#WrestleTirana

U23 Worlds: What to watch in Freestyle

By Vinay Siwach

TIRANA, Albania (October 19) -- The final World Championships of the season, the U23 edition, is here. Like every year, the U23 World Championships will throw in some memorable matches and records that the wrestling world cannot ignore.

The one in Tirana beginning next week will see close to 600 wrestlers and a few of wrestling's biggest stars will be on the mat. Here's what to follow in Freestyle

74kg

The U23 World Championships will kick off on October 23 and a few age-group world champions, wrestlers who have made their mark at the senior level and some strong youngsters will be on the mat on the first day itself.

As is the case in most World Championships, the 74kg weight class offers stiff competition. Defending champion Mohmmadsadegh FIROUZPOUR (IRI) is going to see former U20 world champs Keegan OTOOLE (USA) and Dzhabrail GADZHIEV (AZE) at 74kg.

Gadzhiev won the gold medal at 74kg in 2022 while Otoole is the U20 world champion at 74kg in 2021, a run that saw him pin three of his opponents.

Returning bronze medalist Vasile DIACON (MDA), U20 World bronze at 70kg Ibrahim YAPRAK (TUR) and senior world fifth placer NAVEEN (UWW) are also in the field.

Iran's heavy stars

Last year, Iran captured four gold medals. Firouzpour at 74kg was joined by his brother Amirhossein at 92kg, Amirali AZARPIRA (IRI) won at 97kg and Amirreza MASOUMI (IRI) was the champion at 125kg.

Both Azarpira and Masoumi are returning and it would be surprising if they don't defend the gold medals in Tirana. Azarpira stepped in for an injured Kamran GHASEMPOUR (IRI) at 92kg for the World Championships in Belgrade but lost to Zahid VALENCIA (USA). Back at 97kg, he is the wrestler to beat.

Masoumi continues his tremendous record in international wrestling, having not lost a single bout at the age-group level. To maintain that record and defend his title, he will have to go through Abdulla KURBANOV (AIN) who finished fifth in Belgrade and returning silver medalist Solomon MANASHVILI (GEO) who troubled Masoumi last year before running out of steam.

At 92kg, Iran is going with U20 world champion Mohammadmobin AZIMI (IRI). In Amman, he emerged as the champion after beating Rizabek AITMUKHAN (KAZ) who has now won a world champion at 92kg at the senior level. Azimi won the U20 Asian Championships as well.

Ziraddin BAYRAMOV (AZE)Ziraddin BAYRAMOV (AZE) will be the favorite at 65kg. (Photo: UWW / Kostadin Andonov)

New crop at 65kg

The U23 world champion in Pontevedra was Vazgen TEVANYAN (ARM). He is now a world bronze medalist at the senior level and left the category at U23 level for a new star to rise. In fact, none of the four medalists from 2022 are returning.

That leaves two-time U20 world silver medalist Ziraddin BAYRAMOV (AZE) as the favorite to win his first world title at any level. Bayramov has wrestled internationally only once since the 2022 U20 Worlds, finishing third at the Yasar Dogu.

Adlan ASKAROV (KAZ) will hope to win a U23 World Championships medal since that silver in 2019. He finished fifth last year and is still trying to find his footing at 65kg.

U20 world champion at 61kg Mohit KUMAR (UWW) will be at 65kg in Tirana and look to make his mark in a new weight class. Iran will send Mohammadali AMOUZAD (IRI), the twin brother of 2022 65kg world champion Rahman.

Vladimeri GAMKRELIDZE (GEO)Vladimeri GAMKRELIDZE (GEO) is the defending champion and senior world silver medalist at 79kg. (Photo: UWW / Amirreza Aliasgari)

Other stars

Georgia will look to repeat last year's performance including the two gold medals as both Giorgi ELBAKIDZE (GEO) and Vladimeri GAMKRELIDZE (GEO) are returning at 70kg and 79kg respectively.

