#DigitalTransformation

United World Wrestling together with N3XT Sports begins the digital transformation process

By United World Wrestling Press

COSIER-SUR-VEVEY, Switzerland and BARCELONA, Spain - United World Wrestling (UWW) and N3XT Sports today announced a new partnership under which N3XT Sports will support UWW to accelerate its digital transformation by creating a digital-first approach in the organization and transform the sport using digital tools.

UWW has already prioritized digital transformation as one of five strategic pillars for the governing body’s 2022-2026 Strategic Plan, which was presented and approved at the UWW Congress in 2021.

UWW aims to create new value for its ecosystem, grow the sport itself, and modernize and digitize its processes and operations. By embarking on this journey, UWW will future-proof the organization, optimize internal processes, generate sustainable financial revenues, provide support to all the national federations and the entire wrestling ecosystem. 

The partnership between UWW and N3XT Sports aims to accelerate this transformation process and ensure maximum efficiency and benefit through a multi-year investment. N3XT Sports has been supporting UWW since early 2021 as UWW recognized the need to create new sources of value to the sport. As such, UWW’s digital transformation journey, with the support of N3XT Sports, touches on both revenue maximization and cost optimization, increasing efficiency and providing shared services within its national federations and event organizers.

Nenad Lalovic, UWW President, said: One of the key areas of the 2022-2026 Strategic Plan, built together with our National Federations, is to embrace and foster digital transformation in order to modernize and digitize our organization. In order to achieve this, we have partnered with N3XT Sports, a leading digital transformation agency in the sport industry, that is guiding us to continuously create value for fans, wrestlers, and the global wrestling ecosystem, to ensure a sustainable and independent UWW through digital, data and innovation.”

UWW has modernized as an International Federation ever since rejoining the Olympic Program in 2013. The next stage of transformation for the federation is aimed at increasing the focus on a direct-to-consumer (D2C) strategy that delivers excellence in digital content and data to fans, media and marketing partners, as well as best-in-class shared digital, innovation and data tools to the National Federations (NF), local organizing committees, coaches, and wrestlers in order to ensure sustainable financial growth.

As part of the agreement, N3XT Sports will help design and develop the project through its digital arm, N3XT Labs. This will support on the creation and monetization of best-in-class data analytics tools and digital assets, as part of a reimagined UWW commercial portfolio, including a new UWW mobile application for fans and internal stakeholders, and Customer Data Platform (CDP) aimed at collecting and engaging data from all UWW digital audience touchpoints.

In addition, drawing on N3XT Labs’ digital expertise in sports and cloud architecture, the creation of a robust project governance structure will support the digital monetization of the UWW’s wider business strategy, whilst also developing new D2C revenue streams across the federation and its entire ecosystem.

Hisham Shehabi, COO of N3XT Sports, said: “We are thrilled to work with UWW and guide the federation through its digital transformation. To make this new digital strategy possible, UWW is committed to developing and launching various digital and data products to reach fans directly, without intermediaries, thus gaining a better understanding of their tastes and habits, and fundamentally, building the global home of wrestling and wrestlers. Our focus at N3XT Sports is to accelerate the construction and operation of this digital and data ecosystem that caters to UWW fans, internal stakeholders, national federations, and athletes.”

ABOUT United World Wrestling

United World Wrestling (UWW) is the international governing body for the sport of wrestling; its duties include overseeing wrestling at the Olympics. It presides over international competitions for various forms of wrestling, including Greco-Roman wrestling, freestyle wrestling for men and women, as well as others.

ABOUT N3XT Sports

N3XT Sports is an end-to-end digital transformation agency that works with international sporting organizations in football, basketball, and the Olympic Movement, to identify and address their most critical challenges, enabling them to achieve sustainable competitive advantage within the rapidly changing sports landscape. 

N3XT Sports was born in the world’s epicenter of innovation in Silicon Valley, has its operational HQ in Barcelona and its team is spread in different countries in Europe such as France, Italy, England, Spain, and Switzerland as well as in the United States, Morocco and Canada. 

Contact information

N3XT Sports - bea@n3xtsports.com
United World Wrestling - Eric.olanowski@uww.org

#WrestleParis

Paris 2024 seeds announced for Freestyle, Greco-Roman, Women’s Wrestling

By Eric Olanowski

PARIS, (July 12) — For the first time ever, the Olympic Games will be seeding the top eight wrestlers in each weight class. Wrestlers who competed in the 2023 World Championships, 2024 Continental Championships, 2024 Zagreb Open Ranking Series and the 2024 Hungarian Ranking Series event have accumulated points towards their seeds at the Paris 2024 Olympic Games.

