#JapanWrestling

In battle of 53kg titans, Fujinami subdues Olympic champ Shidochi

By Vinay Siwach

TOKYO (June 16) -- Mayu SHIDOCHI (formerly Mukaida), with tears streaming down her face, walked up for an interview shortly after her loss at the Meiji Cup. Throughout the press session, Shidochi struggled to control her emotions in front of the cameras.

After a while, Shidochi managed to calm down and even smiled during a few of her answers. However, when the questions about the Paris Olympics began to pile up, she broke down once again. She repeatedly mentioned one word in her answers: "Paris Olympics."

Shidochi, the Tokyo Olympic champion, was aiming to defend her gold in Paris and participated in the Meiji Cup. A gold medal at the Meiji Cup would have secured her spot in the playoff that Japan would host on July 1. Winning the playoff meant Shidochi would have earned a ticket to Belgrade for the World Championships. From there, all she had to do was win a medal, which was almost guaranteed for Japanese women wrestlers, to compete at the Paris Olympics.

However, she won't be going to Belgrade or Paris.

Only in Japan's women's wrestling, an Olympic champion starting as the underdog in a domestic tournament quarterfinal is unprecedented. That was the case when she faced Akari FUJINAMI at 53kg in the Meiji Cup on Friday. But in just five minutes and 37 seconds, the 19-year-old pinned Shidochi at the Tokyo Metropolitan Gymnasium.

There was no surprise or collective gasp from the crowd. It seemed like an expected result since Fujinami was coming into the bout as the world champion and unbeaten in 119 bouts dating back to 2017.

Like any other country, Japan is obsessed with Olympic medals and Shidochi won it in Tokyo while Fujinami can win it in Paris. So the bout between the two was touted as the final showdown to ascertain the best at 53kg.

"I wanted to go to Paris soon after winning the Tokyo Olympics," Shidochi said. "But my motivation got down with time and I wondered what if I could not keep it up till this point. But I decided to compete because Fujinami was there.

"There was also a feeling of gratitude to the juniors who are pushing forward on the winning streak. I wanted to fight strong people. That was one of the reasons I kept competing after winning the gold medal [in Tokyo]."

Shidochi wanted to wrestle the best, in this case, Fujinami, and qualify for the Paris Olympics. She wrestled at the Emperor's Cup but lost to Haruno OKUNO and the match against Fujinami was delayed. Six months later, both ended up on the same side of the bracket at the Meiji Cup.

"I definitely wanted to enter the upper side of the bracket [as Fujinami) and my wish came true," she said.

Akari FUJINAMI (JPN)Akari FUJINAMI turns Mayu SHIDOCHI before getting the fall at the Meiji Cup. (Photo: Japan Wrestling Federation / Takeo Yabuki)

Perhaps the most-anticipated match of the morning, Fujinami scored an opening takedown using her signature sweep single and go-behind, even though Shidochi anticipated her move. Shidochi seemed to have analyzed Fujinami's style, successfully defending against any other attempts at an ankle pick from the side.

During one of Fujinami's attempts, Shidochi flung her to the right. Although Fujinami managed to stay on her feet, Shidochi went for a headlock to the left and scored two points. Fujinami quickly escaped the hold and executed a reversal.

Fujinami's lead at the break was only one point. So she decided to remain on the attack in the second period as well. And 30 seconds into the second period, she attempted that pick from the side again. She failed but went for it again. Shidochi tried defending once again. However, Fujinami's grip on this instance was stronger and she scored a takedown and transitioned into a lace lock.

Rather than going for turns, Fujinami held Shidochi on her back, striving to secure the pin. For over a minute, Shidochi used a bridge to survive the attempt. However, with 23 seconds remaining on the clock, Fujinami pressed Shidochi's shoulder to the mat, securing the fall.

Both wrestlers acknowledged each other's achievements with a bow right after the whistle, and Fujinami helped Shidochi return to the center of the mat, displaying respect for her opponent.

Shidochi returned the favor during her interview.

"Throughout the match, I realized that she had practiced as well and was really strong," Shidochi said. "It's frustrating to end with this feeling, so I don't know what it will be [in the future]," Shidochi said. "But I want to take a good rest after this and think about it."

