#WrestleOslo

#WrestleOslo: USA, Japan Put Three in WW Semifinals as Gray Eyes 6th Title

By Vinay Siwach

OSLO, Norway (October 5) -- Akari FUJINAMI (JPN) lived up to the hype. The 17-year-old from Japan outscored her opponents 21-0 in the two bouts and reached the semifinal of the 53kg weight class at the senior World Championships in Oslo, Norway.

The two-time cadet world champion defeated POOJA (IND) 11-0 and then former World Championships medalist Luisa VALVERDE MELENDRES (ECU) 10-0 in the quarterfinals. Her win took her to the semifinal and she will face Katarzyna KRAWCZYK (POL) who defeated junior world champion Emma MALMGREN (SWE) via fall in the quarterfinal.

Fujinami's overall wrestling with defense and offense combined made it almost impossible for her opponents to score on her and ultimately giving up points. She won the All Japan Championships to book her ticket to Oslo. Japan's 53kg Tokyo Olympic champion Mayu MUKAIDA (JPN) decided to sit out of the tournament.

The other final at 53kg will be between Khrystyna BEREZA (UKR) and Iulia LEORDA (MDA). Bereza defeated Zeynep YETGIL (TUR) 6-3 while Leorda overcame Samantha STEWART (CAN) 10-4.

Tokyo Olympic silver Adeline GRAY (USA) and fifth-place Aiperi MEDET KYZY (KGZ) are on course for a finals meeting after they reached their respective semifinals. Gray was once again in her elements as she won both her bouts on Tuesday via first-period fall. She beat KIRAN (IND) in the quarterfinals.

Medet Kyzy also took no time to move past Marina SUROVTSEVA (RWF) 10-0 and set up a meeting with Tokyo Olympian and European champion Epp MAEE (EST). The Kyrgyzstan wrestler wrestled Gray in the Olympic semifinal and lost 3-2 in a nail-biting finish. 

Samar HAMZA (EGY) beat Yasuha MATSUYUKI (JPN) 4-2 to set up a semifinal against Gray. Hamza was trailing 2-2 on criteria but a pushout in the final three seconds gave her a point. Japan challenged the call but lost, adding one more point to Hamza's score.

Sarah HildebrandtSarah HILDEBRANDT (USA) reached the 50kg semifinal. (Photo: UWW / Tony Rotundo)

Sarah HILDEBRANDT (USA) also remained on course for her second Worlds final as she leg-laced her way to the semifinal. Losa ERSEL (GER) tried to put up a challenge but the USA wrestler was too strong for her. She will wrestle Nadezhda SOKOLOVA (RWF) in the semifinal after the latter made short work of Hanny KUMARI (IND) in a 10-0 win.

In the other semifinal, two-time world silver medalist Emilia VUC (ROU) will face young star Remina YOSHIMOTO (JPN) who beat Otgonjargal DOLGORJAV (MGL) via fall. Vuc was up against Madison PARKS (CAN) and was in a bit of trouble early but then got a takedown and four exposures to win 13-3. A lost challenge from Canada added one more point to her score.

A third wrestler for USA reached the semifinal after Forrest MOLINARI managed to pull off a late takedown for a 3-3 criteria win over Koumba LARROQUE (FRA). The France wrestler led 3-1 going into the final ten seconds but was exposed to her back by the American to give up the lead.

Molinari will face Miwa MORIKAWA (JPN) in the semifinal after the Japan wrestler defeated Aina TEMIRTASSOVA (KAZ) 6-2 in the quarterfinals.

Junior world champion Irina RINGACI (MDA) was also in top form when she beat Malin MATTSSON (SWE) 6-2 and reached the semifinal against Tokyo Olympian Mimi HRISTOVA (BUL). The Bulgarian wrestler struggled a bit but finally overcame Asli DEMIR (TUR) 7-2.

#UnitedWorldWrestling

Paris Olympics: Wrestling breaks new barriers, expands reach across continents

By United World Wrestling Press

CORSIER-SUR-VEVEY, Switzerland (August 22): More than half a million new fans in the digital community. An astounding 100 million engagements. And a remarkable 134 percent increase in social media impressions compared to Tokyo 2020.

At the Paris Olympics, it was a gold medal for wrestling.

UWW

On the mat, legends were born, records were set, and some moments would be remembered for ages. Off it, the sport broke new barriers, expanded its reach and engaged with a diverse audience as the United World Wrestling digital channels witnessed unprecedented growth during the Games.

The UWW’s online platforms recorded an impressive 11.2 percent increase in followers, adding over 508,000 new fans to its digital community. Compared to the growth in followers during the Tokyo Olympics, this figure represents a staggering 125 percent increase.

A large part of this surge was seen on Instagram, where the UWW gained 217,000 new followers. Facebook was a close second, adding 183,000 new followers while TikTok, the platform known for its short, engaging content, added 61,400 new followers. The growth across all platforms highlights the effectiveness of the UWW’s content strategy.

The inspiring clip of Greco-Roman star Mohammadhadi SARAVI (IRI), who won Iran’s first gold medal in the Paris Olympics drove the maximum engagement on Instagram. Saravi, who won a bronze medal in Tokyo, beat Artur ALEKSANYAN (ARM) 4-1 in the 97kg final.

Another Iranian, Rahman AMOUZAD, one of the most feared wrestlers in the 65 kg freestyle, went viral with a video in which he proclaimed himself the ‘king’. This post had the second-highest engagement while a slick clip of Frank CHAMIZO (ITA) was the third-most viewed, captivating the viewers and leading engagements as well as interactions.

These videos – and many others shared across UWW’s social media channels – resonated strongly with audiences, garnering record-breaking views. Overall, there were 330 million impressions, a remarkable rise of 134 percent compared to the Tokyo Olympics.

Moreover, the content also achieved 100 million engagements, and a 71 percent increase in reach compared to the previous Olympic Games. This surge in interaction underscores the high level of interest and excitement generated by UWW’s coverage of the Olympic wrestling events.

The video content drove UWW’s social media success. Across all platforms, UWW’s video content garnered over 156 million views, an extraordinary 205 percent increase compared to the Tokyo 2020 Olympics.

YouTube, in particular, saw significant traction with over 21 million views. This success was fueled by a mix of short and long-form videos apart from live streaming, with shorts emerging as the most popular content format.

With more than one million views, the YouTube video of AMAN (IND) getting his revenge over Zelimkhan ABAKAROV (ALB) with a win in the preliminary round. Aman, who won a bronze medal, had lost to Abakarov at the 2023 World Championships.

Chamizo’s video, Don't play with fire #WrestleParis, which went viral on Instagram was also a huge hit on YouTube with hundreds of thousands of viewers, making it the second-most watched video on the platform.

The Day Three highlights show which revisited one of the biggest upsets of the competition – Vinesh PHOGAT (IND) defeating Yui SUSAKI (JPN) in the women’s 50 kg first round – got the third-highest views on YouTube.

The UWW’s vibrant social media strategy was complemented by a robust email marketing campaign, which ran daily throughout the Olympic Games. The ongoing CRM campaigns helped boost engagement across Web, App and UWW+.