TV Rights

United World Wrestling Signs Multi-Year TV Rights Agreement with Sporty Solutionz

By United World Wrestling Press

CORSIER-SUR-VEVEY, Switzerland (June 19) – United World Wrestling (UWW) and India-based full-service sports business company Sporty Solutionz have entered into an understanding to promote the sports of wrestling in the Indian sub-continent.

Under the six-year agreement, Sporty Solutionz shall monetize and distribute the UWW media rights in the broadcast and digital mediums for the world governing body for Wrestling.

This partnership comes into effect immediately and continues until the end of 2024.

As part of the deal, Sporty Solutionz will also have the right to use recorded footage, feature previews, highlights and news on its partner’s channels.

“This agreement with Sporty Solutionz is a first of its kind in India and we look forward to a long-term partnership that will grow the sport and bring world-class wrestling to an Indian audience,” said United World Wrestling president Nenad Lalovic.

Sporty Solutionz, among the leading sports rights management companies from the Indian Sub-Continent, has distributed sports content of more than 30 sports disciplines around the world while working with over 100 rights holders and broadcasters.

Competitions including top-ranked 65kg freestyle wrestler Bajrang PUNIA (IND) will now be carried throughout India via Sporty Solutionz. (Photo: Sachiko Hotaka)
 
Sporty Solutionz with its expertise, connect and understanding of the market will ensure the expansion of wrestling to new fan base and markets in the Indian-Sub Continent.

“India has a rich heritage, tradition and following for the sport of wrestling. In a rapidly growing economy that India has emerged, the sport of wrestling holds tremendous commercial potential,” says Ashish Chadha, Chief Executive, Sports Solutions Private Limited. “Sporty Solutionz is excited to work with the United World Wrestling to expedite the growth and explore the inherent commercial potential of the sport in the best interests of all stake holders. We look forward to opening in India a new window of opportunities for global wrestling.”

Sporty Solutionz - UWW partnership will cover 4 World Championships, World Cups, Continental Championships, and other age group UWW events.

About United World Wrestling

United World Wrestling is the international governing body of wrestling and is headquartered in Corsier-­Sur-­Vevey, Switzerland. To learn more about United World Wrestling and the activities of its 179 national federations, please visit: www.UnitedWorldWrestling.org, Instagram, Facebook or Twitter.

About Sporty Solutionz

Sporty Solutionz, headquartered in New Delhi, is India’s leading sports business company with 360° interest in the business of sports. Sporty Solutionz has been in the business of international sports media rights syndication, creating sports intellectual properties, commercial monetisation and opening new revenue streams for sports.

 

Development

UWW Partners with Shigakkan University to Expand Global Wrestling Training Opportunities

By United World Wrestling Press

CORSIER-SUR-VEVEY, Switzerland (April 16) – In a significant step towards enhancing training opportunities for athletes, coaches, and the global wrestling community, United World Wrestling (UWW) has formed a strategic partnership with Shigakkan University, Japan. Recognized as a pioneering institution in wrestling education, Shigakkan University has been home to many legendary Japanese wrestlers and has played a crucial role in the sport’s development.

The predecessor school of the university was founded in 1905, and its legacy in wrestling education traces back to Chukyo Women’s University Wrestling Club, established in 1989. Over the years, the institution became highly regarded in the field of physical education, producing numerous Olympic medallists and world-class wrestlers. In 2010, the university was renamed Shigakkan University, opening its door as coeducational institution while continuing their mission of excellence in sports education.

At the heart of Shigakkan University’s philosophy is the principle of “Capacity Building”, which focuses on five key pillars:

  • Wellness – Promoting physical and mental well-being
  • Intellectual Insight – Encouraging academic excellence and innovation
  • Social Ability – Fostering teamwork and communication skills
  • Self-Development – Encouraging continuous personal growth
  • Effective Citizenship – Cultivating leadership and global engagement

UWW President Nenad Lalovic expressed his enthusiasm for the partnership, stating: “We are thrilled about this new collaboration with Shigakkan University, a prestigious institution recognized as the school of Japanese wrestling and highly respected within the global wrestling community. We are eager and excited to work with our colleagues at SUJ to contribute to the continued development of women’s wrestling worldwide.”

As part of this partnership, the UWW Development Department and Shigakkan University will work together to implement a range of high-impact initiatives, including:

  • Training camps for selected elite wrestlers, providing them with advanced technical, tactical, and physical preparation.
  • Education courses for wrestling coaches, aimed at equipping them with the latest coaching methodologies and sports science knowledge.
  • Knowledge-sharing activities, such as seminars, educational sessions, and coach exchanges, to promote continuous learning and best practices within the wrestling community.

These initiatives will play a vital role in strengthening world-class athlete preparation systems, supporting referees and coaches, and ensuring experience-sharing, particularly in the advancement of women’s wrestling.

Through this collaboration, UWW and Shigakkan University aim to elevate the sport by fostering international cooperation, enhancing training standards, and nurturing the next generation of wrestling champions.