At 79kg, Ashraf ASHIROV (AZE), Shoban YARI (IRI) and Sagar JAGLAN (UWW) will be waiting to upset Gamkrelidze who finished with a silver medal at the World Championships in Belgrade.

Aaron BROOKS (USA), deemed as the successor to world and Olympic champion David TAYLOR (USA) domestically, will be returning to the international scene in four years. He has a silver medal from the 2018 U20 Worlds but finished 17th a year later.

Defending champion at 86kg, Tatsuya SHIRAI (JPN) is also returning to become Japan's first two-time freestyle world champion at the U23 level.

#UnitedWorldWrestling

Paris Olympics: Wrestling breaks new barriers, expands reach across continents

By United World Wrestling Press

CORSIER-SUR-VEVEY, Switzerland (August 22): More than half a million new fans in the digital community. An astounding 100 million engagements. And a remarkable 134 percent increase in social media impressions compared to Tokyo 2020.

At the Paris Olympics, it was a gold medal for wrestling.

UWW

On the mat, legends were born, records were set, and some moments would be remembered for ages. Off it, the sport broke new barriers, expanded its reach and engaged with a diverse audience as the United World Wrestling digital channels witnessed unprecedented growth during the Games.

The UWW’s online platforms recorded an impressive 11.2 percent increase in followers, adding over 508,000 new fans to its digital community. Compared to the growth in followers during the Tokyo Olympics, this figure represents a staggering 125 percent increase.

A large part of this surge was seen on Instagram, where the UWW gained 217,000 new followers. Facebook was a close second, adding 183,000 new followers while TikTok, the platform known for its short, engaging content, added 61,400 new followers. The growth across all platforms highlights the effectiveness of the UWW’s content strategy.

The inspiring clip of Greco-Roman star Mohammadhadi SARAVI (IRI), who won Iran’s first gold medal in the Paris Olympics drove the maximum engagement on Instagram. Saravi, who won a bronze medal in Tokyo, beat Artur ALEKSANYAN (ARM) 4-1 in the 97kg final.

Another Iranian, Rahman AMOUZAD, one of the most feared wrestlers in the 65 kg freestyle, went viral with a video in which he proclaimed himself the ‘king’. This post had the second-highest engagement while a slick clip of Frank CHAMIZO (ITA) was the third-most viewed, captivating the viewers and leading engagements as well as interactions.

These videos – and many others shared across UWW’s social media channels – resonated strongly with audiences, garnering record-breaking views. Overall, there were 330 million impressions, a remarkable rise of 134 percent compared to the Tokyo Olympics.

Moreover, the content also achieved 100 million engagements, and a 71 percent increase in reach compared to the previous Olympic Games. This surge in interaction underscores the high level of interest and excitement generated by UWW’s coverage of the Olympic wrestling events.

The video content drove UWW’s social media success. Across all platforms, UWW’s video content garnered over 156 million views, an extraordinary 205 percent increase compared to the Tokyo 2020 Olympics.

YouTube, in particular, saw significant traction with over 21 million views. This success was fueled by a mix of short and long-form videos apart from live streaming, with shorts emerging as the most popular content format.

With more than one million views, the YouTube video of AMAN (IND) getting his revenge over Zelimkhan ABAKAROV (ALB) with a win in the preliminary round. Aman, who won a bronze medal, had lost to Abakarov at the 2023 World Championships.

Chamizo’s video, Don't play with fire #WrestleParis, which went viral on Instagram was also a huge hit on YouTube with hundreds of thousands of viewers, making it the second-most watched video on the platform.

The Day Three highlights show which revisited one of the biggest upsets of the competition – Vinesh PHOGAT (IND) defeating Yui SUSAKI (JPN) in the women’s 50 kg first round – got the third-highest views on YouTube.

The UWW’s vibrant social media strategy was complemented by a robust email marketing campaign, which ran daily throughout the Olympic Games. The ongoing CRM campaigns helped boost engagement across Web, App and UWW+.