#development

Mauritius introduces wrestling into national school program

By United World Wrestling Press

The Mauritius Wrestling Federation inducted on the national schools program with 10 trained P.E. Teachers in various schools across the island and signature of a MOU is foreseen with the Ministry of Education to officialise the agreement next month.

Following the launch of the UWW Regional Education Development Program for the Indian Ocean 2022 and 2023, Deqa NIAMKEY and Vincent AKA, UWW Development Department, met with the local sporting authorities including Ministry of Sports, National Olympic Committee, national media, etc. to discuss and pursue the development of wrestling in MRI and the region. 

Two consecutive editions of the REDP program allowed for the federation to understand the popularity of wrestling and the requirements to introduce the discipline on the national sporting program. Starting at the grassroot level, particularly in schools and clubs while training the P.E. teachers, coaches and referees was an outstanding success that surprised all. 

The NF with its great leadership and administrators is the base of these developments. The President of the Mauritius Wrestling Federation, Mr. Richard Papie, who also the Vice President of the NOC, is highly dedicated to develop wrestling in Mauritius and strengthen the collaboration of NFs in the region. The MRI NF is implementing many initiatives, including the pursuit of their development plan through the Olympic Solidarity Development of the National Structure Program with a focus on increasing practitioners and popularity across Mauritius and Rodrigue Islands.  

Yusniel RAMIREZ (CUB) is currently coaching the national team in view of their preparation for the Road to Paris 2024 OG thanks to the support of the Ministry of Sports and NOC.

“The UWW Development Team provided tremendous support for these developments. The REDP project made us understand the importance to create an annual, realistic and up to our scale of development, with various/simultaneous activities for our wrestling community to participate and enjoy," said Richard Papie."Such initiatives create a sense of belonging and all participants felt that the wrestling community is one family. Most of all, I realised how popular wrestling is.”

Schedule of actions MRI NF:
August, 2023: Initiate Animators training to 9 physical educators
August, 2023: Signature of the MOU
September 2023: Opening of 3 wrestling schools with students of age 12 to 15
September-October 2023: One or two training sessions in the schools per week
November 2023: After exams three training sessions in the schools per week
December 2023: Xmas tournament for the new wrestlers, freestyle and beach wrestling 
January 2024: Refresher course for Animators
January-February 2024: Opening of 2 or 3 additional wrestling schools with students of age 16 to 19
January-February 2024: Monitoring and supporting training in schools 
March 2024: Organizing Seminar on athletes’ career path 
April 2024: Organizing coaches course level one for the physical educators
May 2024: National Championship All categories

#WrestleBelgrade

Wrestling scores 443% engagement growth as UWW+ makes World C’ships debut

By United World Wrestling Press

CORSIER-SUR-VEVEY, Switzerland (October 18) –– United World Wrestling (UWW) trebled its year-on-year (YoY) digital viewership and recorded more than five times as many social engagements at this year’s UWW World Championships (WCH23) in Belgrade, Serbia, as the sport debuted an upgraded digital portfolio, including the new UWW+ over-the-top (OTT) service.

The multi-tiered, premium subscription streaming platform registered 4.36 million livestream views throughout the 2023 edition of UWW’s flagship event, held between September 16-24. The event also recorded 25 million social engagements (+443% over WCH22) and 155 million video views across its digital platforms (+203% over WCH22).

The impressive growth coincides with the redesign of the UWW website and the introduction of an enhanced fan-data ecosystem to help personalize and deliver an easy-to-navigate fan experience across web, social media, and UWW’s dedicated mobile app. Overall, WCH23 grew its digital reach by 63% to 296 million and attracted over 404,000 new followers.

Nenad LALOVIC, UWW President, said: “By diversifying the fan experience at this year’s World Championships, UWW has once again proven the power of digital transformation for driving engagement and expanding wrestling’s global audience. The latest numbers demonstrate the importance of digitalization and to lay the foundations for expanding the sport’s digital audience.”

Gordon Templeman, UWW’s Director of Commercial Operations and Communications, said: “UWW is establishing a digital portfolio which allows us to offer a personalized fan experience. To do this, we have diversified by investing in customer-facing digital products which enhances the digital experience for wrestling fans and enables UWW’s sponsors and commercial partners to build a direct relationship with our global audience.”

UWW
Key highlights from the WCH23 data analysis include: 

  • 25 million social media engagements (+443% over WCH22)
  • 155 million total video views (+203% over WCH22)
  • 404,000 new followers (+167% over WCH22)
  • 296 million digital reach (+63% over WCH22)
  • 4.36 million livestream views on UWW+

The UWW+ streaming platform is integrated within UWW’s website and mobile app, as part of the upgrades to UWW’s digital inventory and marks the latest phase of the International Federation’s collaboration with N3XT Sports, the end-to-end digital transformation consultancy. UWW has identified and prioritized digital transformation as one of the five pillars for its 2022-2026 Strategic Plan, which was presented and approved at the 2021 UWW Congress.

Motasem El Bawab, N3XT Sports’ Chief Information Officer (CIO), said: “Our team at N3XT Sports offers an end-to-end service plugged into UWW’s wider digital team. In addition to UWW+ and wrestling’s new, first-class streaming offering, our team also supported every aspect of UWW’s digital operation throughout WCH23, across digital marketing, customer relationship management (CRM), while optimizing the fan journey through data analytics and the assistance of artificial intelligence-driven software solutions.”

Click here to review the 2023 Senior World Championships case study.