#DigitalTransformation

Going inside United World Wrestling's digital transformation

By United World Wrestling Press

CORSIER-SUR-VEVEY, Switzerland (November 10) --- Going inside United World Wrestling’s (UWW) digital transformation and innovation journey, this case study takes a closer look at the numbers behind wrestling’s first year of mobile and data adoption, including:

  • A step-by-step guide to UWW’s digital transformation and innovation journey
  • How UWW’s mobile app and video hub performed at their debut World Championships
  • Customer data analysis and why UWW opted to create its own CRM platform
  • N3XT Sports’ role in assessing UWW’s digital maturity and implementing a digital roadmap

Since adopting mobile and a dedicated video streaming service into its content distribution strategy, the federation witnessed significant engagement growth via its digital assets and social media channels, which in turn is helping the team foster a robust fan/stakeholder database. UWW is now able to customize performance-marketing campaigns based on individual user data and to strengthen subscriber conversion and retention across its digital-product portfolio.

CASE STUDY: Going inside UWW's digital transformation - N3XT SPORTS

#development

Finland looking for head coaching candidates

By United World Wrestling Press

HELSINKI, Finland (September 23) --- The Finnish Wrestling Federation is looking for a head coach and national team coaches for results-responsible positions for the 2025–2028 Olympics. We require the coach to have competence and commitment to the level of requirements of international top sports/youth coaching activities aimed at the top.

Duties and responsibilities of the Head Coach

  • Acts as the head of coaching and leads coaching activities (all forms of wrestling)
  • Responsible for LA2028 federation-led coaching of elite athletes (plans, daily coaching, competitions, camps, follow-up)
  • Responsible for success according to the goals, works closely with HUY, coaching centers and other important stakeholders
  • Responsible for the implementation of the national team activities of all forms of wrestling according to the budget (monitoring)
  • Developer of top coaching and participates in coach training.


The national team coach works full-time in contract-led coaching positions (e.g. top-level coach, youth national team coach) and in daily coaching. In addition to his own job, the OTO national team coach works in the coaching positions of the federation management according to the contract. The tasks and responsibilities of the national team coaches in question become clearer when the whole of the coaching is clear.

Responsibilities, tasks and other working conditions related to the content of the work are agreed upon in negotiations between the parties. The tasks, their fulfillment and the duration of the fixed-term contract depend on the commitments of the Olympic Committee's elite sports unit and other sponsors of the salary. An entity other than Painiliitto can also act as an employer. The work includes travel and evening and weekend work, and no separate compensation is paid for it.

If you are interested in the above-mentioned positions, please send a free-form application and a concise summary of your skills, education and experience by email to info@painiliitto.net by Friday, October 4, 2024.

Also, tell us your salary expectations and which positions you are interested in ( wrestling form, age group, full-time job, or working alongside your own job, etc. ). You can apply for several different positions with one application, as long as you tell us which positions you are interested in. Employment begins on January 1, 2025 or later, when case-specific salary funding has been confirmed.

Inquiries: Pekka Paavola, Chairman of the Wrestling Association (044 977 5287)