#Zagreb2018

Three Past World Champions Land Spots in #Zagreb2018 Women’s Freestyle Semifinals

Wednesday, July 4, 2018 - 14:18 By Taylor Miller

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ZAGREB, Croatia – The first half of the 2018 Cadet World Championships women’s freestyle semifinals have been determined and feature three 2017 World champions, including Shahana NAZAROVA (AZE), Honoka NAKAI (JPN) and Yuka KAGAMI (JPN).

Nazarova, the 2017 World champ at 38 kg, navigated through the first half of the 43 kg bracket with ease, knocking off two-time Cadet Asian champion Anna UENO (JPN) in the first round. In her semifinal, Nazarova, who took silver at this year’s cadet European Championships, will face Amina PONOMAROVA (UKR), who finished fifth at last year’s Worlds.

The other semifinal will be 2017 Cadet World silver medalist Emily SHILSON (USA) taking on three-time Cadet Euro medalist Viktoria ALEKSANDROVA (RUS).

At 65 kg, 2017 World gold medalist and 2018 Cadet Asian champ Nakai opened her tournament with a fall and advanced to the semifinals after a close 3-1 bout with Sonam SONAM (IND). Nakai will face two-time Cadet World bronze winner and two-time Cadet Euro champion Oksana CHUDYK (UKR) in tonight’s semis.

On the opposite side, there will be a battle of continental runner-ups with Cadet Asian silver medalist Xinru ZHOU (CHN) going up against Noemi SZABADOS (HUN), the 2018 Cadet European silver medalist.

The final returning World champion sits in the semifinals at 73 kg. Kagami of Japan put up a pair of tech falls to advance in the tournament. Tonight, she’ll face Valeria TRIFONOVA (RUS), who took fifth at the 2017 Cadet European Championships.

The top side of the bracket pits 2018 Cadet European bronze medalist Marion BYE (NOR) against two-time Cadet Asian medalist Qian JIANG (CHN).

While 49 kg and 57 kg may not have a returning World champ in the bracket, each features a Cadet World bronze medalist.

At 49 kg, World bronze winner and three-time Pan American medalist Lucia YEPEZ GUZMAN (ECU) raced to the semifinals with three convincing wins, including two tech falls.

Yepez will take on 2018 Cadet Asian champion Akari FUJINAMI (JPN), while the other semifinal will have Munkhgerel MUNKHBAT (MGL) going head-to-head with Polina LUKINA (RUS).

World bronze medalist and two-time Cadet European champion Anna SZEL (HUN) advanced to the 57 kg semis, where she will see Yaping ZHU (CHN), who finished fifth at this year’s Cadet Asian Championships.

The other semi at the weight will put European bronze medalist Aryna MARTYNOVA (BLR) against Cadet Asian champion Nonoka OZAKI (JPN).

The semifinal matches begin at 11:30 p.m. ET on unitedworldwrestling.com.

Semifinals pairings

43 kg
Viktoria ALEKSANDROVA (RUS) vs. Emily SHILSON (USA)
Amina PONOMAROVA (UKR) vs. Shahana NAZAROVA (AZE)

49 kg
Munkhgerel MUNKHBAT (MGL) vs. Polina LUKINA (RUS)
Akari FUJINAMI (JPN) vs. Lucia YEPEZ GUZMAN (ECU)

57kg
Aryna MARTYNOVA (BLR) vs. Nonoka OZAKI (JPN)
Yaping ZHU (CHN) vs. Anna SZEL (HUN)

65 kg
Xinru ZHOU (CHN) vs. Noemi SZABADOS (HUN)
Oksana CHUDYK (UKR) vs. Honoka NAKAI (JPN)

73 kg
Marion BYE (NOR) vs. Qian JIANG (CHN)
Yuka KAGAMI (JPN) vs. Valeria TRIFONOVA (RUS)

#UnitedWorldWrestling

Paris Olympics: Wrestling breaks new barriers, expands reach across continents

Thursday, August 22, 2024 - 14:05 By United World Wrestling Press

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CORSIER-SUR-VEVEY, Switzerland (August 22): More than half a million new fans in the digital community. An astounding 100 million engagements. And a remarkable 134 percent increase in social media impressions compared to Tokyo 2020.

At the Paris Olympics, it was a gold medal for wrestling.

UWW

On the mat, legends were born, records were set, and some moments would be remembered for ages. Off it, the sport broke new barriers, expanded its reach and engaged with a diverse audience as the United World Wrestling digital channels witnessed unprecedented growth during the Games.

The UWW’s online platforms recorded an impressive 11.2 percent increase in followers, adding over 508,000 new fans to its digital community. Compared to the growth in followers during the Tokyo Olympics, this figure represents a staggering 125 percent increase.

A large part of this surge was seen on Instagram, where the UWW gained 217,000 new followers. Facebook was a close second, adding 183,000 new followers while TikTok, the platform known for its short, engaging content, added 61,400 new followers. The growth across all platforms highlights the effectiveness of the UWW’s content strategy.

The inspiring clip of Greco-Roman star Mohammadhadi SARAVI (IRI), who won Iran’s first gold medal in the Paris Olympics drove the maximum engagement on Instagram. Saravi, who won a bronze medal in Tokyo, beat Artur ALEKSANYAN (ARM) 4-1 in the 97kg final.

Another Iranian, Rahman AMOUZAD, one of the most feared wrestlers in the 65 kg freestyle, went viral with a video in which he proclaimed himself the ‘king’. This post had the second-highest engagement while a slick clip of Frank CHAMIZO (ITA) was the third-most viewed, captivating the viewers and leading engagements as well as interactions.

These videos – and many others shared across UWW’s social media channels – resonated strongly with audiences, garnering record-breaking views. Overall, there were 330 million impressions, a remarkable rise of 134 percent compared to the Tokyo Olympics.

Moreover, the content also achieved 100 million engagements, and a 71 percent increase in reach compared to the previous Olympic Games. This surge in interaction underscores the high level of interest and excitement generated by UWW’s coverage of the Olympic wrestling events.

The video content drove UWW’s social media success. Across all platforms, UWW’s video content garnered over 156 million views, an extraordinary 205 percent increase compared to the Tokyo 2020 Olympics.

YouTube, in particular, saw significant traction with over 21 million views. This success was fueled by a mix of short and long-form videos apart from live streaming, with shorts emerging as the most popular content format.

With more than one million views, the YouTube video of AMAN (IND) getting his revenge over Zelimkhan ABAKAROV (ALB) with a win in the preliminary round. Aman, who won a bronze medal, had lost to Abakarov at the 2023 World Championships.

Chamizo’s video, Don't play with fire #WrestleParis, which went viral on Instagram was also a huge hit on YouTube with hundreds of thousands of viewers, making it the second-most watched video on the platform.

The Day Three highlights show which revisited one of the biggest upsets of the competition – Vinesh PHOGAT (IND) defeating Yui SUSAKI (JPN) in the women’s 50 kg first round – got the third-highest views on YouTube.

The UWW’s vibrant social media strategy was complemented by a robust email marketing campaign, which ran daily throughout the Olympic Games. The ongoing CRM campaigns helped boost engagement across Web, App and UWW+.