TV Rights

United World Wrestling Signs Multi-Year TV Rights Agreement with Sporty Solutionz

By United World Wrestling Press

CORSIER-SUR-VEVEY, Switzerland (June 19) – United World Wrestling (UWW) and India-based full-service sports business company Sporty Solutionz have entered into an understanding to promote the sports of wrestling in the Indian sub-continent.

Under the six-year agreement, Sporty Solutionz shall monetize and distribute the UWW media rights in the broadcast and digital mediums for the world governing body for Wrestling.

This partnership comes into effect immediately and continues until the end of 2024.

As part of the deal, Sporty Solutionz will also have the right to use recorded footage, feature previews, highlights and news on its partner’s channels.

“This agreement with Sporty Solutionz is a first of its kind in India and we look forward to a long-term partnership that will grow the sport and bring world-class wrestling to an Indian audience,” said United World Wrestling president Nenad Lalovic.

Sporty Solutionz, among the leading sports rights management companies from the Indian Sub-Continent, has distributed sports content of more than 30 sports disciplines around the world while working with over 100 rights holders and broadcasters.

Competitions including top-ranked 65kg freestyle wrestler Bajrang PUNIA (IND) will now be carried throughout India via Sporty Solutionz. (Photo: Sachiko Hotaka)
 
Sporty Solutionz with its expertise, connect and understanding of the market will ensure the expansion of wrestling to new fan base and markets in the Indian-Sub Continent.

“India has a rich heritage, tradition and following for the sport of wrestling. In a rapidly growing economy that India has emerged, the sport of wrestling holds tremendous commercial potential,” says Ashish Chadha, Chief Executive, Sports Solutions Private Limited. “Sporty Solutionz is excited to work with the United World Wrestling to expedite the growth and explore the inherent commercial potential of the sport in the best interests of all stake holders. We look forward to opening in India a new window of opportunities for global wrestling.”

Sporty Solutionz - UWW partnership will cover 4 World Championships, World Cups, Continental Championships, and other age group UWW events.

About United World Wrestling

United World Wrestling is the international governing body of wrestling and is headquartered in Corsier-­Sur-­Vevey, Switzerland. To learn more about United World Wrestling and the activities of its 179 national federations, please visit: www.UnitedWorldWrestling.org, Instagram, Facebook or Twitter.

About Sporty Solutionz

Sporty Solutionz, headquartered in New Delhi, is India’s leading sports business company with 360° interest in the business of sports. Sporty Solutionz has been in the business of international sports media rights syndication, creating sports intellectual properties, commercial monetisation and opening new revenue streams for sports.

 

Olympic silver medalist Oborududu announces retirement

By Vinay Siwach

NIGERIA (June 6) -- Tokyo Olympic silver medalist Blessing OBORUDUDU (NGR) announced her retirement last week, ending a memorable career in wrestling.

The 36-year-old called it quits at the National Sports Festival in Abeokuta, a tournament she made her first appearance as a young wrestler in 2006.

In a career spanning 19 years, Oborududu won the African Championships 13 times, became the first African wrestler to win Olympic silver medal in Women's Wrestling and finished fifth at the Paris Olympics.

Oborududu participated won her first gold at the African Championships in 2010 and maintained her winning streak at the tournament for 15 years. 

“I want to thank everyone who has been part of my journey: the Nigeria Wrestling Federation led by Daniel IGALI, the board members, my teammates, and my family,” Oborududu was quoted as saying by the Nigeria media. "I created a lot of memories, but my most memorable one was the Tokyo Olympics, which ignited hope across Africa. It was the first-ever medal by an African woman in wrestling at the Olympics, and I hope more will come for future wrestlers."

At the sports festival, Oborududu helped Team Bayelsa clinch gold medal in her final bout at the ongoing 22nd National Sports Festival. He later received a farewell from teammates, officials and fans.