#DigitalTransformation

United World Wrestling together with N3XT Sports begins the digital transformation process

Monday, July 18, 2022 - 11:26 By United World Wrestling Press

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COSIER-SUR-VEVEY, Switzerland and BARCELONA, Spain - United World Wrestling (UWW) and N3XT Sports today announced a new partnership under which N3XT Sports will support UWW to accelerate its digital transformation by creating a digital-first approach in the organization and transform the sport using digital tools.

UWW has already prioritized digital transformation as one of five strategic pillars for the governing body’s 2022-2026 Strategic Plan, which was presented and approved at the UWW Congress in 2021.

UWW aims to create new value for its ecosystem, grow the sport itself, and modernize and digitize its processes and operations. By embarking on this journey, UWW will future-proof the organization, optimize internal processes, generate sustainable financial revenues, provide support to all the national federations and the entire wrestling ecosystem. 

The partnership between UWW and N3XT Sports aims to accelerate this transformation process and ensure maximum efficiency and benefit through a multi-year investment. N3XT Sports has been supporting UWW since early 2021 as UWW recognized the need to create new sources of value to the sport. As such, UWW’s digital transformation journey, with the support of N3XT Sports, touches on both revenue maximization and cost optimization, increasing efficiency and providing shared services within its national federations and event organizers.

Nenad Lalovic, UWW President, said: “One of the key areas of the 2022-2026 Strategic Plan, built together with our National Federations, is to embrace and foster digital transformation in order to modernize and digitize our organization. In order to achieve this, we have partnered with N3XT Sports, a leading digital transformation agency in the sport industry, that is guiding us to continuously create value for fans, wrestlers, and the global wrestling ecosystem, to ensure a sustainable and independent UWW through digital, data and innovation.”

UWW has modernized as an International Federation ever since rejoining the Olympic Program in 2013. The next stage of transformation for the federation is aimed at increasing the focus on a direct-to-consumer (D2C) strategy that delivers excellence in digital content and data to fans, media and marketing partners, as well as best-in-class shared digital, innovation and data tools to the National Federations (NF), local organizing committees, coaches, and wrestlers in order to ensure sustainable financial growth.

As part of the agreement, N3XT Sports will help design and develop the project through its digital arm, N3XT Labs. This will support on the creation and monetization of best-in-class data analytics tools and digital assets, as part of a reimagined UWW commercial portfolio, including a new UWW mobile application for fans and internal stakeholders, and Customer Data Platform (CDP) aimed at collecting and engaging data from all UWW digital audience touchpoints.

In addition, drawing on N3XT Labs’ digital expertise in sports and cloud architecture, the creation of a robust project governance structure will support the digital monetization of the UWW’s wider business strategy, whilst also developing new D2C revenue streams across the federation and its entire ecosystem.

Hisham Shehabi, COO of N3XT Sports, said: “We are thrilled to work with UWW and guide the federation through its digital transformation. To make this new digital strategy possible, UWW is committed to developing and launching various digital and data products to reach fans directly, without intermediaries, thus gaining a better understanding of their tastes and habits, and fundamentally, building the global home of wrestling and wrestlers. Our focus at N3XT Sports is to accelerate the construction and operation of this digital and data ecosystem that caters to UWW fans, internal stakeholders, national federations, and athletes.”

ABOUT United World Wrestling

United World Wrestling (UWW) is the international governing body for the sport of wrestling; its duties include overseeing wrestling at the Olympics. It presides over international competitions for various forms of wrestling, including Greco-Roman wrestling, freestyle wrestling for men and women, as well as others.

ABOUT N3XT Sports

N3XT Sports is an end-to-end digital transformation agency that works with international sporting organizations in football, basketball, and the Olympic Movement, to identify and address their most critical challenges, enabling them to achieve sustainable competitive advantage within the rapidly changing sports landscape. 

N3XT Sports was born in the world’s epicenter of innovation in Silicon Valley, has its operational HQ in Barcelona and its team is spread in different countries in Europe such as France, Italy, England, Spain, and Switzerland as well as in the United States, Morocco and Canada. 

