Weekly FIVE!

Weekly FIVE! May 7, 2018

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Discussing new potential weight changes and Russian lead slips. Also taking a look at Stadnik and Aleksanyan's dominating Euro performances along with the Burroughs and Chamizo super match-up on Mat 17.   

1. Weight Changes on the Horizon 
Newly minted European champions Jenny FRANSSON (SWE) and Abdulrashid SADULAEV (RUS) announced that they would be moving weight classes in preparation for October's 2018 World Championships in Budapest, Hungary.

The chants of “Rashid” pour throughout the Palace of Sport and Youth as Abdulrashid Sadulaev won the colossal match-up between Olympic champions, holding off Sharif SHARIFOV (AZE), 2-1 to win the 92kg European title. 

In a post-match interview, Sadulaev, the four-time European champion announced that he would be moving up to 97kg for Russian Nationals. 

If this is true, we could potentially see the 2017 World Championship rematch between the reigning world and Olympic champion, Kyle SNYDER (USA) and Abdulrashid Sadulaev. Snyder won that 2017 match-up, 6-5.  #SnyderLaev2018/ #SnyderLaev2 

Jenny Fransson, the 2016 Olympic bronze medalist closed out her European Championship gold medal performance with a fall over Anastasiya ZIMIANKOVA (BLR) in the 72kg finals

After the match, Fransson, the 2018 Klippan Lady Open champion said “The goal now moves to the World Championships where I’ll be moving weight classes. I’ll be moving down to the Olympic weight of 68kg. 

2. Stadnik Wins Eighth 
Mariya STADNIK (AZE) captured her eighth European title by demolishing 2017 world finalist, Emilia VUC (ROU), 10-0. 

When asked what’s the difference between this win and her first seven, Stadnik said “When I won the first few European Championships, I would get really stressed out prior to the tournament. Now, I remain pretty calm. That’s the difference.”

With Mother’s Day last this week, Stadnik, a mother of two said “I dedicate this win to my children. I have to leave them so often to go train, and the compensation for me being gone so much is this gold medal.”

3. Russians Fail Late 
Azerbaijani’s Giorgi EDISHERASHVILI (AZE) and Haji ALIYEV (AZE) stunned the sold-out Palace of Sport and Youth after picking up buzzer beater takedowns on Russian opponents to win European gold medals. 

Giorgi Edisherashvili stole his second 57kg European title by picking up a four-point throw with three seconds left to defeat last year’s European bronze medalist, Zavur UGUEV (RUS), 4-3.

Haji ALIYEV (AZE), the reigning 61kg world champion gave Azerbaijan another gold medal with a last-second takedown to defeat reigning 65kg European champion, Ilias BEKBULATOV (RUS), 8-7.

Four-time European champion, Artur ALEKSANYAN (ARM). (Photo by Max Rose-Fyne) 

4.“The White Bear” Reclaims Continental Gold 
Armenia’s Artur ALEKSANYAN (ARM) the four-time world and Olympic champion reclaimed European gold for the first time since 2014 by routing Mikheil KAJAIA (SRB), 7-0 in the 97kg gold-medal match. 

The Armenian, who outscored his opponents 34-0 on his way to his fourth title has only lost twice in the past five seasons, with both of those losses coming at European Championships. 

“I feel very proud that I could become a European champion for the fourth time, and that I could bring one more gold medal to our country,” said Aleksanyan. 

5. Burroughs and Chamizo Clash Next Week 

Jordan BURROUGHS (USA), the five-time world and Olympic champion is set to take on the two-time world champion, Frank CHAMIZO (ITA) at Beat the Streets in New York City in just over a week. 

Burroughs is coming off an undefeated World Cup, and Chamizo is coming off a third-place finished at the 2018 European Championships where he defeated 2017 world silver medalist, Khetig TSABOLOV (RUS) in the quarterfinals.

Chamizo bounced back to in the bronze-medal bout, picking up a 10-0 technical superiority victory over Akhsarbek GULAEV (SVK) after falling to eventual champion, Soner DEMIRTAS (TUR), 2-1 in the semifinals. 

