#DigitalTransformation

Going inside United World Wrestling's digital transformation

Thursday, November 10, 2022 - 15:42 By United World Wrestling Press

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CORSIER-SUR-VEVEY, Switzerland (November 10) --- Going inside United World Wrestling’s (UWW) digital transformation and innovation journey, this case study takes a closer look at the numbers behind wrestling’s first year of mobile and data adoption, including:

  • A step-by-step guide to UWW’s digital transformation and innovation journey
  • How UWW’s mobile app and video hub performed at their debut World Championships
  • Customer data analysis and why UWW opted to create its own CRM platform
  • N3XT Sports’ role in assessing UWW’s digital maturity and implementing a digital roadmap

Since adopting mobile and a dedicated video streaming service into its content distribution strategy, the federation witnessed significant engagement growth via its digital assets and social media channels, which in turn is helping the team foster a robust fan/stakeholder database. UWW is now able to customize performance-marketing campaigns based on individual user data and to strengthen subscriber conversion and retention across its digital-product portfolio.

CASE STUDY: Going inside UWW's digital transformation - N3XT SPORTS

#WrestleTirana

UWW holds 2024 Congress, three women elected to Bureau

Monday, October 28, 2024 - 17:03 By United World Wrestling Press

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TIRANA, Albania (October 27) -- United World Wrestling held its Congress in Tirana on Sunday, on the sidelines of the World Championships in Non-Olympic Weight Classes.

The Congress touched upon topics related to the Paris 2024 Olympics, the Los Angeles 2028 Olympic Games, the budget, the calendar for 2025 and the prospect of launching a UWW Pro League.

Different commission of UWW presented their reports for 2024 and Amateur MMA and Pankration.

The elections for Bureau and Vice Presidents were also held with at least two new women Bureau members. In the elections held on Sunday in Tirana, five Bureau members were due for re-election, with four being re-elected.

UWWFrom left to right: Peter BASCA, Buyandelger PELJEE, Pedro SILVA, Cholpon SULTANBEKOVA, Natalia YARAGUINA and Zamel AL SHAHRANI. (Photo: United World Wrestling / Kadir Caliskan)

Women ruled the elections with one new Vice President and two new Bureau members were elected.

Pedro SILVA, Peter BASCA, Zamel AL SHAHRANI and Natalia YARAGUINA were re-elected in the Bureau. Bruce BAUMGARTNER was the newly elected member of the Bureau.

Since two new Bureau members could not be elected in the first round of elections, a second round was held, in which the two highest-placed candidates earned elections. Buyandelger PELJEE and Cholpon SULTANBEKOVA earned the most votes, collecting their Bureau spot.

UWW Bureau member and President of UWW Associated Styles Rodica YAKSI and Bureau member and President of African Council Fouad MESKOUT were elected as Vice Presidents in the first meeting of the newly elected Bureau.

Mikhail MAMIASHVILI, Natalia YARAGUINA, Theodoros HAMAKOS and Akhroldjan RUZIEV were re-elected as Vice Presidents.

UWW Vice President Stan DZIEDZIC was not eligible for re-election, as he reached his term limit according to the UWW Constitution. However, he was made the Honorary Vice President of UWW on Monday.