UWW RANKING RULE BOOK

Apart from the seeded eight wrestlers, the remaining eight wrestlers, who round out the 16-person bracket, will be randomly drawn into the bracket the day before each style begins in Paris.

The bracket will be structured as follows:

- The top side will feature the No. 1, No. 4, No. 5, and No. 8 seeded wrestlers.
- The bottom side will feature the No. 2, No. 3, No. 6, and No. 7 seeded wrestlers.

If the seeds hold true through to the finals, the bracket will play out as follows:

Quarterfinals:
- Top side: No. 1 vs. No. 8; No. 4 vs. No. 5
- Bottom side: No. 2 vs. No. 7; No. 3 vs. No. 6

Semifinals:
- Top Side: No. 1 vs. No. 4
- Bottom Side: No. 2 vs. No. 3

Finals:
- No. 1 vs. No. 2

Here are the top eight seeded athletes in all three styles for the 2024 Paris Olympic Games:

Freestyle
57kg

No. 1 Stevan MICIC (SRB)
No. 2 Rei HIGUCHI (JPN )
No. 3 Arsen HARUTYUNYAN (ARM)
No. 4 Meirambek KARTBAY (KAZ)
No. 5 Zelimkhan ABAKAROV (ALB)
No. 6 Aman AMAN (IND)
No. 7 Wanhao ZOU (CHN)
No. 8 Gulomjon ABDULLAEV (UZB)

65kg
No. 1 Vazgen TEVANYAN (ARM)
No. 2 Rahman AMOUZAD (IRI)
No. 3 Ismail MUSUKAEV (HUN)
No. 4 Sebastian RIVERA (PUR)
No. 5 Maxim SACULTAN (MDA)
No. 6 Haji ALIYEV (AZE)
No. 7 Islam DUDAEV (ALB)
No. 8 Tulga TUMUR OCHIR (MGL)

74kg
No. 1 Kyle DAKE (USA)
No. 2 Turan BAYRAMOV (AZE)
No. 3 Georgios KOUGIOUMTSIDIS (GRE)
No. 4 Daichi TAKATANI (JPN)
No. 5 Hetik CABALOV (SRB)
No. 6 Feng LU (CHN)
No. 7 Tajmuraz SALKAZANOV (SVK)
No. 8 Bacar NDUM (GBS)

86kg
No. 1 Azamat DAULETBEKOV (KAZ)
No. 2 Hassan YAZDANICHARATI (IRI)
No. 3 Myles AMINE (SMR)
No. 4 Javrail SHAPIEV (UZB)
No. 5 Magomed RAMAZANOV (BUL)
No. 6 Bat BYAMBASUREN (MGL)
No. 7 Dauren KURUGLIEV (GRE)
No. 8 Hayato ISHIGURO (JPN)

97kg  
No. 1 Magomedkhan MAGOMEDOV (AZE)
No. 2 Akhmed TAZHUDINOV (BRN)
No. 3 Kyle SNYDER (USA)
No. 4 Ibrahim CIFTCI (TUR)
No. 5 Givi MATCHARASHVILI (GEO)
No. 6 Erik THIELE (GER)
No. 7 Alisher YERGALI (KAZ)
No. 8 Zbigniew BARANOWSKI (POL)

125kg
No. 1 Amir ZARE (IRI)
No. 2 Geno PETRIASHVILI (GEO)
No. 3 Mason PARRIS (USA)
No. 4 Taha AKGUL (TUR)
No. 5 Daniel LIGETI (HUN)
No. 6 Giorgi MESHVILDISHVILI (AZE)
No. 7 Robert BARAN (POL)
No. 8 Zhiwei DENG (CHN)

Women’s Wrestling
50kg

No. 1 Yui SUSAKI (JPN)
No. 2 Otgonjargal DOLGORJAV (MGL)
No. 3 Ziqi FENG (CHN)
No. 4 Evin DEMIRHAN (TUR)
No. 5 Alisson CARDOZO REY (COL)
No. 6 Sarah HILDEBRANDT (USA)
No. 7 Mariya STADNIK (AZE)
No. 8 Oksana LIVACH (UKR)

53kg
No. 1 Lucia YEPEZ GUZMAN (ECU)
No. 2 Emma MALMGREN (SWE)
No. 3 Akari FUJINAMI (JPN)
No. 4 ANTIM (IND)
No. 5 Maria PREVOLARAKI (GRE)|
No. 6 Christianah OGUNSANYA (NGR)
No. 7 Qianyu PANG (CHN)
No. 8 Andreea ANA (ROU)