Contact information

N3XT Sports - bea@n3xtsports.com
United World Wrestling - Eric.olanowski@uww.org

#WrestleBratislava

European Championships 2025 Day 1 Freestyle Semis Set

Monday, April 7, 2025 - 08:15 By Vinay Siwach

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BRATISLAVA, Slovakia (April 7) -- The European Championships begins in Bratislava with Freestyle weight classes 57kg, 65kg, 70kg, 79kg and 97kg.

WATCH LIVE | LIVE MATCH ORDER | EUROPEAN CHAMPIONSHIPS PREVIEW

57kg semifinals
SF 1: Aryian TIUTRIN (UWW) vs. Azamat TUSKAEV (SRB)
SF 2: Nachyn MONGUSH (UWW) vs. Islam BAZARGANOV (AZE)

65kg semifinals
SF 1: Ibragim IBRAGIMOV (UWW) vs. Goga OTINASHVILI (GEO)
SF 2: Ali RAHIMZADA (AZE) vs. Khamzat ARSAMERZOUEV (FRA)

70kg semifinals
SF 1: Akaki KEMERTELIDZE (GEO) vs. Arman ANDREASYAN (ARM)
SF 2: David BAEV (UWW) vs. Kanan HEYBATOV (AZE)

79kg semifinals
SF 1: Zelimkhan KHADJIEV (FRA) vs. Ion MARCU (MDA)
SF 2: Mohammad MOTTAGHINIA (ESP) vs. Akhmed USMANOV (UWW)

97kg
SF 1: Givi MATCHARASHVILI (GEO) vs. Richard VEGH (HUN)
SF 2: Magomed KURBANOV (UWW) vs. Radu LEFTER (MDA)

The semifinals will begin at 18:00 local time

13:30: In the final bout of the morning session, Ali RAHIMZADA (AZE) books his spot in the 65kg semifinal with a 10-0 win over Nico MEGERLE (GER). Rahimzada led 2-0 at the break, adds a takedown, two chest-wrap turns and a takedown with a minute and 18 left to win 10-0.

13:20: In a marquee 65kg match, European champion Vazgen TEVANYAN (ARM) takes on world U23 champion Ibragim IBRAGIMOV (UWW). Tevanyan is put on the activity clock first and he falls behind 1-0 at the break. The second period sees more action and Tevanyan gets on the leg-attack but Ibragimov manages to keep it down to a step down. A fleeing caution is hit on Ibragimov which gives Tevanyan a 2-1 lead. Ibragimov with a fake snap for takedown on the edge to claim a 3-2 lead with a minute remaining. Tevanyan can't break the defense and Ibragimov gets the 3-2 win to enter semifinals at 65kg.

13:12: Magomed KURBANOV (UWW) adds to the misery of the local fans as he beats Batyrbek TSAKULOV (SVK) at 97kg. Kurbanov relied on his defense to counter Tsakulov and win 9-1 and advance to the semifinals.

13:08: For a place in the 97kg semifinals, Abubakr ABAKAROV (AZE) takes on Richard VEGH (HUN). Abakarov scores a takedown just before the break to lead 2-1. Vegh gets a stepouts to make it 2-2 but Abakarov leads on criteria for his takedown. Vegh scores another stepout in the final 25 seconds to lead 3-2. He squares up to defend and Abakarov tries to reach the far leg but Vegh evades and spins behind for two. He wins 5-2.

13:02: Veteran Zelimkhan KHADJIEV (FRA) pulls off a 4-0 win over Akhsarbek GULAEV (SVK) at 79kg and enters the semifinal. Two points for activity and a takedown are enough for Khadjiev. He celebrates the win with a sigh of relief. Local fans heartbroken with the loss.

12:55: Big match at 79kg as world champion Akhmed USMANOV (UWW) takes on former European champion Vasyl MYKHAILOV (UKR). Both wrestlers start slow but it is Usmanov who gets on the scoreboard first with an activity point. Mykhailov gets on the clock as well and leads 1-1 on criteria. In the final minute, Mykhailov is put on the activity clock again and the lead switches to Usmanov, 2-1, with a 20 seconds left on the clock. Usmanov defends the time and advances to the semifinals at 79kg

12:47: Mohammad MOTTAGHINIA (ESP) had built an 8-0 lead in the first period over Okan TAHTACI (TUR) in their 79kg quarterfinal but Tahtaci scored a takedown and turn to cut it to 8-4 against a tiring Mottaghinia. But as it looked like Tahtaci would make a match of it, Mottaghinia scores a takedown and two lace turns to win 14-4.

