#WrestleBelgrade

Wrestling scores 443% engagement growth as UWW+ makes World C’ships debut

Monday, October 30, 2023 - 11:43 By United World Wrestling Press

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CORSIER-SUR-VEVEY, Switzerland (October 18) –– United World Wrestling (UWW) trebled its year-on-year (YoY) digital viewership and recorded more than five times as many social engagements at this year’s UWW World Championships (WCH23) in Belgrade, Serbia, as the sport debuted an upgraded digital portfolio, including the new UWW+ over-the-top (OTT) service.

The multi-tiered, premium subscription streaming platform registered 4.36 million livestream views throughout the 2023 edition of UWW’s flagship event, held between September 16-24. The event also recorded 25 million social engagements (+443% over WCH22) and 155 million video views across its digital platforms (+203% over WCH22).

The impressive growth coincides with the redesign of the UWW website and the introduction of an enhanced fan-data ecosystem to help personalize and deliver an easy-to-navigate fan experience across web, social media, and UWW’s dedicated mobile app. Overall, WCH23 grew its digital reach by 63% to 296 million and attracted over 404,000 new followers.

Nenad LALOVIC, UWW President, said: “By diversifying the fan experience at this year’s World Championships, UWW has once again proven the power of digital transformation for driving engagement and expanding wrestling’s global audience. The latest numbers demonstrate the importance of digitalization and to lay the foundations for expanding the sport’s digital audience.”

Gordon Templeman, UWW’s Director of Commercial Operations and Communications, said: “UWW is establishing a digital portfolio which allows us to offer a personalized fan experience. To do this, we have diversified by investing in customer-facing digital products which enhances the digital experience for wrestling fans and enables UWW’s sponsors and commercial partners to build a direct relationship with our global audience.”

UWW
Key highlights from the WCH23 data analysis include: 

  • 25 million social media engagements (+443% over WCH22)
  • 155 million total video views (+203% over WCH22)
  • 404,000 new followers (+167% over WCH22)
  • 296 million digital reach (+63% over WCH22)
  • 4.36 million livestream views on UWW+

The UWW+ streaming platform is integrated within UWW’s website and mobile app, as part of the upgrades to UWW’s digital inventory and marks the latest phase of the International Federation’s collaboration with N3XT Sports, the end-to-end digital transformation consultancy. UWW has identified and prioritized digital transformation as one of the five pillars for its 2022-2026 Strategic Plan, which was presented and approved at the 2021 UWW Congress.

Motasem El Bawab, N3XT Sports’ Chief Information Officer (CIO), said: “Our team at N3XT Sports offers an end-to-end service plugged into UWW’s wider digital team. In addition to UWW+ and wrestling’s new, first-class streaming offering, our team also supported every aspect of UWW’s digital operation throughout WCH23, across digital marketing, customer relationship management (CRM), while optimizing the fan journey through data analytics and the assistance of artificial intelligence-driven software solutions.”

Click here to review the 2023 Senior World Championships case study.

#WrestleBudapest

World C'ships hopefuls battle it out in Budapest Ranking Series

Monday, July 14, 2025 - 14:51 By Vinay Siwach

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BUDAPEST, Hungary (July 13) -- The Budapest Ranking Series, held at this time of year, serves as the primary team selection event for most countries heading into the World Championships. Rather than conducting domestic trials, nations use this international competition to identify their top wrestlers for each weight class.

Georgia, Hungary, Azerbaijan, Moldova, Uzbekistan, Kazakhstan will be among the top countries looking to finalize their Greco-Roman teams during the July 17-20 tournament in Hungary capital.

Azerbaijan, one of the strongest Greco-Roman nations, is bringing all three of its 2024 world champions. Eldaniz AZIZLI (AZE), the 55kg world champion, and Nihat MAMMADLI (AZE), the 63kg world champion, are both entered at 60kg. Ulvu GANIZADE (AZE), the 72kg world champion, will compete at 77kg alongside Sanan SULEYMANOV (AZE).

Mammadli is on a hot streak, having claimed European and world titles in 2024 before adding the 2025 European gold at 60kg. Meanwhile, Azizli, a European silver medalist at 55kg, enters the 60kg bracket for two key reasons: to challenge Mammadli and avoid a significant weight cut.

Ganizade and Suleymanov did not win medals at the European Championships but will battle it out at 77kg in Budapest to make the team.