Akari FUJINAMI (JPN)Akari FUJINAMI secured the fall over Mayu SHIDOCHI in five minutes and 37 seconds. (Photo: Japan Wrestling Federation / Takeo Yabuki)

For Fujinami, defeating the Olympic champion in their first official battle was the ultimate passing of the baton.

"My feeling was 'finally'," Fujinami said of facing Shidochi in an official match. "There is not a single day I did not think about Shidochi."

Acknowledging Fujinami's dominance was another Olympic champion and Fujinami's coach at the Nippon Sports Science University who stood on the sides of the mat and later patted the teenager's back.

That Olympic champion was Kaori ICHO.

#UnitedWorldWrestling

Paris Olympics: Wrestling breaks new barriers, expands reach across continents

By United World Wrestling Press

CORSIER-SUR-VEVEY, Switzerland (August 22): More than half a million new fans in the digital community. An astounding 100 million engagements. And a remarkable 134 percent increase in social media impressions compared to Tokyo 2020.

At the Paris Olympics, it was a gold medal for wrestling.

UWW

On the mat, legends were born, records were set, and some moments would be remembered for ages. Off it, the sport broke new barriers, expanded its reach and engaged with a diverse audience as the United World Wrestling digital channels witnessed unprecedented growth during the Games.

The UWW’s online platforms recorded an impressive 11.2 percent increase in followers, adding over 508,000 new fans to its digital community. Compared to the growth in followers during the Tokyo Olympics, this figure represents a staggering 125 percent increase.

A large part of this surge was seen on Instagram, where the UWW gained 217,000 new followers. Facebook was a close second, adding 183,000 new followers while TikTok, the platform known for its short, engaging content, added 61,400 new followers. The growth across all platforms highlights the effectiveness of the UWW’s content strategy.

The inspiring clip of Greco-Roman star Mohammadhadi SARAVI (IRI), who won Iran’s first gold medal in the Paris Olympics drove the maximum engagement on Instagram. Saravi, who won a bronze medal in Tokyo, beat Artur ALEKSANYAN (ARM) 4-1 in the 97kg final.

Another Iranian, Rahman AMOUZAD, one of the most feared wrestlers in the 65 kg freestyle, went viral with a video in which he proclaimed himself the ‘king’. This post had the second-highest engagement while a slick clip of Frank CHAMIZO (ITA) was the third-most viewed, captivating the viewers and leading engagements as well as interactions.

These videos – and many others shared across UWW’s social media channels – resonated strongly with audiences, garnering record-breaking views. Overall, there were 330 million impressions, a remarkable rise of 134 percent compared to the Tokyo Olympics.

Moreover, the content also achieved 100 million engagements, and a 71 percent increase in reach compared to the previous Olympic Games. This surge in interaction underscores the high level of interest and excitement generated by UWW’s coverage of the Olympic wrestling events.

The video content drove UWW’s social media success. Across all platforms, UWW’s video content garnered over 156 million views, an extraordinary 205 percent increase compared to the Tokyo 2020 Olympics.

YouTube, in particular, saw significant traction with over 21 million views. This success was fueled by a mix of short and long-form videos apart from live streaming, with shorts emerging as the most popular content format.

With more than one million views, the YouTube video of AMAN (IND) getting his revenge over Zelimkhan ABAKAROV (ALB) with a win in the preliminary round. Aman, who won a bronze medal, had lost to Abakarov at the 2023 World Championships.

Chamizo’s video, Don't play with fire #WrestleParis, which went viral on Instagram was also a huge hit on YouTube with hundreds of thousands of viewers, making it the second-most watched video on the platform.

The Day Three highlights show which revisited one of the biggest upsets of the competition – Vinesh PHOGAT (IND) defeating Yui SUSAKI (JPN) in the women’s 50 kg first round – got the third-highest views on YouTube.

The UWW’s vibrant social media strategy was complemented by a robust email marketing campaign, which ran daily throughout the Olympic Games. The ongoing CRM campaigns helped boost engagement across Web, App and UWW+.