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Lithuania organizes course to develop FS/WW coaches

Monday, November 21, 2022 - 14:18 By United World Wrestling Press

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SIAULIAI, Lithuania  (November 21) – The Lithuanian Wrestling Federation, in partnership with the Lithuania Olympic Committee, are working to grow and develop Freestyle and Women Wrestling in their country.  After a long success in Greco-Roman, the LTU Federation wanted to begin to develop the other Olympic styles. As a result, they organized a Level 2 coaching course from 7-11 November 2022 with the emphasis of developing and training their current FS/WW coaches. This course was conducted in conjunction with Olympic Solidarity and United World Wrestling. 

The Level 2 Coaching course was conducted by Mr. Yusup ABDUSALAMOV (POL) – UWW Coach Educator and former Olympic silver medalist. The course had 25 participants (17 men and 8 women). “Here I saw educated, interested and very diligent coaches," said Mr. Abdusalamov. "They managed very well with all the tasks that were set before them and found unconventional, non-standard and creative approaches to solving them.”

The coach participants focused on many topics surrounding the idea of developing training sessions for wrestlers. Some of the topics included coaching the basic skills or wrestling, introduction to performance analysis, theoretical framework to planning, practice plan essentials, strength and conditioning, and nutrition and weight management. During the course, the coaches participated in practical assessments to demonstrate their knowledge.

"I have to say that we are very satisfied with how the course went. We had different expectations from the upcoming training, but we were all pleasantly surprised by the level of positivity in the learning, the number of creative tasks, the fullness of the practical sessions, the amount of imagination and thinking that this process required from us." said Sergejus Kasimovas (Head Coach of LTU National Freestyle Team). "It was a very useful and interesting experience for all of us. I am very grateful to our Wrestling Federation for organizing this course, and to UWW and the Olympic Solidarity Foundation for supporting and funding this event. We look forward to similar events in the future.”

LTHParticipants go through on-the-mat training during the course in Lithuania. (Photo: United World Wrestling)

“The seminar went exactly according to plan. It was very informative and useful for every coach and athlete. Theoretical knowledge was precisely applied in practice. Every lecture we learned new things about coaching and training planning," said Giedre Darge (WW Coach). "Trainers share their personal experiences with each other’s. Students in the course were involved in the discussions, as a result they could express their opinions. The lecturer was very competent and perfectly able to share his knowledge. A lot of attention was made to team building, which is very important for achieving a best result. Every participant after seminar were satisfied that they learned new things.” 

“I have to say that the course went very well with a high level of feedback, enthusiasm on both sides, great effort and commitment on the part of the participants." said Mr. Abdusalamov. "The organization of the course was at a good level. I would like to thank the board and staff of the Lithuanian Wrestling Federation, represented by President Giedrius Dambrauskas, and Siauliai Sports Gymnasium for the support in organizing the course."

#UnitedWorldWrestling

Paris Olympics: Wrestling breaks new barriers, expands reach across continents

Thursday, August 22, 2024 - 14:05 By United World Wrestling Press

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CORSIER-SUR-VEVEY, Switzerland (August 22): More than half a million new fans in the digital community. An astounding 100 million engagements. And a remarkable 134 percent increase in social media impressions compared to Tokyo 2020.

At the Paris Olympics, it was a gold medal for wrestling.

UWW

On the mat, legends were born, records were set, and some moments would be remembered for ages. Off it, the sport broke new barriers, expanded its reach and engaged with a diverse audience as the United World Wrestling digital channels witnessed unprecedented growth during the Games.

The UWW’s online platforms recorded an impressive 11.2 percent increase in followers, adding over 508,000 new fans to its digital community. Compared to the growth in followers during the Tokyo Olympics, this figure represents a staggering 125 percent increase.

A large part of this surge was seen on Instagram, where the UWW gained 217,000 new followers. Facebook was a close second, adding 183,000 new followers while TikTok, the platform known for its short, engaging content, added 61,400 new followers. The growth across all platforms highlights the effectiveness of the UWW’s content strategy.

The inspiring clip of Greco-Roman star Mohammadhadi SARAVI (IRI), who won Iran’s first gold medal in the Paris Olympics drove the maximum engagement on Instagram. Saravi, who won a bronze medal in Tokyo, beat Artur ALEKSANYAN (ARM) 4-1 in the 97kg final.

Another Iranian, Rahman AMOUZAD, one of the most feared wrestlers in the 65 kg freestyle, went viral with a video in which he proclaimed himself the ‘king’. This post had the second-highest engagement while a slick clip of Frank CHAMIZO (ITA) was the third-most viewed, captivating the viewers and leading engagements as well as interactions.

These videos – and many others shared across UWW’s social media channels – resonated strongly with audiences, garnering record-breaking views. Overall, there were 330 million impressions, a remarkable rise of 134 percent compared to the Tokyo Olympics.

Moreover, the content also achieved 100 million engagements, and a 71 percent increase in reach compared to the previous Olympic Games. This surge in interaction underscores the high level of interest and excitement generated by UWW’s coverage of the Olympic wrestling events.

The video content drove UWW’s social media success. Across all platforms, UWW’s video content garnered over 156 million views, an extraordinary 205 percent increase compared to the Tokyo 2020 Olympics.

YouTube, in particular, saw significant traction with over 21 million views. This success was fueled by a mix of short and long-form videos apart from live streaming, with shorts emerging as the most popular content format.

With more than one million views, the YouTube video of AMAN (IND) getting his revenge over Zelimkhan ABAKAROV (ALB) with a win in the preliminary round. Aman, who won a bronze medal, had lost to Abakarov at the 2023 World Championships.

Chamizo’s video, Don't play with fire #WrestleParis, which went viral on Instagram was also a huge hit on YouTube with hundreds of thousands of viewers, making it the second-most watched video on the platform.

The Day Three highlights show which revisited one of the biggest upsets of the competition – Vinesh PHOGAT (IND) defeating Yui SUSAKI (JPN) in the women’s 50 kg first round – got the third-highest views on YouTube.

The UWW’s vibrant social media strategy was complemented by a robust email marketing campaign, which ran daily throughout the Olympic Games. The ongoing CRM campaigns helped boost engagement across Web, App and UWW+.