Paris Olympic bronze medalist and European champion Hasrat JAFAROV (AZE) is at 72kg, up from his preferred 67kg as he prepares for the World Championships without forcing himself to reduce weight.

Similarly, hosts Hungary will have tough battles among local wrestlers. European 72kg champion Levente LEVAI (HUN) is moving up to 77kg and his brother Zoltan, a regular at 77kg, is now at 82kg. But so is world silver medalist Erik SZILVASSY (HUN) and it will be toss-up between the two to make the World Championships team.

The 87kg continues to be a heavily contested weight class as Tamas LEVAI (HUN), Istvan TAKACS (HUN) and European champion David LOSONCZI (HUN) are entered and the winner is likely to take the spot for the Zagreb Worlds.

At 130kg, Darius VITEK (HUN) and Koppany LASZLO (HUN) will fight it out for the spot.

The competition, however, won't be limited to these team selection battles. Many other top wrestlers are also entered, aiming for final preparations before the World Championships in Zagreb from September 13-21.

Here's the breakdown of each weight class:

55kg: European champion Emin SEFERSHAEV (UWW) will be the favorite in the bracket which also has 2024 European champ Artiom DELEANU (MDA), United States phenom Jayden RANEY (USA), Mongolia Ranking Series winner Anil MOR (IND) and world bronze medalist Jasurbek ORTIKBOEV (UZB).

The Budapest tournament will be a big test for teenagers Mor and Raney as they compete at the senior level.

60kg: Apart from Azizli and Mammadli, Pridon ABULADZE (GEO), world U20 medalist SUMIT (IND), Aidos SULTANGALI (KAZ), former world champion Victor CIOBANU (MDA), European silver medalist Georgij TIBILOV (SRB), Sadyk LALAEV (UWW), Anvar ALLAKHIAROV (UWW) and world U23 champion Alisher GANIEV (UZB) rack up a stacked bracket.

Mammadli will still be the favorite, coming in as the European champion. He will also be keen on avenging his Zagreb Open loss to Mehroj BAKHRAMOV (UZB). Azizli, who has tried to make 60kg before in his career, will have a big task as he has struggled to match up against bigger-sized wrestlers at this weight class.

Tibilov made the finals in Bratislava but lost to Mammadli. He will be keen on getting a rematch in Budapest. Lalaev, who lost to Tibilov, has a chance to avenge that loss to the Serbian. He also has to battle it out with Allakhiarov as both are fighting for a spot at the World Championships as UWW wrestlers in Zagreb.

Ganiev, who has impressed with world U23 gold and Asian Championships silver, can be a problem for others in the bracket.

63kg: Red-hot Kerem KAMAL (TUR) will try to maintain his winning streak of 2025 as he enters the fourth tournament of the year. He won gold in Tirana, Bratislava and Ulaanbaatar in dominant fashion. He will be in Budapest at 63kg as the favorite.

European silver medalist Karen ASLANYAN (ARM) has a chance to avenge his loss in the final to Kamal but a strong bracket means he has bigger hurdles as well.

World U23 champion Vitalie ERIOMENCO (MDA), Aref MOHAMMADI (QAT), Dinislam BAMMATOV (UWW) and Sergey EMELIN (UWW) are entered to gain ranking points in Budapest.

67kg: With Jafarov moving up to 72kg for this tournament, former world champions Leri ABULADZE (GEO) and Sebastian NAD (SRB) along with a few others can win the gold.

Abuladze needs to win gold to make the World Championships over European bronze medalist Joni KHETSURIANI (GEO) who will also look to beat his compatriot and earn his ticket to Zagreb.

Kazakhstan's world U23 champion Sultan ASSETULY (KAZ) has not shown the same form since winning the world gold in 2023. He has a chance to be in Zagreb with good performance in Budapest. He also has Din  KOSHKAR (KAZ) fighting for the same spot.

Add Ruslan BICHURIN (UWW) to the bracket as he can easily take the gold medal to surprise the field at 67kg.

Giorgi CHKHIKVADZE (GEO)Giorgi CHKHIKVADZE (GEO) is a world U23 champion at 72kg. (Photo: United World Wrestling / Amirreza Aliasgari)

72kg: Three Georgians are entered at 72kg -- Iuri LOMADZE (GEO), Otar ABULADZE (GEO), Giorgi CHKHIKVADZE (GEO). The winner will get the spot on the Georgian team for the World Championships but the challenge is to win the tournament.

