips committed and picked up a counter two points, but not before MacDonald came out in the top position with a reversal.

Vinesh’s final leg attack came with 90 seconds left, as she picked up her second Commonwealth Games gold medal in as many tries. 

At 86kg, 2010 Commonwealth Champion Muhammad INAM (PAK) upended 41-year-old 2018 African champion Melvin BIBO (NGR), 6-0. 

In the finals, Inam took the lead midway through the first period after Bibo failed to score when he was placed on the activity clock. Shortly after, Inam turned defense into an attack with a crotch lift off Bibo’s attack, taking the 3-0 lead. An additional takedown and an unnecessary hands to the face call would make Inam switch to defensive mode as he had a six-point buffer.  The Pakistani closed the match out intelligently and found ways to stay off the activity clock to keep the shutout intact, winning 6-0. 

This victory at 86kg gave Pakistan their first Commonwealth Games gold medal since Azhar HUSSAIN (PAK) won the 55kg gold medal at the 2010 Commonwealth Games in Delhi, India. 

Meanwhile, the 62kg gold-medal bout between Aminat ADENIYI (NGR) and Michelle FAZZARI (CAN) was halted after the first five seconds due to an apparent right knee injury to the Canadian wrestler. 

Adeniyi, the 24-year-old Olympian and three-time African champion snatched an early single leg, only to have the 2017 world bronze medalist, Fazzari stop wrestling and begin to favor the already padded right knee. For the third straight international competition, Fazzari would have to pull out due to this apparent right knee injury. 

The African defended her title from four years ago and joined fellow Nigerian’s Blessing OBORUDUDU (NGR) and Odunayo ADEKUOROYE (NGR) as 2018 Commonwealth Games women’s wrestling champions. 

Sumit SUMIT (IND) was awarded the 125kg gold medal after knocking off defending champion Korey JARVIS (CAN) and finishing the day with a 4-0 record. Jarvis ended the day with one loss and took home the silver medal, and Tayab RAZA (PAK) had a pair of wins and losses and departed with Commonwealth Games bronze. 

RESULTS: 
Women's Wrestling 
50kg - Nordic Tournament (4 Participants)
GOLD -  Vinesh VINESH (IND) df. Jessica Anne Marie MACDONALD (CAN), 13-3. 

BRONZE - Miesinnei GENESIS (NGR) df. Rupinder KAUR (AUS), 10-0.

62kg - Nordic Tournament (4 Participants)
GOLD - Aminat ADENIYI (NGR) df. Michelle FAZZARI (CAN), via inj. def.

BRONZE - Sakshi MALIK (IND) df. Tayla FORD (NZL), 6-5. 

Freestyle
86kg 

GOLD - Muhammad INAM (PAK) df. Melvin BIBO (NGR). 6-0. 

BRONZE - Somveer SOMVEER (IND) df. Alexander MOORE (CAN), 7-3
BRONZE - Syerus ESLAMI (ENG) df. David CONTEH (SLE), 11-0.

125kg - Nordic Tournament (5 Participants)
GOLD –  Sumit SUMIT (IND) (4-0)
SILVER - Korey JARVIS (CAN)  (3-1)
BRONZE - Tayab RAZA (PAK) (2-2)

#UnitedWorldWrestling

Paris Olympics: Wrestling breaks new barriers, expands reach across continents

By United World Wrestling Press

CORSIER-SUR-VEVEY, Switzerland (August 22): More than half a million new fans in the digital community. An astounding 100 million engagements. And a remarkable 134 percent increase in social media impressions compared to Tokyo 2020.

At the Paris Olympics, it was a gold medal for wrestling.

UWW

On the mat, legends were born, records were set, and some moments would be remembered for ages. Off it, the sport broke new barriers, expanded its reach and engaged with a diverse audience as the United World Wrestling digital channels witnessed unprecedented growth during the Games.

The UWW’s online platforms recorded an impressive 11.2 percent increase in followers, adding over 508,000 new fans to its digital community. Compared to the growth in followers during the Tokyo Olympics, this figure represents a staggering 125 percent increase.

A large part of this surge was seen on Instagram, where the UWW gained 217,000 new followers. Facebook was a close second, adding 183,000 new followers while TikTok, the platform known for its short, engaging content, added 61,400 new followers. The growth across all platforms highlights the effectiveness of the UWW’s content strategy.

The inspiring clip of Greco-Roman star Mohammadhadi SARAVI (IRI), who won Iran’s first gold medal in the Paris Olympics drove the maximum engagement on Instagram. Saravi, who won a bronze medal in Tokyo, beat Artur ALEKSANYAN (ARM) 4-1 in the 97kg final.

Another Iranian, Rahman AMOUZAD, one of the most feared wrestlers in the 65 kg freestyle, went viral with a video in which he proclaimed himself the ‘king’. This post had the second-highest engagement while a slick clip of Frank CHAMIZO (ITA) was the third-most viewed, captivating the viewers and leading engagements as well as interactions.

These videos – and many others shared across UWW’s social media channels – resonated strongly with audiences, garnering record-breaking views. Overall, there were 330 million impressions, a remarkable rise of 134 percent compared to the Tokyo Olympics.

Moreover, the content also achieved 100 million engagements, and a 71 percent increase in reach compared to the previous Olympic Games. This surge in interaction underscores the high level of interest and excitement generated by UWW’s coverage of the Olympic wrestling events.

The video content drove UWW’s social media success. Across all platforms, UWW’s video content garnered over 156 million views, an extraordinary 205 percent increase compared to the Tokyo 2020 Olympics.

YouTube, in particular, saw significant traction with over 21 million views. This success was fueled by a mix of short and long-form videos apart from live streaming, with shorts emerging as the most popular content format.

With more than one million views, the YouTube video of AMAN (IND) getting his revenge over Zelimkhan ABAKAROV (ALB) with a win in the preliminary round. Aman, who won a bronze medal, had lost to Abakarov at the 2023 World Championships.

Chamizo’s video, Don't play with fire #WrestleParis, which went viral on Instagram was also a huge hit on YouTube with hundreds of thousands of viewers, making it the second-most watched video on the platform.

The Day Three highlights show which revisited one of the biggest upsets of the competition – Vinesh PHOGAT (IND) defeating Yui SUSAKI (JPN) in the women’s 50 kg first round – got the third-highest views on YouTube.

The UWW’s vibrant social media strategy was complemented by a robust email marketing campaign, which ran daily throughout the Olympic Games. The ongoing CRM campaigns helped boost engagement across Web, App and UWW+.