#DigitalTransformation

Going inside United World Wrestling's digital transformation

By United World Wrestling Press

CORSIER-SUR-VEVEY, Switzerland (November 10) --- Going inside United World Wrestling’s (UWW) digital transformation and innovation journey, this case study takes a closer look at the numbers behind wrestling’s first year of mobile and data adoption, including:

  • A step-by-step guide to UWW’s digital transformation and innovation journey
  • How UWW’s mobile app and video hub performed at their debut World Championships
  • Customer data analysis and why UWW opted to create its own CRM platform
  • N3XT Sports’ role in assessing UWW’s digital maturity and implementing a digital roadmap

Since adopting mobile and a dedicated video streaming service into its content distribution strategy, the federation witnessed significant engagement growth via its digital assets and social media channels, which in turn is helping the team foster a robust fan/stakeholder database. UWW is now able to customize performance-marketing campaigns based on individual user data and to strengthen subscriber conversion and retention across its digital-product portfolio.

CASE STUDY: Going inside UWW's digital transformation - N3XT SPORTS

#WrestleUlaanbaatar

Munkhtur leads Mongolian charge at Ulaanbaatar Open

By Vinay Siwach

ULAANBAATAR, Mongolia (June 1) -- Sunday saw the biggest crowd at the Buyant Ukhaa Sports Complex during the four-day Ulaanbaatar Open 2025.

Backed by vocal fans and some top-tier technical wrestling, the host country won three gold medals on the final day of the tournament.

Apart from two-time world medalist Lkhagvagerel MUNKHTUR (MGL), Asian bronze medalist Munkh Erdene BATKHUYAG (MGL) and veteran Tuvshintulga TUMENBILEG (MGL) won gold medals.

Paris Olympian Munkhtur was the most assured of the lot, winning the 125kg gold medal with rather ease. In a Nelson bracket, Munkhtur was in Group A with Dzianis KHRAMIANKOU (UWW) and Narantulga DARMAABAZAR (MGL). He won his first bout against Khramiankou 9-0 before beating Darmaabazar 6-2.

In the semifinals, Munkhtur faced another Mongolian, Nambardagva BATBAYAR (MGL), and won 5-1 to set up the final against Khramiankou who managed to win his semifinal as well.

But the final was a similar story as the group match as Munkhtur won 5-0, scoring two takedowns in the match and captured the third gold medal of the evening for Mongolia.

Earlier, Asian Championships silver medalist Munkh Erdene BATKHUYAG (MGL) posted a thrilling 6-3 win over Roman BRAVO YOUNG (MEX), 6-3, escaping a gut-wrench attempt from Bravo Young in last 10 seconds to score two points.

Batkhuyag led 2-0 but Bravo Young scored a takedown and tried to turn the Mongolian, who escaped and got a point to lead 3-2 and then turned the Mexican to make it 5-2. A reversal gave Bravo Young another point but Mexico challenged the scoring.

As the challenge was lost, Batkhuyag won 6-3 and celebrated winning his first Ranking Series gold.

Bravo Young had defeated AMAN (IND) in the semifinals earlier, a thrilling 14-11 win which was ultimately called a pin. Aman led 10-6 when Bravo Young hit a crafty move to score four points and make it 11-10. He scored a takedown via single leg and a turn in the final 10 seconds to win the semifinal. 

Soon after, 32-year-old Tuvshintulga TUMENBILEG (MGL) added another gold by beating Asian Championships silver medalist UDIT (IND), 6-4, in the 61kg final.

Tumenbileg faked a leg attack and scored a takedown before turning Udit twice to lead 6-0. As Udit tried making a comeback for five minutes, he could only manage four points and lost the final.

Iran won two gold medals as well as Fariborz BABAEI (IRI) at 79kg and Ahmad BAZRI (IRI) claimed the gold medal at 97kg. 

Taiyrbek ZHUMASHBEK UULU (KGZ) also took a big step at 65kg by winning the gold medal after blanking Dzhambulat KIZINOV (UWW), 6-0 in the final.

Konstantin KAPRYNOV (UWW), the silver medalist at Yarygin tournament, followed his win over Zagir SHAKHIEV (UWW) by winning the gold medal at 70kg. He defeated Aliakbar FAZLI (IRI), 6-0, in the gold medal bout.

RESULTS

57kg
GOLD: Munkh Erdene BATKHUYAG (MGL) df. Roman BRAVO YOUNG (MEX), 6-3

BRONZE: Davaabandi MUNKH ERDENE (MGL) df. RAHUL (IND), 9-7
BRONZE: AMAN (IND) df. Bekir KESER (TUR), 12-2

61kg
GOLD: Tuvshintulga TUMENBILEG (MGL) df. UDIT (IND), 6-4

BRONZE: Bekbolot MYRZANAZAR UULU (KGZ) df. Artem GOBAEV (UWW), via fall
BRONZE: Anzor MAZHIDOV (UWW) Zanabazar ZANDANBUD (MGL)

65kg
GOLD: Taiyrbek ZHUMASHBEK UULU (KGZ) df. Dzhambulat KIZINOV (UWW), 6-0

BRONZE: Ikromzhon KHADZHIMURODOV (KGZ) df. Turbayar DAVAANYAM (MGL), 12-2
BRONZE: Ahmet DUMAN (TUR) df. Junsik YUN (KOR), 10-5

70kg
GOLD: Konstantin KAPRYNOV (UWW) df. Aliakbar FAZLI (IRI), 6-0

BRONZE: Tulga TUMUR OCHIR (MGL) df. Mohammadali AMOUZAD (IRI), 7-5
BRONZE: Zagir SHAKHIEV (UWW) df. Usukhbayar BAATARKHUU (MGL), 16-6

79kg
GOLD: Fariborz BABAEI (IRI) df. Magomet EVLOEV (TJK), 4-0

BRONZE: AMIT (IND) df. Dalaitseren JAVKHLANKHUU (MGL), via fall (14-14)

97kg
GOLD: Ahmad BAZRI (IRI) df. Gankhuyag GANBAATAR (MGL), 8-0

BRONZE: Resul GUNE (TUR) df. Irbeg TAVGAZOV (UWW), 4-2 
BRONZE: VICKY (IND) df. Uladzislau KAZLOU (UWW), 5-0

125kg
GOLD: Lkhagvagerel MUNKHTUR (MGL) df. Dzianis KHRAMIANKOU (UWW), 5-0

BRONZE: Hakan BUYUKCINGIL (TUR) df. Nambardagva BATBAYAR (MGL), 11-1