TV Rights

United World Wrestling Signs Multi-Year TV Rights Agreement with Sporty Solutionz

By United World Wrestling Press

CORSIER-SUR-VEVEY, Switzerland (June 19) – United World Wrestling (UWW) and India-based full-service sports business company Sporty Solutionz have entered into an understanding to promote the sports of wrestling in the Indian sub-continent.

Under the six-year agreement, Sporty Solutionz shall monetize and distribute the UWW media rights in the broadcast and digital mediums for the world governing body for Wrestling.

This partnership comes into effect immediately and continues until the end of 2024.

As part of the deal, Sporty Solutionz will also have the right to use recorded footage, feature previews, highlights and news on its partner’s channels.

“This agreement with Sporty Solutionz is a first of its kind in India and we look forward to a long-term partnership that will grow the sport and bring world-class wrestling to an Indian audience,” said United World Wrestling president Nenad Lalovic.

Sporty Solutionz, among the leading sports rights management companies from the Indian Sub-Continent, has distributed sports content of more than 30 sports disciplines around the world while working with over 100 rights holders and broadcasters.

Competitions including top-ranked 65kg freestyle wrestler Bajrang PUNIA (IND) will now be carried throughout India via Sporty Solutionz. (Photo: Sachiko Hotaka)
 
Sporty Solutionz with its expertise, connect and understanding of the market will ensure the expansion of wrestling to new fan base and markets in the Indian-Sub Continent.

“India has a rich heritage, tradition and following for the sport of wrestling. In a rapidly growing economy that India has emerged, the sport of wrestling holds tremendous commercial potential,” says Ashish Chadha, Chief Executive, Sports Solutions Private Limited. “Sporty Solutionz is excited to work with the United World Wrestling to expedite the growth and explore the inherent commercial potential of the sport in the best interests of all stake holders. We look forward to opening in India a new window of opportunities for global wrestling.”

Sporty Solutionz - UWW partnership will cover 4 World Championships, World Cups, Continental Championships, and other age group UWW events.

About United World Wrestling

United World Wrestling is the international governing body of wrestling and is headquartered in Corsier-­Sur-­Vevey, Switzerland. To learn more about United World Wrestling and the activities of its 179 national federations, please visit: www.UnitedWorldWrestling.org, Instagram, Facebook or Twitter.

About Sporty Solutionz

Sporty Solutionz, headquartered in New Delhi, is India’s leading sports business company with 360° interest in the business of sports. Sporty Solutionz has been in the business of international sports media rights syndication, creating sports intellectual properties, commercial monetisation and opening new revenue streams for sports.

 

#JapanWrestling

Fujinami to move up to 57kg in quest for consecutive Olympic golds

By Ken Marantz

TOKYO (November 26) -- Akari FUJINAMI (JPN) won't be defending her Olympic gold at women's 53kg at the 2028 Los Angeles Games. That's bad news for anyone aiming to strike gold at 57kg.

Fujinami has announced that she will move up to the next Olympic weight class starting next year, the Japan federation website and Japan media widely recently reported.

Fujinami, who turned 21 on November 11, cited the difficulty of cutting weight for the decision, as well as the historic aspect that no woman wrestler has ever won a second straight Olympic gold after moving to a higher weight class.

"I have decided to move up to the 57kg weight class," Fujinami said after Sunday's East Japan Collegiate Women's League, a team tournament that marked her first competition since winning the gold at the Paris Olympics in August. "Considering my height and my normal weight, I think I can give my best performance at 57."

Fujinami competed at 59kg in the five-team league tournament (one school was a no-show), which was run in a round-robin, duel-meet format with only three weight classes -- 53kg, 59kg and 76kg.

She won both of her matches by fall, extending her current winning streak to 139 matches dating back to her junior high school days in September 2017.

The 1.64-meter Fujinami was actually wrestling near her natural weight, which she says is "about 61kg." But even against two opponents from higher weight classes -- Ikuei University's Ichika ARAI (JPN) was the 2023 world U20 silver medalist at 57kg -- her skills and speed were still overwhelming.

"It has been really hard to cut down to 53kg," Fujinami said. "I felt I lost muscle during the process. I feel I can give my best performance by going down three kilos from my natural weight."

Asked when she expects to make her full-fledged "debut" at the new weight, she replied in a text message, "It will be sometime next year. I haven't decided exactly when yet."

With a full schedule of post-Olympic TV appearances and local events curtailing her training, she has already ruled out appearing at next month's Emperor's Cup All-Japan Championships.

It is likely she will compete at the Meiji Cup All-Japan Invitational Championships in the spring, as that tournament, along with the Emperor's Cup, will serve as qualifiers for the 2025 World Championships.

The move up to 57kg will likely put her on a collision course with the reigning Olympic champion, Tsugumi SAKURAI (JPN). The two met last year at the East Japan Collegiate tournament, with Fujinami coming away with a 5-0 victory.

The challenge of possibly accomplishing a historic first appeals to Fujinami, who last year won her second career world title at 53kg in Belgrade.

"I heard that no [woman] has moved up a weight class and won another Olympic gold," Fujinami said. "It will difficult, but that's what makes it challenging. I hope I can become stronger at the next [Olympics] in Los Angeles."

Two Japanese women -- Saori YOSHIDA (JPN) and Kaori ICHO (JPN) -- have won an additional Olympic gold after going down a weight, but that was mainly because the number of weight classes was expanded from four to six, allowing them to compete more closely to their normal weight.

Among men, the legendary Aleksandr MEDVED (URS) won the freestyle 97kg gold in 1964, then triumphed again at 97+kg in 1968, while Levan TEDASHVILI (URS) won at freestyle 82kg in 1972 and 90kg in 1976. More recently, Abdulrashid SADULAEV claimed the freestyle 86kg gold in 2016, then won again at 97kg in 2021.

Fujinami said she doesn't expect to make any major alterations to her wrestling style at the heavier weight.

"I have no intention of making any big changes in my wrestling style," she said. "I will still try to keep the opponent from getting at my legs, and take the initiative to score points. Still, I can feel the extra weight of four kilos, so how I increase my weight could affect how I perform."

At this year's East Japan league tournament, Fujinami's Nippon Sport Science University was relegated to second by Ikuei University, which won 2-1 in their duel meet. Ikuei got victories from Moe KIYOOKA (JPN) and Ami ISHII (JPN), who both won gold medals at last month's Non-Olympic Weight Category World Championships.