United World Wrestling

UWW Five-Year Strategic Plan: Enhance Women's Wrestling, Transform Digitally

By Eric Olanowski

CORSIER-SUR-VEVEY, Switzerland (November 10) -- As United World Wrestling moves into another Olympic cycle after completing a successful Tokyo Olympics, it is keen on taking the next big step.

At the bi-annual Congress, held on the eve of the U23 World Championships in Belgrade, Serbia, UWW revealed its extensive five-year plan to enhance the sport. It has identified five key areas of focus over the next five years.

The areas identified following a comprehensive outreach program are women's wrestling, digital transformation, youth engagement, associated styles and the image of wrestling.

The five areas will be the priority at every competition through 2022-'26. The organization will implement a system to track the progress. United World Wrestling will provide national federations with roadmaps and resources that aim to help move forward together.

UWW CongressUWW Congress was held in Belgrade, Serbia. (Photo: UWW / Kadir Caliskan)

Enhance and Empower Women's Wrestling

In line with the International Olympic Committee's focus on gender equality, UWW aims to create an optimal inclusive environment to achieve gender equality. Women's wrestling and its growth are a significant part of that program.

With the objective to communicate the potential of women's wrestling and create inclusivity at the sporting and organizational level, UWW will analyze the areas that can boost women's wrestling growth.

UWW's top priority before Paris Olympics is to identify the blockers in the growth of women's wrestling and the potential drivers that can provide that boost. It also plans to share inspiring case studies and launch women's achievement awards.

On the sporting front, the technical committee will review and adapt training methods and techniques, develop more female coaches, analyze rules for WW and review event presentation and delivery for all women competitions.

UWW TechUWW is keen on a digital-first approach. (Photo: UWW / Kadir Caliskan)

Embrace and Foster Digital Transformation

With a digital-first approach, UWW has achieved a pathbreaking system aiming to transform the sport and organization using digital tools.

Moving forward, it will create a roadmap by analyzing the current landscape and identifying the challenges that may arise, given the complex nature of the sport.

The inclusion of all stakeholders is essential to achieve a digital transformation with national federations, commissions, and even wrestlers. Therefore, UWW will build a universal understanding of the digital-first approach.

An internal team will be formed, where they'll be responsible for setting goals and preparing the stakeholders. They will also be responsible for reinforcing the technology adaptation at all levels.

It will be a huge step in fostering a digital culture, and with the support of national federations, training will be provided. By monitoring the trends, UWW can analyze the areas in which more work is needed.

UWW is also in the works to create a digital transformation dashboard to measure the global status and progress it makes with these changes.

More than medals

Elevate and Inspire Youth Engagement

As the future of the sport lies in the hands of youth, UWW has made it a priority to reach out and engage youth for the future of our sport. The objectives outlined by UWW are to develop entry pathways for youth, connect and enhance youth competitions.

For that, UWW will encourage more schools to have wrestling programs, inspire more girls to wrestle, and even prepare programs between countries. It also aims to connect via demonstrating shared values, promoting youth wrestling stories and creating youth awards.

UWW will analyze industry best practices, test new event activation ideas at competitions of all styles and age categories, and evaluate the impact to enhance youth competitions.

GrapplingGrappling is one of UWW's most important Associated Styles. (Photo: UWW / Max Rose-Fyne)

Support and Connect Associated Styles

Given the history of the sport, UWW embraces many different wrestling styles and aims to grow all styles under one umbrella.

For the best results in associated styles, UWW will clarify the objectives by capturing the current landscape of the different styles around the world and gathering input on the priorities and objectives.

It also aims to establish better connections by creating a global UWW Summit for all styles and fostering knowledge and best practices. Connecting all styles remains a priority for the organization, and it will keep testing new approaches for that.

UWW will review the competition system and increase cross-promotion by facilitating education about different styles to create synergy and a win-win situation for every style.

 

Revamp and Reinforce Image of Wrestling

UWW has done it before and now it is time to take it to the next level. In a need to be better at showcasing the strengths of both wrestling and UWW, it will showcase the unique and attractive image of wrestling to audiences worldwide.

