marketing

UWW and RUDIS: Historic partnership to unite and elevate wrestling worldwide

By United World Wrestling Press

CORSIER-SUR-VEVEY, Switzerland (January 15) -- United World Wrestling (UWW) and RUDIS (rudis.com), a premier U.S.-based wrestling apparel brand renowned for its high-quality gear and deep connections to the wrestling community, have announced a groundbreaking eight-year partnership, set to begin in 2025. The collaboration marks a pivotal moment for the global wrestling community, uniting two forces with a shared vision of celebrating the sport’s rich legacy while shaping its future.

The partnership exemplifies the mutual commitment of UWW, the global governing body of wrestling, and RUDIS to honor the sport and serve its athletes, fans, and communities worldwide.

Central to their collaboration is the concept of “Unified Strength,” symbolizing their united effort to elevate wrestling to new heights on a global scale.

United World Wrestling President Nenad LALOVIC hailed this historic partnership as a significant step forward for the sport.

“UWW has taken unimaginable steps to promote wrestling since 2014, and this is another one of those,” Lalovic said. “Uniting with RUDIS aligns with our mission to promote and develop wrestling worldwide.”

usaKyle SNYDER's (USA) signature Rudis during the World Championships. (Photo: United World Wrestling)

Founded in Ohio in 2013, RUDIS has rapidly grown into the leading brand in wrestling apparel, renowned for its innovation, athlete-focused designs, and dedication to the wrestling community.

“This partnership is a profound honor and fills us with deep gratitude for the opportunity to serve the sport that has given so much to us all,” said Jesse Leng, co-founder and CEO of RUDIS. “With humility, deep love, and appreciation for everyone connected to and through wrestling, we embrace this duty to support the sport worldwide, uplift its athletes, and contribute to the enduring legacy of this incredible community.”

UWW has always focused on its wrestlers and the partnership with RUDIS will empower wrestlers across the globe. This partnership is a testament to their shared commitment to ensuring the sport’s enduring legacy.

RUDIS Partner and Global Wrestling Advocate Nancy Schultz emphasized the broader significance of the collaboration.

“Wrestling connects us to something far greater than ourselves,” said Schultz. “This partnership allows us to continue uplifting the sport and honoring its global impact and legacy.”

Gordon Templeman, Director of Commercial Operations and Communications, shed more light on the partnership and its goal.

“Through this partnership, we aim to inspire and engage the global wrestling community, elevating the sport to new heights.”

usaKyle SNYDER (USA) has wrestled un the Rudis umbrella for nearly his entire career, collecting nine combined world and Olympic medals. (Photo: United World Wrestling) 

Olympic gold medalist Kyle SNYDER reflected on the significance of this partnership for the future of wrestling. He praised the partnership as a reflection of the wrestling community’s humility and dedication.

“Wrestling is the greatest sport in the world," Snyder said. "This is a great day for wrestling. I believe RUDIS and UWW will tremendously grow the sport.”

Paris 2024 champion Hildebrandt shared her enthusiasm for the collaboration and the impact it will have on women's wrestling.

“I’m so excited for this partnership and how it will elevate wrestling, aid tremendously in the growth of women’s wrestling, and truly open new doors within the sport,” she said.

For media inquiries, contact: Gordon Templeman (gordon.templeman@uww.org), Director, Commercial Operations & Communications or Eric Olanowski (eric.olanowski@uww.org), Head of Communications)

2026 Muhamet Malo

Lolua Bumps to 60kg, Komarov Among World Champs Returning in Tirana

By Vinay Siwach

TIRANA, Albania (February 23) -- Last year, Vakhtang LOLUA (GEO) was in Tirana, making his senior international debut. He went on to win the 55kg silver medal at the Muhamet Malo Ranking Series event.

What followed was an incredible 2025 season for Lolua in which he became a world champion in Zagreb. He also won bronze medals at the European Championships, and U20 World and European Championships.

FREESTYLE PREVIEW | MUHAMET MALO ENTRIES | WATCH LIVE

The world champion at 55kg is returning to Tirana, making his Olympic weight debut at 60kg later this week at the Muhamet Malo Ranking Series, which begins February 25.

While he got two wins last year to reach the final, where he lost to Emre MUTLU (TUR), Lolua will need to spend more time on the mat if he wants to wrestle for the gold medal.

The field at 60kg is no pushover, with several experienced contenders entered.

The 18-year-old will face the likes of European champion Nihat MAMMADLI (AZE), silver medalist Georgij TIBILOV (SRB), former U20 world champion Nihad GULUZADE (AZE), former U17 world champion SURAJ (IND) and compatriot Dimitri KHACHIDZE (GEO).

The Georgian has the par terre offense to win, as he showed in Zagreb. He tricked Payam AHMADI (IRI) in the final with two different par terre turns. However, he also keeps his matches tight. At the World Championships, he won only one of his four bouts by a margin of two points or more.

