TV Rights

United World Wrestling Signs Multi-Year TV Rights Agreement with Sporty Solutionz

By United World Wrestling Press

CORSIER-SUR-VEVEY, Switzerland (June 19) – United World Wrestling (UWW) and India-based full-service sports business company Sporty Solutionz have entered into an understanding to promote the sports of wrestling in the Indian sub-continent.

Under the six-year agreement, Sporty Solutionz shall monetize and distribute the UWW media rights in the broadcast and digital mediums for the world governing body for Wrestling.

This partnership comes into effect immediately and continues until the end of 2024.

As part of the deal, Sporty Solutionz will also have the right to use recorded footage, feature previews, highlights and news on its partner’s channels.

“This agreement with Sporty Solutionz is a first of its kind in India and we look forward to a long-term partnership that will grow the sport and bring world-class wrestling to an Indian audience,” said United World Wrestling president Nenad Lalovic.

Sporty Solutionz, among the leading sports rights management companies from the Indian Sub-Continent, has distributed sports content of more than 30 sports disciplines around the world while working with over 100 rights holders and broadcasters.

Competitions including top-ranked 65kg freestyle wrestler Bajrang PUNIA (IND) will now be carried throughout India via Sporty Solutionz. (Photo: Sachiko Hotaka)
 
Sporty Solutionz with its expertise, connect and understanding of the market will ensure the expansion of wrestling to new fan base and markets in the Indian-Sub Continent.

“India has a rich heritage, tradition and following for the sport of wrestling. In a rapidly growing economy that India has emerged, the sport of wrestling holds tremendous commercial potential,” says Ashish Chadha, Chief Executive, Sports Solutions Private Limited. “Sporty Solutionz is excited to work with the United World Wrestling to expedite the growth and explore the inherent commercial potential of the sport in the best interests of all stake holders. We look forward to opening in India a new window of opportunities for global wrestling.”

Sporty Solutionz - UWW partnership will cover 4 World Championships, World Cups, Continental Championships, and other age group UWW events.

About United World Wrestling

United World Wrestling is the international governing body of wrestling and is headquartered in Corsier-­Sur-­Vevey, Switzerland. To learn more about United World Wrestling and the activities of its 179 national federations, please visit: www.UnitedWorldWrestling.org, Instagram, Facebook or Twitter.

About Sporty Solutionz

Sporty Solutionz, headquartered in New Delhi, is India’s leading sports business company with 360° interest in the business of sports. Sporty Solutionz has been in the business of international sports media rights syndication, creating sports intellectual properties, commercial monetisation and opening new revenue streams for sports.

 

Development

Wrestling Enters a New Era in Southern Africa with Namib Storm and SADC Open Championships

By United World Wrestling Press

WINDHOEK, Namibia — July 2025 The Namibian Wrestling Federation (NWF), in partnership with United World Wrestling (UWW) and Olympic Solidarity, launched a landmark initiative to boost wrestling development in Southern Africa: the Namib Storm Wrestling Week and SADC Open Championships, held from 30 June to 5 July 2025 at the Windhoek Showgrounds.

Speaking at the official launch in Windhoek, NWF President Colin Steytler emphasized the significance of this new chapter for the sport:

“This is where everything comes together — grassroots, elite, and development levels. It’s the most important step we’ve taken to date in bringing our strategic goals to life.”

A New Benchmark for Regional Wrestling Development

The week-long event featured two core components:

  • REDT – Namib Storm Training Camp (30 June – 3 July)
    This high-performance camp delivered Level 3 Coaching and Level 2 Refereeing Certification under the guidance of UWW instructors — a first for Namibia and a major milestone for the region.

“You can’t grow grassroots wrestling without qualified coaches,” Steytler noted.
Coaches and officials from multiple countries, including Zambia, Zimbabwe, South Africa, and Mauritius, took part in intensive technical sessions.

  • SADC Open Championships (4 July)
    This tournament gathered elite athletes from Angola, South Africa, Zimbabwe, and beyond — many of whom are continental medallists. Importantly, the SADC Open became the first UWW-rated event in Southern Africa, enabling both athletes and referees to earn international exposure without needing to travel abroad.

“This changes the game,” said Steytler. “We can now compete regionally and still gain global recognition — this saves costs and boosts participation.”

NAMAttendees go through the Level 3 Coaching and Level 2 Refereeing Certification under the guidance of UWW instructors. (Photo: United World Wrestling)

Beach Wrestling: Taking the Sport to New Shores

The week concluded on 5 July with a Beach Wrestling showcase, reinforcing UWW’s commitment to accessibility and outreach.

“Beach wrestling will be the only wrestling discipline featured at the 2026 Youth Olympic Games in Senegal,” Steytler reminded. “And we are proud to host Namibia’s first-ever beach wrestling event in Swakopmund on 7 December 2025.”

Beach wrestling, requiring only sand and a rope, offers a practical and inclusive way to expand the sport into rural and underserved communities — a cornerstone of UWW’s vision.

Towards a Self-Sustaining Wrestling Future

The REDT initiative and Namib Storm programme are part of the NWF’s five-year strategy to develop a self-sustainable wrestling ecosystem, bridging the gap between grassroots and elite competition and aiming for future Olympic qualification and medals.

“The Namib Storm Week and SADC Open pull all of our strategic elements together,” said Steytler. “From here, we take what we’ve built back to the regions and expand wrestling further than ever before.”

This event highlights Southern Africa’s growing role in the global wrestling community and reflects UWW’s dedication to regional empowerment, education, and international competition access.