TV Rights

United World Wrestling Signs Multi-Year TV Rights Agreement with Sporty Solutionz

By United World Wrestling Press

CORSIER-SUR-VEVEY, Switzerland (June 19) – United World Wrestling (UWW) and India-based full-service sports business company Sporty Solutionz have entered into an understanding to promote the sports of wrestling in the Indian sub-continent.

Under the six-year agreement, Sporty Solutionz shall monetize and distribute the UWW media rights in the broadcast and digital mediums for the world governing body for Wrestling.

This partnership comes into effect immediately and continues until the end of 2024.

As part of the deal, Sporty Solutionz will also have the right to use recorded footage, feature previews, highlights and news on its partner’s channels.

“This agreement with Sporty Solutionz is a first of its kind in India and we look forward to a long-term partnership that will grow the sport and bring world-class wrestling to an Indian audience,” said United World Wrestling president Nenad Lalovic.

Sporty Solutionz, among the leading sports rights management companies from the Indian Sub-Continent, has distributed sports content of more than 30 sports disciplines around the world while working with over 100 rights holders and broadcasters.

Competitions including top-ranked 65kg freestyle wrestler Bajrang PUNIA (IND) will now be carried throughout India via Sporty Solutionz. (Photo: Sachiko Hotaka)
 
Sporty Solutionz with its expertise, connect and understanding of the market will ensure the expansion of wrestling to new fan base and markets in the Indian-Sub Continent.

“India has a rich heritage, tradition and following for the sport of wrestling. In a rapidly growing economy that India has emerged, the sport of wrestling holds tremendous commercial potential,” says Ashish Chadha, Chief Executive, Sports Solutions Private Limited. “Sporty Solutionz is excited to work with the United World Wrestling to expedite the growth and explore the inherent commercial potential of the sport in the best interests of all stake holders. We look forward to opening in India a new window of opportunities for global wrestling.”

Sporty Solutionz - UWW partnership will cover 4 World Championships, World Cups, Continental Championships, and other age group UWW events.

About United World Wrestling

United World Wrestling is the international governing body of wrestling and is headquartered in Corsier-­Sur-­Vevey, Switzerland. To learn more about United World Wrestling and the activities of its 179 national federations, please visit: www.UnitedWorldWrestling.org, Instagram, Facebook or Twitter.

About Sporty Solutionz

Sporty Solutionz, headquartered in New Delhi, is India’s leading sports business company with 360° interest in the business of sports. Sporty Solutionz has been in the business of international sports media rights syndication, creating sports intellectual properties, commercial monetisation and opening new revenue streams for sports.

 

#BeachWrestling

Youth Olympic quotas in focus as Katerini hosts U17, U20 BW Worlds

By United World Wrestling Press

KATERINI, Greece (September 23) -- Thirty countries, close to 300 wrestlers, a global glory and a Youth Olympic dream.

Over two days this week, on September 25 and 26, the world’s best age-group beach wrestlers descend upon the scenic Katerini Beach, where the sun sets behind the imposing Mount Olympus. In this postcard-perfect surroundings, they will hope to write their scripts at the U17 and U20 World Championships.

The tournament will be live on the YouTube channel of United World Wrestling's Beach Wrestling channel.

The championships will be taken into consideration for quotas for the 2026 Youth Olympic Games qualifier, adding another layer of significance to the U17 event.

United World Wrestling has received a request for quotas from more than 100 National Olympic Committees with a total of 300 male and 269 female wrestlers. Currently, there are 48 quotas per gender. In this context, the World Championships in Katerini will add excitement to the race for the Youth Olympic Games, scheduled to be held in Dakar.

The U17 and U20 World Championships will be held across eight weight classes each in men’s and women’s categories. Last year, Ukraine and the United States reigned supreme in the men’s and women’s events, respectively, of the U17 World Championships. This year, too, they will be among the favorites to lift the team titles.

Once again, this year, Ukraine has entered a jumbo team with eight wrestlers in the U17 men’s competition. Only hosts Greece (12), Georgia (11), and Moldova (9) have a contingent bigger than theirs. On the women’s side, the USA has fielded the largest delegation among the 24 teams, with 9 wrestlers. In Beach Wrestling, a country can register a maximum of 3 athletes per weight category.

It won’t be so straightforward for both teams to retain their titles, with challengers emerging from other nations, particularly hosts Greece, who would hope to put on a good show in front of their home crowd. Romania, Moldova, Georgia and Iran will remain strong contenders despite Ukraine's legacy in the competition, especially the women's.

Earlier this month, the U15, U17 and U20 African Beach Wrestling Championships were held in Casablanca, where Algeria bagged the U17 men’s and women’s titles. The serene Ain Diab beach in the Moroccan capital hosted the age-group tournaments before the Beach Wrestling World Series, marking the first time the event was held in an African city.

Soon after the U17 and U20 Beach World Championships, the Katerini Beach will host the World Series on September 27 and 28. The penultimate stop of the event is set to be the biggest of the 2025 season so far in terms of participation. There have been a record number of entries, underlining the sport’s continued global growth.

The World Series will return to Africa in October for its final instalment of this season, when the tournament will be held in Alexandria, Egypt, on October 18 and 19.