Mammadli presents his first major tactical test. He was in red-hot form in 2025 but fell off in the later half of the year. He lost his World Championships quarterfinal to Alisher GANIEV (UZB), who also defeated him at the Islamic Solidarity Games in 2025.

Guluzade and Tibilov pose a different challenge. The latter is an experienced campaigner, who often shuns big-move wrestling for tactical wins. Guluzade will bring raw energy, trying to prove his mettle before the European Championships.

Suraj, who defeated Victor CIOBANU (MDA), constantly works on his opponents for six minutes, which can put anyone's conditioning to the test.

Like at 60kg, Georgia and Azerbaijan have multiple wrestlers in other weight classes as well. Many other nations are also increasingly focusing on selecting their teams via results at Ranking Series events.

At 67kg, Georgia has Zagreb Open champion Diego CHKHIKVADZE (GEO) and European bronze medalist Joni KHETSURIANI (GEO) going against each other. Khetsuriani has not wrestled since finishing 22nd at the World Championships in September.

The challenges will not be limited. U20 world champion Erzu ZAKRIEV (UWW) will make his senior debut in Tirana. He has impressed with his dominant performances in 2024 when he won the U20 gold. In 2025, he finished with a silver, losing a close final.

A minefield at 87kg will see the return of world champion Aleksandr KOMAROV (SRB). He will face top wrestlers from Hungary, Azerbaijan, UWW wrestlers and Kazakhstan.

Komarov rose to the occasion at the World Championships in Zagreb with an incredible run, winning gold over Olympic silver medalist Alireza MOHMADI (IRI). He will look to reset in Tirana.

World bronze medalist Asan ZHANYSHOV (KGZ) has constantly improved and a good performance in Tirana at 87kg will do him a world of good. Milad ALIRZAEV (UWW), Islam ALIEV (UWW) and Alan OSTAEV (UWW) are a trio of UWW wrestlers in the field. Alirzaev and Ostaev have wins over Komarov in the past.

Islam ABBASOV (AZE) and Lachin VALIYEV (AZE) are leading the challenge for Azerbaijan while Istvan TAKACS (HUN), who won gold at the Zagreb Open, will be another top wrestler.

Shamil OZHAEV (KAZ) and Islam YEVLOYEV (KAZ) are two Kazakhstan wrestlers looking to make a mark as well.

A similar story will play out at 97kg with world silver medalist Artur SARGSIAN (UWW) eyeing his second Ranking Series gold medal. Standing in his way are Zagreb Open champion Alex SZOKE (HUN), world bronze medalist Kiryl MASKEVICH (UWW), Paris bronze medalist Uzur DZHUZUPBEKOV (KGZ), former world bronze medalist Artur OMAROV (CZE).

Azerbaijan is sending three wrestlers at 97kg in hopes of finalizing its European lineup with world bronze medalists Murad AHMADIYEV (AZE) and Arif NIFTULLAYEV (AZE), and Mahammad AHMADIYEV (AZE).

At 77kg, Hungary is once again pitting Robert FRITSCH (HUN) against Zoltan LEVAI (HUN). In Zagreb, Levai won silver while Fritsch won bronze as both lost to Ali OKSOU (IRI).

Iran, which has its own struggles at this weight class, has also gone with two wrestlers, Alireza ABDEVALI (IRI) and Amir ABDI (IRI).

U23 world champion Alexandrin GUTU (MDA) is returning to action, hoping to win his first Ranking Series gold medal. Gutu has given legendary performances at the age-group level but is yet to win a medal at the senior World or European Championships.

Imran ALIEV (UWW), Evgenii BAIDUSOV (UWW) and Sergei STEPANOV (UWW) will also be involved at 77kg as they try to confirm their spot for the European Championships.

Demeu ZHADRAYEV (KAZ)Demeu ZHADRAYEV (KAZ) defeated Akzhol MAKHMUDOV (KGZ), 3-1, at the 2024 Paris Olympics. (Photo: United World Wrestling / Amirreza Aliasgari)

Olympic rematch at 82kg

Demeu ZHADRAYEV (KAZ) rocked his neighbouring country Kyrgyzstan at the Paris Olympic when he defeated the favorite and world champion Akzhol MAKHMUDOV (KGZ). Kyrgyzstan was hoping that Makhmudov would create history by becoming the country's first-ever Olympic champion.

Both have gradually returned to action. In Tirana, both are entered at 82kg and it won't be a surprise if they clash as well. However, Makhmudov would like to avenge that Paris loss.

Also at 82kg are Gela BOLKVADZE (GEO) and comeback man and former world medalist Viktor NEMES (SRB).

Iran is bringing a small squad in Tirana but it made sure to bring Fardin HEDAYATI (IRI), perhaps the best heavyweight Greco wrestler in the world. The 130kg gold will, most likely, be his.