Weekly FIVE! In Social Media 

1. ALIYEV (AZE) comes back big in the last 15 seconds after spending the majority of the match behind to get Azerbaijan another Gold! -

2. Always wrestle till the final whistle!!! KURACHKINA (BLR) wins gold but only just. The referee awarded ZASINA (POL) 2 points with one second remaining on the clock to tie the score 4-4. KURACHKINA wins as she had more high scoring moves. -

3. CUERO MUNOZ (COL) df. BEY (USA) 10-7 in a back and fourth match ? Bay suffered rib injury. #uww #wrestling #panams2018

4. Thankfully for Rashidov (RUS) he didn't have the long walk home ?

5. 57kg BRONZE - Stevan MICIC (SRB) df. Levan VARTANOV (ESP), 10-0 giving Serbia their first freestyle European Championship medal ever!

#UnitedWorldWrestling

Paris Olympics: Wrestling breaks new barriers, expands reach across continents

By United World Wrestling Press

CORSIER-SUR-VEVEY, Switzerland (August 22): More than half a million new fans in the digital community. An astounding 100 million engagements. And a remarkable 134 percent increase in social media impressions compared to Tokyo 2020.

At the Paris Olympics, it was a gold medal for wrestling.

UWW

On the mat, legends were born, records were set, and some moments would be remembered for ages. Off it, the sport broke new barriers, expanded its reach and engaged with a diverse audience as the United World Wrestling digital channels witnessed unprecedented growth during the Games.

The UWW’s online platforms recorded an impressive 11.2 percent increase in followers, adding over 508,000 new fans to its digital community. Compared to the growth in followers during the Tokyo Olympics, this figure represents a staggering 125 percent increase.

A large part of this surge was seen on Instagram, where the UWW gained 217,000 new followers. Facebook was a close second, adding 183,000 new followers while TikTok, the platform known for its short, engaging content, added 61,400 new followers. The growth across all platforms highlights the effectiveness of the UWW’s content strategy.

The inspiring clip of Greco-Roman star Mohammadhadi SARAVI (IRI), who won Iran’s first gold medal in the Paris Olympics drove the maximum engagement on Instagram. Saravi, who won a bronze medal in Tokyo, beat Artur ALEKSANYAN (ARM) 4-1 in the 97kg final.

Another Iranian, Rahman AMOUZAD, one of the most feared wrestlers in the 65 kg freestyle, went viral with a video in which he proclaimed himself the ‘king’. This post had the second-highest engagement while a slick clip of Frank CHAMIZO (ITA) was the third-most viewed, captivating the viewers and leading engagements as well as interactions.

These videos – and many others shared across UWW’s social media channels – resonated strongly with audiences, garnering record-breaking views. Overall, there were 330 million impressions, a remarkable rise of 134 percent compared to the Tokyo Olympics.

Moreover, the content also achieved 100 million engagements, and a 71 percent increase in reach compared to the previous Olympic Games. This surge in interaction underscores the high level of interest and excitement generated by UWW’s coverage of the Olympic wrestling events.

The video content drove UWW’s social media success. Across all platforms, UWW’s video content garnered over 156 million views, an extraordinary 205 percent increase compared to the Tokyo 2020 Olympics.

YouTube, in particular, saw significant traction with over 21 million views. This success was fueled by a mix of short and long-form videos apart from live streaming, with shorts emerging as the most popular content format.

With more than one million views, the YouTube video of AMAN (IND) getting his revenge over Zelimkhan ABAKAROV (ALB) with a win in the preliminary round. Aman, who won a bronze medal, had lost to Abakarov at the 2023 World Championships.

Chamizo’s video, Don't play with fire #WrestleParis, which went viral on Instagram was also a huge hit on YouTube with hundreds of thousands of viewers, making it the second-most watched video on the platform.

The Day Three highlights show which revisited one of the biggest upsets of the competition – Vinesh PHOGAT (IND) defeating Yui SUSAKI (JPN) in the women’s 50 kg first round – got the third-highest views on YouTube.

The UWW’s vibrant social media strategy was complemented by a robust email marketing campaign, which ran daily throughout the Olympic Games. The ongoing CRM campaigns helped boost engagement across Web, App and UWW+.