At the first step, UWW will clarify the image gap and revamp it. The organization then plans to reinforce and multiply the message about the sport and how it's run.

It is undoubtedly a process, but to determine how it wants to be looked at, UWW will analyze how it is seen in the current scenario. Clarifying the image gap will also need to the gap internally and externally.

By identifying the intangible strength of wrestling, UWW aims to produce new and attractive material and have new activities to showcase its image.

A huge part in promotion is played by the national federations, and UWW will support them and seek to develop new partnerships to amplify the new image. It will also create awards to share positive stories.

While UWW will not lag in these initiatives, only a united effort will be needed to support and activate activities at the regional and national levels. It has invited all national federations to send regular feedback and even share ideas to make wrestling a better sport.

#WrestleAthens

Olympic legend Icho returns to Athens to lead Japan’s next generation

By Vinay Siwach

ATHENS, Greece (August 2) -- In Athens, home of the Olympics, Kaori ICHO (JPN) is already one of the pantheon of greats.

Having once made history as an athlete here -- winning the first of four Olympic gold medals at the 2004 Olympics -- Icho now sets out to carve a new legacy, this time as coach to the next generation of Japanese talent.

In Athens, she is making her international debut as coach of the Japanese women's team at the World U17 Championships as she returns to the Ano Liossia Olympic Sports Hall, the same venue she won the Olympic gold.

"I have returned to this arena for the first time in 21 years," Icho told United World Wrestling. "I won an [Olympic] gold medal in this arena for the first time."

Icho, who ended her wrestling career in 2019, started coaching after the Tokyo Olympics. She has coached Miwa MORIKAWA (JPN) domestically as both Morikawa and Icho are recruited with ALSOK.

Japan managed to win only one gold medal in Women's Wrestling at the World Championships and finished third in the team race. While Japan is not used to finishing at that position in Women's Wrestling, the third-place highlighted that even Japan's second-tier team poses a significant challenge to the world.

The presence of Icho definitely helped the wrestlers, who were not only helped by her experience but the presence of the four-time Olympic champion motivated them.

Japan's world champion in Athens, Hanano OYA (JPN), said that watching Icho win her record fourth gold medal in Rio 2016 inspired her to take up wrestling.

"The reason I started wrestling was because of the 2016 Rio de Janeiro Olympics," Oya said. "It was when Kaori achieved her fourth consecutive victory, and I saw it on TV. I started wrestling myself, so I was very happy when she accompanied me and acted as my second coach, and I felt that I had to live up to her expectations."

Kaori ICHO (JPN)Kaori ICHO (JPN) coaches one of the members of the Japanese team. (Photo: United World Wrestling / Kadir Caliskan)

For Icho, not being on the mat and coaching from the corner was a different experience.

"I feel really strange being able to come back here as a coach," she said. "This tournament is the World Championships for those under 17 years old. I also became an Olympic gold medalist at this venue when I was 20 and I hope that the young athletes will work hard towards their Olympic dreams."

Back in 2004, the first Olympics when Women's Wrestling became part of it, Icho remembered the nervous and the excitement. The enjoyment, however, came only after she had won the gold.

"It was my first Olympics," she said. "I was very nervous and excited. I was here for about two weeks, from the opening ceremony to the closing ceremony. After winning, I went swimming in the Aegean Sea. It was a very enjoyable Olympics."

Kaori ICHO (JPN)Kaori ICHO (JPN) during a warm-up session of the Japanese team in Athens. (Photo: United World Wrestling / Kadir Caliskan)

When she landed at the airport in Athens on Monday, memories from the past came rushing back.

"I don't particularly feel it at the airport, but I wondered if it was this hot," she said. "I wondered what the venue will be like. I was reminiscing about 21 years ago."

Once at the venue, Icho was requested for photos from wrestlers and coaches which she obliged. With her first tournament as coach behind her, Icho is determined to work even harder as she prepares the senior Japan team for the World Championships in Zagreb, Croatia, this September.

"Coaches and players asked me to take pictures with them," she said. "I felt stronger coming here. I want to work harder as a coach."