Lomadze failed to win a medal at the European Championships which created an opportunity for world bronze medalist Abuladze and world U23 champion Chkhikvadze to enter the race for a spot on the team.

Former world champion Ali ARSALAN (SRB), who missed out on a medal at the Europeans, would be keen on getting back to winning ways before the World Championships where he won bronze last year.

Jafarov won't be too worried about his result here as he neither gains ranking points nor is his Azerbaijan team spot in danger.

77kg: Both Ganizade and Suleymanov have a chance to make the world team for Azerbaijan. Even if Ganizade misses the podium, he will most likely be back to 72kg. Still, it spices up the 77kg in Budapest.

Levai, who won 72kg European gold, will be challenging the 77kg field in Budapest as he prepares for the World Championships. His win in Bratislava has forced his brother Zoltan to move to 82kg. Levai has rock-solid defense and can score points from different positions.

But big-throwing wrestlers like Alexandrin GUTU (MDA), Sergei STEPANOV (UWW) and Sergei KUTUZOV (UWW) are entered in the competition.

Gutu missed the European Championships and his place was taken by Alexandru SOLOVEI (MDA). Now, both are fighting for the 77kg spot for Moldova. Asian champion Aram VARDANYAN (UZB) will be hoping to build on his gold, his first-ever in any championships. 

Other significant names include Ramaz ZOIDZE (GEO), Ahmet YILMAZ (TUR), Yunus BASAR (TUR) and Kamal BEY (USA).

82kg: European champion Gurban GURBANOV (AZE) will be challenged more than the Euros in Budapest. While he has mastered the European field, the Asian wrestlers can pose some unique challenges.

Jalgasbay BERDIMURATOV (UZB) and Samandar BOBONAZAROV (UZB) are the big names entered from Asia. Also add the two Kazakhstan wrestlers, Dias KALEN (KAZ) and Shamil OZHAEV (KAZ). World U23 silver medalist Beka MELELASHVILI (USA) will also be a tough competitor from the U.S.

Gela BOLKVADZE (GEO), Zoltan LEVAI (HUN), Erik SZILVASSY (HUN) and Burhan AKBUDAK (TUR) are some of the European stars.

87kg: Always regarded as the toughest weight class in Greco-Roman, the 87kg doesn't have a clear favorite. Turpal BISULTANOV (DEN) will only be at his third competition this year after he won the Zagreb Open early in the year and then the invitational Thor Masters last month. It remains to be seen how rusty he looks coming back from the break.

Hungarian trio -- Levai, Takacs and Losonczi -- are fighting it out for the spot on the team and Losonczi will be the favorite to win, like last year.

The biggest challenge will come from Milad ALIRZAEV (UWW), Alan OSTAEV (UWW) and Aues GONIBOV (UWW). Only one of the three can be at the World Championships and that will add motivation for them to win the tournament.

Marcel STERKENBURG (NED) and Exauce MUKUBU (NOR) are also entered as they look to earn some ranking points for World Championships.

Islam ABBASOV (AZE), Ivan HUKLEK (CRO), Islam YEVLOYEV (KAZ), Shamil OZHAEV (KAZ) and Aleksandr KOMAROV (SRB) are also in the bracket, making it even more unpredictable.

97kg: A mini-battle for Azerbaijan will be between Arif NIFTULLAYEV (AZE) and Murad AHMADIYEV (AZE), while Artur SARGSIAN (UWW) and Magomed MURTAZALIEV (UWW) will vie for UWW spots. Sargasian suffered a surprising loss at the European Championships but will hope to make the world team.

Arvi SAVOLAINEN (FIN) and Alex SZOKE (HUN) are other big names in the competition.

130kg: European silver medalist Hamza BAKIR (TUR) will be the favorite to win the gold medal at 130kg despite the presence of Beka KANDELAKI (AZE),  Heiki NABI (EST), Alimkhan SYZDYKOV (KAZ) among others.

Hungary has Darius VITEK (HUN) and Koppany LASZLO (HUN) competing for the 130kg spot for Hungary. 

Mihail KAJAIA (SRB) is a surprise entry at 130kg from Serbia as he seems to struggle to make the 97kg weight class

The United States has three entries -- Cohlton SCHULTZ (USA), Aden ATTAO (USA) and Courtney FREEMAN (USA).