12:40: Defending 70kg champion Arman ANDREASYAN (ARM) advances to the semifinals with a controlled 4-0 win over Oleksii BORUTA (UKR) and takes a step closer to defend his gold medal.

12:30: Defending 97kg champion Givi MATCHARASHVILI (GEO) opens with a 11-0 win over Radoslaw BARAN (POL). He got a point for Baran's passivity, scored a takedown before adding three gut-wrenches to lead 9-0 at the break. A go-behind in the second period is enough for the win.

12:25: Nachyn MONGUSH (UWW) with an over-under lock and throw for four to lead 4-1 against Manvel KHNDZRTSYAN (ARM) at break in their 57kg quarterfinal. That remained the only scoring move of the match even as Khndzrtsyan tried breaking the shackles in the second period. Mongush into the semifinals with a 4-1 win.

12:10: David BAEV (UWW) is looking unstoppable. He now gut wrenches Viktor VOINOVIC (SRB) and advances to the semifinal at 70kg which will be held at 18:00 local time

12:05: Vazgen TEVANYAN (ARM) in defense is one of the best you get out there. He works up a 3-0 win over Islam GUSEINOV (UWW) at 65kg enters the quarterfinals.

11:55: Magomed KURBANOV (UWW) started off slow but he takes just 2 minutes and 17 seconds to beat Gurgen SIMONYAN (ARM) 10-0 at 97kg.

11:40: Defending 79kg champion Akhmed USMANOV (UWW) gets two activity points and a stepout as he wins 3-0 against Paris Olympian and world silver medalist Vladimeri GAMKRELIDZE (GEO). Usmanov had defeated Gamkrelidze in the 79kg final at the 2023 World Championships.

11:30: Abubakr ABAKAROV (AZE), moving up to 97kg for the European Championships, opens up a 8-2 win over Vasyl SOVA (UKR)

11:20: Vasyl MYKHAILOV (UKR) posts a technical superiority win over Hayk PAPIKYAN (ARM) and advances at 79kg. He is chasing his second European gold

11:05: Aryian TIUTRIN (UWW) hands Kamil KERYMOV (UKR) a 10-0 humbling at 57kg. Tiutrin is one of the hopefuls to win the gold. In the next match at 57kg, Nachyn MONGUSH (UWW), who won the Muhamet Malo Ranking Series gold at 61kg, wins 100- against Ivaylo TISOV (BUL)

11:00: Azamat TUSKAEV (SRB), former European champion, gets on the scoreboard with a activity clock point to lead 1-0 against Niklas STECHELE (GER) at the break in their 57kg bout. He adds a stepout to make it 2-0. A double-leg takedown to make it 4-0 and Stechele can't break the defense.

10:56: Former world U20 champion Kanan HEYBATOV (AZE) makes quick work of Benedikt HUBER (AUT) in the 70kg opening round bout.

10:50: Battle of two world champions on Mat B as Iszmail MUSZUKAJEV (HUN), world 65kg champion in 2023, takes on David BAEV (UWW), who won gold medal at 79kg in 2019. Baev opens up a 4-0 lead with a takedown and two stepouts as Muszukajev evades most of the attacks in the first period. Baev starts the second period with a double-leg. Muszukajev avoids a takeodwn but Baev laces him and spins him for an in-air leg lace and gets four and two to win 10-0 and advance at 70kg. 

10:42: On Mat C, three-time European champion Arman ANDREASYAN (ARM) opens his defense of 70kg gold with a takedown class and finishes with a 10-0 win over Mateusz LUSZCZYNSKI (POL).

10:35: World U23 champion Ibragim IBRAGIMOV (UWW) takes a minute and 46 seconds to roll to a 10-0 victory over Krzysztof BIENKOWSKI (POL)

10:30: The European Championships are underway in Bratislava. Big names are wrestling with five gold medals on line.