#ChinaOpen2018

World Champion Tkach Closes out China Open with First Gold of the Year

By Eric Olanowski

TAIYUAN, China (June 23) - Yuliia TKACH (UKR), the 2014 world champion improved on her second-place finish at the Klippan Lady Open, stopping China’s BAO Lingling (CHN), 4-1 in the 62kg finals to claim her first gold medal of the year. 

“I thought about the mistakes I made at the Klippan Lady Open and just wanted to win here. This is wrestling, and wrestling is my work and my life. I like wrestling and I’m happy that I took first place.” 

Tkach‘s lack of activity in the opening period of the finals put her in a 1-0 hole heading into the break. The three-time Olympian said, “I have to start wrestling if I want to win.” 

Last year's world runner-up got to work in the second period, scoring four points off a high crotch and a leg lace. “Overall, I thought I was aggressive. In the first period, not so much. But in the second period, I was go-go-go, and I was able to pick up the win.” 

At 68kg, fellow Ukranian Alla CHERKASOVA (UKR) joined Tkach as a gold medalist after sticking Xiaoqian WANG (CHN) in the second China versus Ukraine match-up of the night.  

 

China wrapped up the final day of competition in Taiyuan with three gold medals, bringing their tournament total to four overall championship performances. 

TANG Chuying (CHN) captured the host nations first gold medal of the day, pummeling Mariia KUZNETSOVA (RUS), 11-0 in the 65kg finals.
 
In the first period, Tang led 1-0 before transitioning into two leg laces from a low-single. The Chinese wrestler held the 7-0 advantage heading into the final period. 

Tang closed out the match with a four-point throw, giving her an eleven-point technical superiority victory and China their second overall gold medal of the tournament. 

China's second gold medal went to WANG Juan (CHN) who won the 72kg Nordic tournament with four wins on the day, including a 5-4 come-from-behind victory over Japan’s Masako FURUICHI (JPN). 

In the final bout of the tournament, Paliha PALIHA’s (CHN) second-period takedown helped her stop HUANG Yuanyuan (CHN), 3-1 in the all-China battle at 76kg, handing China their fourth gold medal of the tournament. 

TEAM SCORES 
GOLD – China (210 points)
SILVER – Russia (119 points)
BRONZE – Japan (110 points)
Fourth – Korea (90 points)
Fifth – Ukraine (65 points)

RESULTS
62kg (One bronze)
GOLD - Yulia TKACH (UKR) df. BAO Lingling (CHN), 4-1

BRONZE - CUI Fengfeng (CHN) df. HANG Jungwon (KOR), 5-1 

65kg (One bronze)
GOLD -  Chuying TANG (CHN) df. Mariia KUZNETSOVA (RUS), 11-0

BRONZE - Na LU (CHN) df. Miwa MORIKAWA (JPN), 6-4

68kg (One bronze)
GOLD - Alla CHERKASOVA (UKR) df. WANG Xiaoqian (CHN), via fall 

BRONZE - QIN Suning (CHN) df. WANG Jiao (CHN), 12-2

72kg (One bronze)
GOLD - WANG Juan (CHN)
SILVER - Masako FURUICHI (JPN)
BRONZE - WANG Kunming (CHN)

76kg (One bronze)
GOLD - Paliha PALIHA (CHN) df. Yuanyuan HUANG (CHN), 3-1

BRONZE - Zsanett NEMETH (HUN) df. Eunju HWANG (KOR), 6-1

#WrestleBelgrade

Wrestling scores 443% engagement growth as UWW+ makes World C’ships debut

By United World Wrestling Press

CORSIER-SUR-VEVEY, Switzerland (October 18) –– United World Wrestling (UWW) trebled its year-on-year (YoY) digital viewership and recorded more than five times as many social engagements at this year’s UWW World Championships (WCH23) in Belgrade, Serbia, as the sport debuted an upgraded digital portfolio, including the new UWW+ over-the-top (OTT) service.

The multi-tiered, premium subscription streaming platform registered 4.36 million livestream views throughout the 2023 edition of UWW’s flagship event, held between September 16-24. The event also recorded 25 million social engagements (+443% over WCH22) and 155 million video views across its digital platforms (+203% over WCH22).

The impressive growth coincides with the redesign of the UWW website and the introduction of an enhanced fan-data ecosystem to help personalize and deliver an easy-to-navigate fan experience across web, social media, and UWW’s dedicated mobile app. Overall, WCH23 grew its digital reach by 63% to 296 million and attracted over 404,000 new followers.

Nenad LALOVIC, UWW President, said: “By diversifying the fan experience at this year’s World Championships, UWW has once again proven the power of digital transformation for driving engagement and expanding wrestling’s global audience. The latest numbers demonstrate the importance of digitalization and to lay the foundations for expanding the sport’s digital audience.”

Gordon Templeman, UWW’s Director of Commercial Operations and Communications, said: “UWW is establishing a digital portfolio which allows us to offer a personalized fan experience. To do this, we have diversified by investing in customer-facing digital products which enhances the digital experience for wrestling fans and enables UWW’s sponsors and commercial partners to build a direct relationship with our global audience.”

UWW
Key highlights from the WCH23 data analysis include: 

  • 25 million social media engagements (+443% over WCH22)
  • 155 million total video views (+203% over WCH22)
  • 404,000 new followers (+167% over WCH22)
  • 296 million digital reach (+63% over WCH22)
  • 4.36 million livestream views on UWW+

The UWW+ streaming platform is integrated within UWW’s website and mobile app, as part of the upgrades to UWW’s digital inventory and marks the latest phase of the International Federation’s collaboration with N3XT Sports, the end-to-end digital transformation consultancy. UWW has identified and prioritized digital transformation as one of the five pillars for its 2022-2026 Strategic Plan, which was presented and approved at the 2021 UWW Congress.

Motasem El Bawab, N3XT Sports’ Chief Information Officer (CIO), said: “Our team at N3XT Sports offers an end-to-end service plugged into UWW’s wider digital team. In addition to UWW+ and wrestling’s new, first-class streaming offering, our team also supported every aspect of UWW’s digital operation throughout WCH23, across digital marketing, customer relationship management (CRM), while optimizing the fan journey through data analytics and the assistance of artificial intelligence-driven software solutions.”

Click here to review the 2023 Senior World Championships case study.