57kg
No. 1 Tsugumi SAKURAI (JPN)
No. 2 Anastasia NICHITA (MDA)
No. 3 Odunayo ADEKUOROYE (NGR)
No. 4 Anhelina LYSAK (POL)
No. 5 Helen MAROULIS (USA)
No. 6 Kexin HONG (CHN)
No. 7 Giulia PENALBER (BRA)
No. 8 Luisa VALVERDE (ECU)

62kg
No. 1 Aisuluu TYNYBEKOVA (KGZ)
No. 2 Sakura MOTOKI (JPN)
No. 3 Grace BULLEN (NOR)
No. 4 Iryna KOLIADENKO (UKR)
No. 5 Bilyana DUDOVA (BUL)
No. 6 Luisa NIEMESCH (GER)
No. 7 Ana GODINEZ (CAN)
No. 8 Kayla MIRACLE (USA)

68kg
No. 1 Buse CAVUSOGLU TOSUN (TUR)
No. 2 Delgermaa ENKHSAIKHAN (MGL)
No. 3 Koumba LARROQUE  (FRA)
No. 4 Irina RINGACI (MDA)
No. 5 Tetiana SOVA RIZHKO (UKR)
No. 6 Blessing OBORUDUDU (NGR)
No. 7 Soleymi CARABALLO HERNANDEZ (VEN)
No. 8 Feng ZHOU (CHN)

76kg
No. 1  Aiperi MEDET KYZY (KGZ)
No. 2 Yuka KAGAMI (JPN)
No. 3 Tatiana RENTERIA (COL)
No. 4 Catalina AXENTE (ROU)
No. 5 Milaimys MARIN (CUB)
No. 6 Hannah RUEBEN (NGR)
No. 7 Justina DI STASIO (CAN)
No. 8 Bernadett NAGY (HUN)

Greco-Roman
60kg

No. 1 Zholaman SHARSHENBEKOV (KGZ)
No. 2 Liguo CAO (CHN)
No. 3 Victor CIOBANU (MDA)
No. 4 Kenichiro FUMITA (JPN)
No. 5 Mehdi MOHSEN NEJAD (IRI)
No. 6 Islomjon BAKHRAMOV (UZB)
No. 7 Raiber RODRIGUEZ (VEN)
No. 8 Razvan ARNAUT (ROU)

67kg
No. 1 Hasrat JAFAROV (AZE)
No. 2 Luis ORTA (CUB)
No. 3 Slavik GALSTYAN (ARM)
No. 4 Mate NEMES (SRB)
No. 5 Amantur ISMAILOV (KGZ)
No. 6 Mamadassa SYLLA (FRA)
No. 7 Saeid ESMAEILI (IRI)
No. 8 Valentin PETIC (MDA)

77kg
No. 1 Nao KUSAKA (JPN)
No. 2 Sanan SULEYMANOV (AZE)
No. 3 Akzhol MAKHMUDOV (KGZ)
No. 4 Malkhas AMOYAN (ARM)
No. 5 Yosvanys PENA FLORES (CUB)
No. 6 Demeu ZHADRAYEV (KAZ)
No. 7 Zoltan LEVAI (HUN)
No. 8 Aram VARDANYAN (UZB)

87kg
No. 1 Ali CENGIZ (TUR)
No. 2 David LOSONCZI (HUN)
No. 3 Semen NOVIKOV (BUL)
No. 4 Zhan BELENIUK (UKR)
No. 5 Nursultan TURSYNOV (KAZ)
No. 6 Bachir SID AZARA (ALG)
No. 7 Aleksandr KOMAROV (SRB)
No. 8 Carlos MUNOZ (COL)

97kg
No. 1 Artur ALEKSANYAN (ARM)
No. 2 Abubakar KHASLAKHANAU (AIN)
No. 3 Mohammadhadi SARAVI (IRI)
No. 4 Gabriel ROSILLO (CUB)
No. 5 Arvi SAVOLAINEN (FIN)
No. 6 Mindaugas VENCKAITIS (LTU)
No. 7 Mihail KAJAIA (SRB)
No. 8 Kevin MEJIA (HON)

130kg
No. 1 Amin MIRZAZADEH (IRI)
No. 2 Abdellatif MOHAMED (EGY)
No. 3 Lingzhe MENG (CHN)
No. 4 Alin ALEXUC CIURARIU (ROU)
No. 5 Heiki NABI (EST)
No. 6 Mantas KNYSTAUTAS (LTU)
No. 7 Yasmani ACOSTA (CHI)
No. 8 Seungchan LEE (KOR)

NOTE: These seeds are subject to change. The NOCs have until 24 hours before the start of the competition to make changes to their entries.